The Death of Article Marketing

111 replies
  • SEO
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Ok, I hate the "Death of ..." B.S. as much as you do. But the Google announcement about going after "Content Farms" will impact many article marketers: whether you make money writing articles or depend on articles to generate traffic.

The issue is not merely that Google is declaring war on content farms.

The issue is: what are the ramifications?

Some predictions:

- Content mills like Demand Media may be gutted. In other words, loss of an income stream for some Warriors. (i.e., avoid Demand Media's IPO next week).

- Article sites may lose rankings. This includes EzineArticles. While you can surely point to some quality articles at EZA, you can also point to 10 more that are simply junk.

- Indirect result is loss of business for article writers.

- Articles will need to be longer. Are you trying to get by with "300 word" articles as if that were some magic number. 299 words and you're in trouble, but 301 and you're fine? I expect one algorithm change will demand more content.

- Indirect result then is paying more to article writers for longer articles.

- More originality in content will be required.

- That $3 article writer in India pumping out 300 word articles about topics he knows nothing about may no longer be the best resource for articles.

- More autoblogs bite the dust.

- Increased importance in making DMCA notices against sites scraping your content to ensure your site is evaluated as the original content source.

The question is, will your marketing die? Or will you up your game?
#article #death #marketing
  • Profile picture of the author Orator
    As always, we will have to change and adapt with the times. Besides it's a lot easy to declare a war then prosecute one. In the end I think sticking to some fundamental rules will see you through.

    -Write high quality content that has actual value.
    -Submit only to respected article directories, not blast it out to thousands.
    -Make sure articles only represent a part of your overall seo strategy.
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    • Profile picture of the author schttrj
      Originally Posted by Orator View Post

      As always, we will have to change and adapt with the times. Besides it's a lot easy to declare a war then prosecute one. In the end I think sticking to some fundamental rules will see you through.

      -Write high quality content that has actual value.
      -Submit only to respected article directories, not blast it out to thousands.
      -Make sure articles only represent a part of your overall seo strategy.
      I second Orator...High quality content will STILL be the king, in whatever that is!
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    • Profile picture of the author sephim
      Originally Posted by Orator View Post

      As always, we will have to change and adapt with the times. Besides it's a lot easy to declare a war then prosecute one. In the end I think sticking to some fundamental rules will see you through.

      -Write high quality content that has actual value.
      -Submit only to respected article directories, not blast it out to thousands.
      -Make sure articles only represent a part of your overall seo strategy.
      This shouldn't be a problem for those of us who are following these rules already.
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  • Profile picture of the author Matt Morgan
    If the 'Death of Article marketing' or the 'Death of xyz' is somthing you fear, then...

    have we learnt anything?

    DONT PUT ALL YOUR EGGS IN ONE BASKET, as far as Traffic generation is concerned.

    You should always have as many traffic sources and experiment with differerent ways to get traffic to your sites. So if one goes down, then there are others to fall back on.
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    • Profile picture of the author spudnick
      Originally Posted by Matt Morgan View Post

      If the 'Death of Article marketing' or the 'Death of xyz' is somthing you fear,

      then have we learnt anything?

      DONT PUT ALL YOUR EGGS IN ONE BASKET, as far as Traffic generation is concerned.

      You should always have as many traffic sources and experiment with differerent ways to get traffic to your sites. So if one goes down, then there are others to fall back on.
      Right on Matt. Diversification is a must for any business (not just internet based enterprises).

      Might I also add that I am actually a little happy to hear this news. I believe what Google is doing is trying to make people move away from low quality spun articles to high quality content.

      As high quality content is the name of the game I am in, I hope it will be a boost to my business and not a bane.

      Regards,

      Spudnick
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  • Profile picture of the author KristofferIM
    I hope your predictions are right kindsvater.

    No more autoblogs? No more crappy ezine articles? No more low quality articles from people with no passion for the subject?

    Geez, how are we gonna do without this?
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    • Originally Posted by KristofferIM View Post

      I hope your predictions are right kindsvater.

