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`Price Smarting` Or something like that, what is it ?

by jimkirk1943
2 replies
  • SEO
    • |
Hi guys

What is adsense price smarting (i think i got the name right) how does it effect the time i should wait until i add the adsense code to my site ??

Cheers Jim
#`price #smarting`
  • Profile picture of the author Davioli
    Its called Smart Pricing.
    It is Googles way of ensuring its advertisers get genuine clicks from places of actually related content.
    I don't really remember how your account gets smart priced but I think if you get a very low CTR or if your clicks never convert for the advertisers you will get smart priced. (not just your website but your whole account)

    It concerns those people who have unrelated ads showing on their website. That is why you should wait till your website has more content and visitors before you start showing adsense.
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    • Profile picture of the author SuccessPoint
      Originally Posted by Davioli View Post

      Its called Smart Pricing.
      It is Googles way of ensuring its advertisers get genuine clicks from places of actually related content.
      I don't really remember how your account gets smart priced but I think if you get a very low CTR or if your clicks never convert for the advertisers you will get smart priced. (not just your website but your whole account)

      It concerns those people who have unrelated ads showing on their website. That is why you should wait till your website has more content and visitors before you start showing adsense.
      This is correct. That's why it's sometimes good to pull Adsense off those poor performing sites with low CTR... because your WHOLE ACCOUNT gets smart priced. Your high-earning site can suddenly take a dive in adsense revenue because of some other site with high traffic and low ad clicks.

      It's another reason to NOT have one of those sites with 3-content-ads and 3-link-unit-ads on each page. The formula for smart pricing includes ad impressions and CTR (not just page impressions). That's why some people tell you that "less is more" when putting adsense ads on your page.
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