
Full, Step by Step SEO Strategy
- SEO |
- Keyword Research
- Find a Hungry Market that you're interested in. This must be broad, e.g. Health + Fitness, Electronics etc (Use categories such on websites like Amazon to help find a Market)
- Using Google Keyword Tool - 'dig' down into that Market to find a Niche. This could be something like 'Working out from Home". Then analyse this Niche in the Keyword tool and find a longtail keyword that has over 1000 exact searches /month and less than 100,000 competeting pages (have keyword in title)
- Search Amazon, Clickbank, Commission Junction and any other Affiliate Networks / CPA Offers that relate to your keyword.
- Once you have found things you can sell on that keyword try and register the domain name "keyword.com". Repeat research until you get a really good domain name
- Find 20 other low competition longtail keywords that relate to your Niche
- Content / On-Site SEO
- Using the 20 other longtail keywords that you've found - create useful pages / articles / reviews etc for each keyword and optimise the content for that keyword (around 2% keyword density, keyword must be in the title and the first 2 lines of the content)
- For each page / article etc created this way ensure that the keyword you're targetting is in the URL, Title, Description and Keyword part of the Meta Tags - This can be done easily using the All In One SEO Plugin for Wordpress. Also ensure that you include other Keywords that you've sprinkled throughout your content in the keywords section. For example if you've written a review for the keyword 'Product Review' then a good keyword could be 'Buy Product' because that is likely in your content and is also very relevant.
- Social Bookmarking
- Sign up for a free account at onlywire.com
- Sign up to all Social Bookmarking sites you are going to use and put your user details into the onlywire software
- Ensure that each new post / page etc is social bookmarked. I'd also recommend later, social bookmarking your articles and other things that you may have used to get backlinks
- Article Marketing
- From your Keyword Research (or after doing more keyword research) create some original articles from some long-tail keywords that you've found. Submit all of these to eZine Articles
- After the articles have been approved at eZine Articles, submit the article to articlebase.com and goarticles.com and any other article directories
- Video Marketing
- Turn your Articles into Video by using powerpoint and reading the article other some key points on the powerpoint
- Submit these videos to as many video websites as possible
- Blog Commenting
- Find blogs that are relevant to your niche and provide useful comments on their posts. As your name use your anchor text (main keyword) and link it back to your home page. Thanks to dadamson for the following search strings to use when finding blogs to comment on:
inurl:blog "post a comment" "keyword" name email URL
intitle:blog "post a comment" "keyword" name email website
intitle:blog inurl:.gov "post a comment" "keyword" name email URL
intitle:blog inurl:.edu "post a comment" "keyword" name email URL
- Find blogs that are relevant to your niche and provide useful comments on their posts. As your name use your anchor text (main keyword) and link it back to your home page. Thanks to dadamson for the following search strings to use when finding blogs to comment on:
- Profile / Forum Backlinking
- Find relevant forums to your Niche by searching for "keyword" +forum in google.
- Check the forum allows signature links by looking in some of the posts
- If they allow signature links, create a profile with a backlink in your profile and then make 5-20 forum posts that all have useful information and aren't spammy with your link in the signature.
- Guest Blogging
- Find a blogger in your Niche
- Approach them and ask if they'd allow you to write an article for them to use in their blog - all you ask for in return is two links back to your website (oppurutnity to vary anchor texts and deep link back to inner pages as well as your domain)
- Make sure the article you provide them is really good, otherwise they probably wont even bother posting it!
I know there are many more ways to increase traffic and backlinks, but this is what I currently know.
Please, if you have any more tips to get more traffic sources or increase SEO of your site to get organic traffic from google then let us know!
I hope this helps other people as well. I'm just using this post to collaborate my thoughts on SEO and provide myself with an Action Plan of what I need to be doing.
Digital Marketing Consultant since 1998. Contact me for a free consultation.
https://www.marketingignite.com
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