      No more autoblogs? No more crappy ezine articles? No more low quality articles from people with no passion for the subject?

      Geez, how are we gonna do without this?


      Well said!! It would be horrible if we were actually forced to read and write quality articles, wouldn't it?

      I wonder if outsourcing prices are going to go up in India and Philippines...
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    • Profile picture of the author SteveBagasao
      Originally Posted by KristofferIM View Post

      I hope your predictions are right kindsvater.

      No more autoblogs? No more crappy ezine articles? No more low quality articles from people with no passion for the subject?

      Geez, how are we gonna do without this?
      Love it!
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  • Originally Posted by kindsvater View Post

    Ok, I hate the "Death of ..." B.S. as much as you do. But the Google announcement about going after "Content Farms" will impact many article marketers: whether you make money writing articles or depend on articles to generate traffic.

    The issue is not merely that Google is declaring war on content farms.

    The issue is: what are the ramifications?

    Some predictions:

    - Content mills like Demand Media may be gutted. In other words, loss of an income stream for some Warriors. (i.e., avoid Demand Media's IPO next week).

    - Article sites may lose rankings. This includes EzineArticles. While you can surely point to some quality articles at EZA, you can also point to 10 more that are simply junk.

    - Indirect result is loss of business for article writers.

    - Articles will need to be longer. Are you trying to get by with "300 word" articles as if that were some magic number. 299 words and you're in trouble, but 301 and you're fine? I expect one algorithm change will demand more content.

    - Indirect result then is paying more to article writers for longer articles.

    - More originality in content will be required.

    - That $3 article writer in India pumping out 300 word articles about topics he knows nothing about may no longer be the best resource for articles.

    - More autoblogs bite the dust.

    - Increased importance in making DMCA notices against sites scraping your content to ensure your site is evaluated as the original content source.

    The question is, will your marketing die? Or will you up your game?

    Autoblogs are DEFINITELY going to be biting the dust. Steer clear from autoblogging software. These are going to be flagged as spam in a heartbeat! Big waste of time and money...
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  • Profile picture of the author The Bad Blogger
    Well... I'm not sure if article marketing will die but I believe there is always something new coming out that will turn things around... there are just too many B.S about certain online strategies that's going to end... but did it really end... no... I mean... there are still people doing cold calling....
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  • Profile picture of the author x3xsolxdierx3x
    "- Articles will need to be longer. Are you trying to get by with "300 word" articles as if that were some magic number. 299 words and you're in trouble, but 301 and you're fine? I expect one algorithm change will demand more content."

    Yes, this is precisely why I've been a very strong proponent of longer articles, for many other reasons as well. Those platforms that actually incentivize longer articles will do the best online.
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  • Profile picture of the author Emmanuel C
    as long as you write (or you have other people write) good content, readable for humans, everybody is going to be fine. Article marketing is there to stay. the longer the article (500-600 words) are better.
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  • Profile picture of the author Alex Barboza
    Originally Posted by kindsvater View Post


    - Increased importance in making DMCA notices against sites scraping your content to ensure your site is evaluated as the original content source.
    Care to elaborate on this? How can we do this?
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  • Profile picture of the author Shazia Mirza
    Up my game FTW YEHHHH

    This is why I personally like to rely more on social networks like Facebook and Twitter as opposed to organic search engine rankings.

    Google can get cruel, really cruel.
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  • Profile picture of the author ArticlePrince
    I write quality articles; these changes won't have any effect. If you focus on quality, none of this crap is a big deal. It gets very tiring listening to people try to stir the same empty pot whenever Google burps.
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    • Profile picture of the author Ernie Lo
      Originally Posted by ArticlePrince View Post

      I write quality articles; these changes won't have any effect. If you focus on quality, none of this crap is a big deal. It gets very tiring listening to people try to stir the same empty pot whenever Google burps.
      Speaking of Articles???

