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Exact match domain

by Evanna Zainal
13 replies
  • SEO
    • |
when build Adsense Micro Niche Sites..is it a mandotory to have exact match domain?

because this days it's really hard to get one..
#domain #exact #match
  • Profile picture of the author erazer
    Originally Posted by Meksim View Post

    when build Adsense Micro Niche Sites..is it a mandotory to have exact match domain?

    because this days it's really hard to get one..
    It's not mandatory but it helps a lot in ranking quicker, all other things being equal. Also, don't know where you are looking but I can find micro niche EMDs all the time, even dot coms.
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    • Profile picture of the author Evanna Zainal
      Originally Posted by erazer View Post

      It's not mandatory but it helps a lot in ranking quicker, all other things being equal. Also, don't know where you are looking but I can find micro niche EMDs all the time, even dot coms.
      when I do a keyword research which gets above 1500 exact match search it's pretty hard for me to get EMD...
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      nothing to put here..

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      • Profile picture of the author erazer
        Originally Posted by Meksim View Post

        when I do a keyword research which gets above 1500 exact match search it's pretty hard for me to get EMD...
        Search the forum for ways to find exact match domains. I mostly use the Google keyword tool and regularly find domains with greater than 2500 exact searches. I never look in "popular" niches though. Think boring .
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  • Profile picture of the author D Baker
    Exact Match Domain is the most important on page SEO factor and can have a crucial impact on your rankings and how "hard" you will need to work in order to rank high.

    If an exact match domain is not available, you should add a suffix which is said to be better than a prefix as it is important to have your keyword in the beginning of the domain URL.
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  • Profile picture of the author itsallwhite
    Exact match domain is obviously the best, if you can't get it put a prefix or suffix on to the domain. I recently did a test with hyphen v's suffix and the suffix seemed to work better, not sure what everyone else's experience is though?
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    Coming soon!

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  • Profile picture of the author Bill33908
    My question is this.. when using "close" exact match URL's, how much can I play with the keyword? If my idea is for a "City+Keyword" URL (for example: BuffaloPlumber.com) how much can I tweak it and still have Google rank it? How about "MyBuffaloPlumber" or "TheBuffaloPlumber" ... how much of a negative impact (if any) will that have on my ability to rank the site?

    Thanks;
    Bill S.
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  • Profile picture of the author webdango
    Some words are considered stop words by Google and ignored:

    the, by, with, for, and

    so TheBuffaloPlumber would be just as good as BuffaloPlumber.

    The main point is to get your keywords in order in the domain name. I also like to use a suffix since that keeps my main keywords up front. Using a suffix, you can add a little bit of 'human engineering' to your domain.

    BuffaloPlumberReviews
    BuffaloPlumberSite
    BuffaloPlumberService
    etc....
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    • Profile picture of the author Bill33908
      Huge Thanks!

      Just the info I was looking for...

      Bill S.
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    • Profile picture of the author Bill33908
      OK... one more question...
      Does the order of the keyword make a difference in Google indexing? In other words, if my site is "BuffaloPlumbers.com" and someone enters "plumbers in Buffalo," is there a potential difference in ranking / indexing for my site name vs. "PlumbersBuffalo.com" ? I hope that makes sense....

      Here's what made me think of that... I put my city+keyword into the G keyword tool, and it shows results for both listings; "Keyword+City" and also "City+Keyword." It also shows the exact same search volume for both listings, so I'm suspecting it's the same results, and the order of KW and city are not important for indexing. Does that sound right, or are there 2 different sets of search results, one for each combination?

      Again, thanks in advance for the help and suggestions;
      Bill S.
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  • Profile picture of the author srswebline
    Exact matching domain names are not mandatory, but they can give a significant boost to your site.

    If you cannot get an exact matching domain go for a keyword rich domain.

    But go for the exact match whenever possible imho.
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  • Profile picture of the author freddy smith
    so, what is perfect sufffix to add, I've seen terry kyle website gasxxxxxxxxxxwasherhq.com , he add "hq" suffix and he rank #4
    and for keyword thick yoga mat, thethickyogamat.com rank #2 below amazon and outrank two other exact keyword org,net

    this all new domain about 1 year
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  • Profile picture of the author Talar
    Couple quick thoughts on the overall question. There is no doubt EMD is a plus factor, but, for example, search "Buffalo Plumber" or Buffalo Plumbers" and you will see only one or two exact match domains in the top ten. So it is certainly not essential to have that EMD.

    As for a suffix word? "World" has often worked well for me on a number of sites/niches. The "global" connotation seems to help, psychologically if not technologically.

    Going back to the original EMD question and plumbers in Buffalo. In every search there is always one of more top ten results with a form like: www.plumberdirectory.com/buffalo so for my money, unless I am getting paid to rank someone's single site specifically, I would focus on "keywordphrase.com" with a subdirectory for every local area I become interested in.

    Top results is top ten results, and you only have to buy one domain name for innumerable locations. I'm not really smart about this stuff ... but Google is. The SERPS themselves will teach you a lot about what Google values, if you study them.
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