Placement vs standard content network

2 replies
  • SEO
  • |
Hi Guys

If you are going to do a placement ad where you specify the exact site, or even the exact page you want to display your ad, do you still include a keyword list, or do you leave it up to google to display them?

Is this normally better than doing the content network where it choses for you, by usinga keyword list and then stripping out the non converting sites??

Thanks,
Phil
#content #network #placement #standard

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