      I wouldn't be worried about article marketing. Content keeps the Internet going, just make quality sites and you won't have anything to worry about.
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      • Profile picture of the author entry
        Does this rule affect Ezine articles?

        How about if you have 380 word articles on Ezinearticles?, would their rankings be affected long term?



        or because Ezine is a hot content site, they are under the radar of this rule ?
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    • Profile picture of the author Zen Warrior
      Hard to believe that article marketing will die, and not so sure of the future predicting ability of posters here ...I sure can't predict what will happen.....crappy content being penalized? cool

      keep smilin'

      Mike
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    • Profile picture of the author Tspringer
      Originally Posted by ArticlePrince View Post

      I write quality articles; these changes won't have any effect. If you focus on quality, none of this crap is a big deal. It gets very tiring listening to people try to stir the same empty pot whenever Google burps.

      If you write quality articles... but those articles and their links are posted at sites that give you a backlink but are no longer weighted by google.... what difference will it make.

      If Google is no longer weighting directory and article depositories as highly, then it would seem the impact of any article there will be reduced.

      I guess time will tell. Has anyone seen their site ranking go down or up?



      Terry
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  • Profile picture of the author Dan C. Rinnert
    Originally Posted by kindsvater View Post

    - Articles will need to be longer. Are you trying to get by with "300 word" articles as if that were some magic number. 299 words and you're in trouble, but 301 and you're fine? I expect one algorithm change will demand more content.
    In my opinion, it's largely been in Internet marketing circles that 300 words is even considered an "article."
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    • Profile picture of the author JonAlfredsson
      Originally Posted by Dan C. Rinnert View Post

      In my opinion, it's largely been in Internet marketing circles that 300 words is even considered an "article."
      You have a point point there. Most of the time, these short articles don't really have important and helpful contents. Depending on the writer, some may fill the first half of it with introduction so leaving a very small space for the actual discussion and conclusion. Hence, it will not be the type of article that can drive traffic.
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  • Profile picture of the author FSchmieder
    something is always dieing/old/doesn't work anymore. People always find a new something or keep using the "dead" something. Life goes on

    why is there another post about this?
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  • Profile picture of the author TimG
    This change will only hurt people that call themselves article marketers but were never truly implementing what the real essence is behind being successful with articles.

    For every 10 people it impacts in a negative manner there will be 2 or 3 that actually see a positive result form this new change.

    Marketers like Alexa and Bill Platt will reap the rewards from this while the 250 word article strafing or drive by shooter will see a huge negative impact.

    I'm personally all for the change and I think EZA was expecting this which is why they were pushing for longer articles late last year.

    Incidently, a marketer named Mike Long (not from Bring the Fresh fame) created a product called Article Bully that went into great detail on how to use article marketing to create a business instead of merely using it to drive traffic.

    He released this well over a year or more and if people were implementing what he showed in that product they would not even blink an eye at this Google change.

    Respectfully,
    Tim
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    • Profile picture of the author Zeus66
      Originally Posted by TimG View Post

      This change will only hurt people that call themselves article marketers but were never truly implementing what the real essence is behind being successful with articles.

      For every 10 people it impacts in a negative manner there will be 2 or 3 that actually see a positive result form this new change.

      Marketers like Alexa and Bill Platt will reap the rewards from this while the 250 word article strafing or drive by shooter will see a huge negative impact.

      I'm personally all for the change and I think EZA was expecting this which is why they were pushing for longer articles late last year.

      Incidently, a marketer named Mike Long (not from Bring the Fresh fame) created a product called Article Bully that went into great detail on how to use article marketing to create a business instead of merely using it to drive traffic.

      He released this well over a year or more and if people were implementing what he showed in that product they would not even blink an eye at this Google change.

