Newbies: Why You NEED TO Check The First Page Competiton For Your Keywords If You Want To Succeed

Hey Newbies....


Let me ask you a question:

If you found a keyword phrase that gets searched for 1000 times per day and has just 20,000 competing pages, would you think that you hit the jackpot?

Well, if you answered "yes" right away, you may be making a very common mistake typical of newbies. You see, it's great that there are only 20,000 competing results, but the ones that you NEED to know more about are those first ten listings that show up when you type in your keyword phrase inside of Google's search box WITHOUT quotes.

Getting to page 1 should be your primary goal when targeting a keyword phrase.

And if you don't think that you can crack the top ten, then you should really question whether or not to even target that keyword phrase, REGARDLESS of how much search demand it gets.

A recent study showed that the first ten listings in Google's results get almost 99% of the total search demand.

So unless you can get onto that first page, the most you can hope to get from that keyword phrase is less than 1% of the daily searches. So in the above example, unless you are in the top ten, you are competing with ALL the remaining results for that 1% of search volume (in the above example, that's just 10 searches a day - 1% of 1000 daily searches).

THIS IS WHY GETTING TO GOOGLE'S PAGE ONE IS SO IMPORTANT!

So in the above example, if the competition for those first 10 listings are too hard (ie. aged domain names with thousands and thousands of backlinks), unless you are really competing for those remaining 10 searches. Now that keyword phrase doesn't look so hot anymore.

My Advice:

Once you find a keyword phrase that you get excited about, be sure to analyze the first ten listings that show up in Google when you search for the keyword phrase without quotes.

There are a variety of ways to check the stats of these listing, whichever way you choose isn't as important. Just make sure you do that before you start registering domain name, writing articles, etc.

Be sure to especially check for the amount of backlinks that the competition has. If you know these numbers, you know exactly what to do to beat them. Obviously there are other factors involved, but number of backlinks, page rank, and domain name age seem to have a strong influence (right now anyway).

So let's say that you found a keyword phrase that you wanted to target. You check the first page competition and see that most of them have between 100-250 backlinks and have 0 and 1 Page Ranks. You know that to increase your chances of beating them, you have to get more than 100-250 backlinks as a starting point.

The key point is that you have a better idea of the likelihood of getting to page 1. If it isn't likely, then don't target that keyword phrase.

I say all of this from personal experience. I have jumped on more than one keyword phrase that looked good initially (ie. high search, low amount of competing pages), but whose top ten was so strong that I would never get near it, and therefore never see any of those daily searches.


Parting words: newbies, please be sure to check your page 1 competition on any keyword phrase you'd like to target before you take any sort of action. This is something that more experienced marketers have been doing for quite some time, but is often left out of the many ebooks and programs being sold in the WSO section.

Newbies, you now I love. I wish you the best in your marketing efforts.

Much Success,

KateD


P.S. For those of your interested in the breakdown of the percentage of clicks that the first page competition gets (remember, it's almost 99% of the total searches), here it is:

Position #1 ------> 56.36% of clicks
Position #2 ------> 13.45% of clicks
Position #3 ------> 9.82% of clicks
Position #4 ------> 4.00% of clicks
Position #5 ------> 4.73% of clicks
Position #6 ------> 3.27% of clicks
Position #7 ------> 0.36% of clicks
Position #8 ------> 2.91% of clicks
Position #9 ------> 1.45% of clicks
Position #10 ------> 2.55% of clicks


Good luck guys....