9 replies
  • SEO
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Hi there,

I have a weight loss site and my main SEO keyword I am targeting is "To Lose Weight Diet"

This keyword gets 14,800 monthly searches on Google!

Do you think the keyword sounds natural enough to target or does it not matter, as long as people are searching that phrase?

Kind regards

Wayne
#seo
  • Profile picture of the author lockwood77
    All that matters is whether people are actually using that phrase to search. However, 14,800 is the broad match figure for that phrase, meaning those words could be in any order and in conjunction with any other words.

    If you change the figure to exact match, Google reports "not enough data", meaning very few people actually search that exact phrase. So if you are targeting that exact phrase using SEO, you probably won't see much traffic.

    You also have 65,500 pages matching that exact phrase in their title tag, so there's lots of competition and you may not end up anywhere significant in the rankings.
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    • Profile picture of the author my_addict_mind
      In MNF, there are only 91 exact searches monthly and SOC is 8. But I think the very low number of searches won't justify doing all the seo work to rank for this keyword.
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        • Profile picture of the author kindsvater
          Forget the term. Google ignores the 'to' in it's search rankings so you're left with 'lose weight diet.'

          'To lose weight diet' is a fragment of other searches, at best. You're not going to do well by targeting that non-phrase.

          MNF is micro niche finder and SOC is supposed to score the Strength of Competition. It is a fatally flawed analysis that should not be relied on - IMHO.

          You can do your own Google search on the term. With Firefox, get the free SEO Quake plugin. This will get you real search results and numbers to evaluate the competition, and a PageRank score for the top pages.

          My recommendation is find a longer tail keyword, with actual words, and is an intelligible phrase people actually use, and then do your competitive analysis.
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          • Profile picture of the author waynemartin2
            Originally Posted by kindsvater View Post

            Forget the term. Google ignores the 'to' in it's search rankings so you're left with 'lose weight diet.'

            'To lose weight diet' is a fragment of other searches, at best. You're not going to do well by targeting that non-phrase.

            MNF is micro niche finder and SOC is supposed to score the Strength of Competition. It is a fatally flawed analysis that should not be relied on - IMHO.

            You can do your own Google search on the term. With Firefox, get the free SEO Quake plugin. This will get you real search results and numbers to evaluate the competition, and a PageRank score for the top pages.

            My recommendation is find a longer tail keyword, with actual words, and is an intelligible phrase people actually use, and then do your competitive analysis.

            Thanks for the tips, I did start to think that my search phrase wasn't exactly what people would be typing in.

            I was actually going to buy MNF butnot sure now.

            Would you recommend maybe only going by the exact match option in google keyword tool?

            Best regards

            Wayne
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  • Profile picture of the author Mr Money Maker
    The best keywords to use are the same keywords your buyers would type in on google. It's that simple, do some research and you'll get the idea.
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  • Profile picture of the author jjjones
    Hi guys, saw Micro Niche Finder mentioned so I thought I would give you my take on this market...

    Kindsvater is absolutely correct about the potential for this market. It's not a good market because the numbers you are looking at are broad count numbers based on people searching for various combinations of those words (as Lockwood77 also pointed out)

    However, Micro Niche Finder would have told you this is a terrible market at a glance. Micro Niche Finder defaults to Exact Search Count when it pulls in the data from Google External Tool. I think its always better to start with the lowest search count numbers first when you are looking for markets. That way, worst case, this market should get xyz searches per month.

    Now, our SOC score on this market is absolutely correct. The Strength of Competition for this market is very weak -- which is exactly what you would think for a market that basically has no demand. Just a quick point -- SOC measures competition, NOT the overall market.

    The point of SOC - and Micro Niche Finder - is to present data in a way that makes it easy to find niche markets and good keywords and to do it the *shortest* amount of time possible. SOC is meant to give you a general feel for the competition in the niche market - how well people are optimizing the keyword - and how obtainable it is to get on the first page of Google.

    Micro Niche Finder gets a lot of its information from Google and the External Tool. But the point is to find keywords FAST. I know a marketer who made 125 websites *just* for one particular market. You think he spent days searching for one keyword? No... If it takes you three days to research a keyword only to find out it's not a good niche, you've just wasted three days in which you could have built a site and have it up and running. The point of Micro Niche Finder and SOC is to give you all that data at once so you don't waste your time researching, and researching, and researching....

    Bottom line is, Micro Niche Finder would have told you this was a bad niche in about two seconds.

    Now, that being said, Micro Niche Finder isn't 100% accurate in 100% of the cases. But no keyword tool is. Micro Niche Finder is meant to help you narrow down the choices so you can make intellegent decisions fast. And in my honest (but slightly biased) opinion it does that very well.

    If you have any questions you can contact me directly at jjonessupport@gmail.com

    James J. Jones
    Micro Niche Finder
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  • Never use crazy keywords. The same as with misspellings. Google knows that they are misspellings. On the search page they often show only 2 and ask: did you mean... Google never treats these keywords seriously.
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    • Profile picture of the author my_addict_mind
      Since no keyword tool is that reliable 100%, I always do my keyword research in conjunction with other keyword tools.

      I first evaluate keywords using MNF. If SOC is low and competition is < 150k, I feed those keywords in Market Samurai looking for the top 10 PRs, on-page optimization and Yahoo/DMZ. Then I make the decision whether to include that keyword or not.

      Using 2 tools to validate my keywords will at least give me the confidence that the keyword I found is a viable keyword to target.
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