      Respectfully,
      Tim
      As usual, Tim nailed it. And I second Mike Long's Article Bully. I got a copy of that back when it first came out and I was thinking the same thing when I heard Google was going to do this. Treat your content as your most prized possession and you really can't go wrong. Shortcuts and nonsense content just to get words on the page never had a long shelf life. Well, not long if you're building a real business and not just a way to make some money.
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      • Profile picture of the author TimG
        Originally Posted by Zeus66 View Post

        As usual, Tim nailed it. And I second Mike Long's Article Bully. I got a copy of that back when it first came out and I was thinking the same thing when I heard Google was going to do this. Treat your content as your most prized possession and you really can't go wrong. Shortcuts and nonsense content just to get words on the page never had a long shelf life. Well, not long if you're building a real business and not just a way to make some money.
        John,
        Turns out I spoke with Mike last week and he has quietly been building an "Article Bully" site for the last year. It's amazing what he is creating based off the principles he outlined in his product.

        I revisted his product again after talking with him and it has definately been an eye opener for me.

        Repectfully,
        Tim
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        • Profile picture of the author Steven Wagenheim
          Hey folks, in the midst of all this, let's not forget one very important thing.

          There are people out there with problems, real problems...real people. My
          daughter, your daughter, your father, your grandfather, whoever.

          These people, the ones who turn to the Internet for solutions, are going to
          be looking for writing and/or videos on these solutions, depending on the
          market. (i.e. I'd rather watch a video on how to play power chords than read
          some stupid article...please)

          Those who look to the printed word, are not morons. They can usually tell
          the difference between quality material and rubbish, especially when the
          grammar sounds like something out of a "Dead End Kids" movie.

          The crap is not going to get these people to look any farther in regard to
          finding solutions to problems while the quality information will have the
          desired effect...getting the prospect to your site.

          Anybody who really thinks this is rocket science has been an Internet
          marketer for too long and has forgotten how to be a human being.

          Just be straight with people, know your stuff, give them the facts, and
          do it in an interesting way so that you don't put them to sleep, and your
          stuff will get read and will get syndicated and will make you money.

          At least it's worked for me so far.

          But what the hell do I know? I'm just some stupid writer who cranks out
          real words for a living instead of gibberish and crap.

          What a novel concept.

          Who da thunk it?
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          • Profile picture of the author JohnMcCabe
            Just be straight with people, know your stuff, give them the facts, and do it in an interesting way so that you don't put them to sleep, and your
            stuff will get read and will get syndicated and will make you money.
            Just, he says... :rolleyes:
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            • Profile picture of the author paulie888
              Originally Posted by JohnMcCabe View Post

              Just, he says... :rolleyes:
              John, this just will be a big but for many of these drive-by, shotgun-type marketers....lol!
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              • Profile picture of the author Fred1
                According to Adweek, the latest algo adjustment will affect 11.8% of G's searches in the U.S. ( = an estimated 1.4 billions searches.)

                Adweek article
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                • Profile picture of the author kindsvater
                  It still could be too early to evaluate the ramifications from the "Farmer" update, but here is a link to an interesting statistical analysis - so this isn't anecdotal whining by a few webmasters:

                  Google Farmer Update: Quest for Quality - SEO-Blog

                  Article directories are getting pounded.

                  I also have a detailed blog post at

                  http://internetprofituniversity.com/...armers-update/

                  that includes my thoughts about what factors are being used, whose result is devaluing article marketing and the rankings of many websites.

                  Whether I am right or wrong in my analysis, maybe both, thoughtful critiques are always welcome here.

                  This is key in my opinion. To be able to sit back, evaluate exactly what algorithm change has been made, and then be able to adjust accordingly.

                  That will help us all make more money.
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                  • Profile picture of the author GeorgR.
                    Originally Posted by kindsvater View Post


                    I also have a detailed blog post at

                    http://internetprofituniversity.com/...armers-update/

                    >>
                    Two separate issues: traffic from links and PageRank value from backlinks.
                    >>
                    This is actually my main concern. IF this has also ramifications in regards to values of a backlinks, this might be huge, to say it mildly.

                    There are two ways of using article marketing:

                    a) direct traffic/sales from the articles itself
                    b) using articles as part of link building and strengthening actual sites

                    Furthermore, the sistrix (?) study might be quite interesting, but for odd reason does not adress any so called "web2.0 properties"..they ONLY listed article directories.

                    If web2.0 properties (squidoo, hubpages etc..) have ALSO been hit...then say good night to 90% you knew about SEO in the past...
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                    • Profile picture of the author TimG
                      Originally Posted by GeorgR. View Post

                      If web2.0 properties (squidoo, hubpages etc..) have ALSO been hit...then say good night to 90% you knew about SEO in the past...
                      They have definately been hit also....lots of folks at hubpages complaining at their hubpages all getting devalued and dropping in the rankings.

                      Very interesting time in the SEO/IM land.....wonder where it is leading us?

                      Respectfully,
                      Tim
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                      • Profile picture of the author JohnMcCabe
                        Originally Posted by veenafurtado View Post

                        So I guess u have something against Indian people huh?
                        And because of your status in this forum -
                        It gives you a right to talk rubbish against Indians?

                        What do you think of yourself dude???

                        Veena Furtado
                        Veena, I don't think Brian meant any slight towards India or Indians in general.

                        Objectively, India was one of the first countries American marketers outsourced work to, and many Indians were happy to furnish the results those marketers sought at, for Americans, bargain prices.

                        Nowadays, he could also have said Filipino or even American writers writing suboptimal articles for low prices. Also without "talking rubbish" about the Philippines or America - or any other country with workers willing to take low wages for certain jobs.
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                        • Profile picture of the author andrew114
                          EZA are rethinking the NoFollow change. From their blog:

                          ....The rel="NOFOLLOW" attribute will be added to all links on all articles very soon. Currently, it's included in the article body of any links but now it'll also be included in the resource box. Updated 7:30am CST Sunday: I'm less certain this move will change anything, so for the sake of this discussion, let's remove it from the table. I will comment further below....
                          ...
                          This morning I removed the NOFOLLOW attribute from the table. For now, we won't change that.
                          If you notice, it was near the bottom of our short-list which means it was only icing in the cake to further prove to Matt Cutts and Google that we're not here to game Google nor let our Expert Authors do so via our platform.
                          We've got bigger issues closer to the top of the list to address this coming week.
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                          • Profile picture of the author kindsvater
                            Veena,

                            My law office has served numerous clients from India, so you can knock off the faux indignation.

                            I was making a specific point, a point everyone else understood. You will find political correctness has no place in my statements. Only the real world. And in the real world because India is advantaged with so many people who also speak English it is a significant source of cheap, crummy articles being purchased by those in other countries.

                            That is why article writing sources like Articlez.com, say this:
                            "Articlez.com is where quality meets quantity. We do this first by only hiring 100% American writers for our great writing team."
                            If you want a thread about the propriety of this you're free to start your own discussion in the off-topic forum.
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  • Life and death is a cycle...

    If EZA loses authority and dies off in popularity, they'll make some changes. Then only people with good content and little intention of marketing will start posting there. Then it will start gaining authority again.

    Once it starts gaining authority again, Google will start ranking it high again. Then spammers will start spamming it again. Then Google will reduce it's authority and rank it low. Then EZA will make some changes to keep the spammers out.

    Then it'll start getting its authority back again. Then Google will start ranking it high again. Then the spammers will come back again through the back door...

    The same happened, and will continue to happen with Squidoo.
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  • Profile picture of the author Ryan Even
    I'm tired of all the crap articles out there so if this results in poor content being eliminated I'm all for it!

    The same article spun 100 times and submitted as if it's fresh doesn't add value to the internet at all.
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    • Profile picture of the author Black Hat Cat
      Banned
      Here's my prediction....pretty much every one of these chicken little warnings will never come to pass, and those that do will have little or no impact on...well, anything.
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      • Profile picture of the author TimG
        Originally Posted by Black Hat Cat View Post

        Here's my prediction....pretty much every one of these chicken little warnings will never come to pass, and those that do will have little or no impact on...well, anything.
        Honestly, the whole article marketing is dead thing has surfaced at least 2 or 3 times a year for the past 5 years and one thing has stayed the same, if you put out quality content you attract quality traffic and generate quality profits.

        Respectfully,
        Tim
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  • Profile picture of the author bhuff85
    I think people also forget how much of an asset sites like EZA are to Google as far as Adwords revenue. I truly don't see them going anywhere anytime soon.
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    • Profile picture of the author WillR
      Originally Posted by bhuff85 View Post

      I think people also forget how much of an asset sites like EZA are to Google as far as Adwords revenue. I truly don't see them going anywhere anytime soon.
      Google has openly said as part of this change that even if a site is using Google Adsense and making them a lot of money they won't just turn a blind eye.

      A little bit of ad revenue here and there is not worth their overall reputation. They are making these changes because of a ton of feedback they have been receiving from users. If they don't make a change soon then people will eventually get fed up and go elsewhere.

      People are getting sick and tired of seeing all these shallow answer, article, and content type sites showing up in the top search results, that don't actually offer much value to what the person was actually searching for.

      I'm all for the change. As a lot of others have said above, if you are doing the right thing then you have nothing to worry about. IMO, anyone who has to worry when Google goes about making a change to their algorithms has bought it on themselves. We know what Google loves. We know what people love. We've known this for years and it will never change.
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      • Profile picture of the author genietoast
        Up to the game, baby. I even deleted my EZA articles (I only had a few) that were lousy performers. I wanted to start fresh.

        I said this year I was going to work on quality of content. Good thing I decided to do that considering what Google is planning to do.
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  • Profile picture of the author Roell
    Good riddance! Get rid of the article "spamming" going on..

    Like anything else in life there are those who do things the right way and offer value and those who want to abuse and find shortcuts to get ahead. Nice to see someone is at least trying to police the system.

    I can't count how many truly crappy articles are out there. Zero structure, poor grammar, poor punctuation, zero value.

    I'm actually surprised how some of these articles directories "green light" the garbage articles that I come across.
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  • Profile picture of the author 0hyesican
    I'm a 58 year-old IM newbie who used to write A quality term papers for people at about 20 minutes a page. Consequently, I hope content becomes "king" again, because it would give me an opportunity to make money by doing actual work and creating quality content.

    I have been exploring niches and was looking at an Amazon product. I found an "article" on it on one of the biggies, maybe Ezine. It looked like it must have been a software creation, because the sentences didn't make sense; every sentence in the entire article contained at least one non sequitur. Of course, it was chock-full of quality keywords.

    If this is the kind of "article" that google tells to take a flying "leap" through a rolling donut, I'm all for it. If people actually have to write quality articles with original content again, I may do my own and head over to Elance and one or two of the other sites I am hearing about.

    If people can no longer take advantage of differences in currency by outsourcing things written in English by ESL students, this could be a nice way to carve out an honest living. What a concept.
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  • Profile picture of the author TimG
    There is a silver lining in this for those that are able to harness the opportunity that presents itself.

    The standard procedure would be to make sure the content you create for your website is top notch and the content you submit to article directories and other sites such as Hubpages..etc is also high quality.

    However, I think the real Willy Wonka Golden Ticket lies with the ability to secure guest blogging slots.

    For this you will need to demonstrate that you can produce exceptionally good content and of course once given a guest blogging oppotunity you will need to blow the socks off them by providing out of this world content which will help brand you as a reliable source of content, create new opportunities for you, create backlinks for you and most importantly drive targeted traffic to yoru websites.

    There will be a lot of bloggers that will need high quality content for their websites......fill that void and you create your own cash cow.

    Respectfully,
    Tim
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  • Profile picture of the author celente
    only morons start these threads.

    I been doing article marketing for 2 years. They singlehandedly, bring in the most money and are the best pre-sellers for me.

    I find that more people who join my list from article marketing, the better chances I have of getting sales on the AR series.

    Seriously, when I see a post like this, like OP I see a tired, moronic marketer who does not know what they are talking about. They are on the blame game wagon.

    If you know how to use article marketing properly, you can make some serious money. Just go and have a look at other threads in here and successful newbies. There is so much you can do with article marketing. Seriously you will see another one of these idiotic threads pop up next week and the week after..... then the week after that.... pay no attention.
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    • Profile picture of the author TimG
      Originally Posted by celente View Post

      Seriously, when I see a post like this, like OP I see a tired, moronic marketer who does not know what they are talking about. They are on the blame game wagon.
      Perhaps in some of the other threads but in this case the OP (Brian) is a heck of a guy and in some private conversatiosn I've had recently with him I can tell you he is far from being moron.

      The points he brings up are all valid topics because they are on the minds of many savvy article marketers who are looking at this as an opportunity to take their craft to a higher level.

      Respectfully,
      Tim
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      • Profile picture of the author celente
        Originally Posted by TimG View Post

        Perhaps in some of the other threads but in this case the OP (Brian) is a heck of a guy and in some private conversatiosn I've had recently with him I can tell you he is far from being moron.

        The points he brings up are all valid topics because they are on the minds of many savvy article marketers who are looking at this as an opportunity to take their craft to a higher level.

        Respectfully,
        Tim
        Totally understand, and I value your post. However..... There is lots of verbatim threads like this that are not really helpful to many marketers.

        I just cannot see something like article marketing dying out quickly. It will be around for many years. I do not just rely on article marketing. I use about 11 different ways to bring traffic to my squeeze pages. Article marketing is one of those.

        I agree with the person that said, never put all your eggs in one basket with traffic.

        I make good money with article marketing, and I know one marketer here down under that pulls in 6 figures a year. When I ask him if they are working as good for him. He says they are working even better in 2010. He knows his stuff, and I have seen the quality of his work.

        Many article marketers are just using excuses. I bet you if you saw their work and their articles they are uploading...they are dismal at best.

        Listen to the undertone of this thread. That is, if you help people and pump out quality work and quality content month after month, expect it to do wonders for you. Article marketing is really already dead for you, if you just pump out mediocre stuff maybe once or twice a week....that will give you crappy results. But thats what many people are doing, they get frustrated and come here and post those age old "article marketing is dead" posts. They just get a bit old and annoying after a while.

        I am sure you agree.

        Celente.
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        • Profile picture of the author TimG
          Originally Posted by celente View Post

          Totally understand, and I value your post. However..... There is lots of verbatim threads like this that are not really helpful to many marketers.

          I just cannot see something like article marketing dying out quickly. It will be around for many years. I do not just rely on article marketing. I use about 11 different ways to bring traffic to my squeeze pages. Article marketing is one of those.

          I agree with the person that said, never put all your eggs in one basket with traffic.

          I make good money with article marketing, and I know one marketer here down under that pulls in 6 figures a year. When I ask him if they are working as good for him. He says they are working even better in 2010. He knows his stuff, and I have seen the quality of his work.

          Many article marketers are just using excuses. I bet you if you saw their work and their articles they are uploading...they are dismal at best.

          Listen to the undertone of this thread. That is, if you help people and pump out quality work and quality content month after month, expect it to do wonders for you. Article marketing is really already dead for you, if you just pump out mediocre stuff maybe once or twice a week....that will give you crappy results. But thats what many people are doing, they get frustrated and come here and post those age old "article marketing is dead" posts. They just get a bit old and annoying after a while.

          I am sure you agree.

          Celente.
          Ok.......on all of those points I do agree with you.

          The quantity over quality mentality has to be changed to quality over quantity for true success with article marketing to be achieved.

          Respectfully,
          Tim
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        • Profile picture of the author paulie888
          Originally Posted by celente View Post

          Totally understand, and I value your post. However..... There is lots of verbatim threads like this that are not really helpful to many marketers.

          I just cannot see something like article marketing dying out quickly. It will be around for many years. I do not just rely on article marketing. I use about 11 different ways to bring traffic to my squeeze pages. Article marketing is one of those.

          I agree with the person that said, never put all your eggs in one basket with traffic.

          I make good money with article marketing, and I know one marketer here down under that pulls in 6 figures a year. When I ask him if they are working as good for him. He says they are working even better in 2010. He knows his stuff, and I have seen the quality of his work.

          Many article marketers are just using excuses. I bet you if you saw their work and their articles they are uploading...they are dismal at best.

          Listen to the undertone of this thread. That is, if you help people and pump out quality work and quality content month after month, expect it to do wonders for you. Article marketing is really already dead for you, if you just pump out mediocre stuff maybe once or twice a week....that will give you crappy results. But thats what many people are doing, they get frustrated and come here and post those age old "article marketing is dead" posts. They just get a bit old and annoying after a while.

          I am sure you agree.

          Celente.
          You've elaborated on this in such an in-depth manner that even the most ham-fisted, ignorant moron could understand it! The key to good article writing has always been quality content that actively engages the reader and ends with a strong call to action - nothing more, and nothing less! If people just stopped using all the latest new-fangled rewriting/submitter software to try to exploit some loophole or opportunity, then they'd be fine. Sometimes I think they expend more effort and time trying to get around providing original, quality content than it'd have taken them to write decent content for themselves!

          Paul
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    • Profile picture of the author warrenonline
      Originally Posted by celente View Post

      only morons start these threads.

      I been doing article marketing for 2 years. They singlehandedly, bring in the most money and are the best pre-sellers for me.

      I find that more people who join my list from article marketing, the better chances I have of getting sales on the AR series.

      Seriously, when I see a post like this, like OP I see a tired, moronic marketer who does not know what they are talking about. They are on the blame game wagon.

      If you know how to use article marketing properly, you can make some serious money. Just go and have a look at other threads in here and successful newbies. There is so much you can do with article marketing. Seriously you will see another one of these idiotic threads pop up next week and the week after..... then the week after that.... pay no attention.
      How about you ratchet the attitude down a bit. It's a public forum; if OP wants to start a thread on this topic, it's his time. How about you go and spend yours better by learning some goddamn manners.
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  • Profile picture of the author faceblogger
    Nothing much to worry. We only need some even better article spinner software! LOL!
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  • Profile picture of the author sam770
    content was the king and it will stay the king
    but yea, people will have to focus on quality
    At most cases, 500 words article will do fine
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    • Profile picture of the author x3xsolxdierx3x
      Originally Posted by sam770 View Post

      content was the king and it will stay the king
      but yea, people will have to focus on quality
      Yes, but noone will see that content unless you have skill in marketing, social media promotion, and generally exerting a positive influence over people.

      Point in case: I've come across TONS of great content, yet, either the writer is disinterested in promoting, or simply doesn't have the skills...the content never gets the visibility and traction that it deserves.

      So, great content, alone, isn't sufficient. Great content is like an up-armored HMWVV without anyone to drive it. Bold and powerful...yes...but it can't do anything without a driver.(or, at least some pre-established authority, presence, and influence already)
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    • Profile picture of the author WillR
      Originally Posted by sam770 View Post

      content was the king and it will stay the king
      but yea, people will have to focus on quality
      At most cases, 500 words article will do fine
      I don't think the length of a piece of content makes it more believable and authoritative than another. Don't go out there writing 800 word articles thinking you will be ok - that is NOT the answer. The fact is a piece of content with only 200 words can be a lot more informative and authoritative than a piece of content with 500+ words - and Google knows this.

      The quality of the content, the types of links included throughout that content, where that content is posted; things like that will probably be the things that make the biggest difference.
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      • Profile picture of the author JordanFrancis
        What Google says, and what Google does are two different things entirely.

        They say they will clean this street right up...

        But we really ought to focus on what they'll do though...which I happen to suspect is nothing much at all really =)
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        • Profile picture of the author WillR
          Originally Posted by JordanFrancis View Post

          What Google says, and what Google does are two different things entirely.

          They say they will clean this street right up...

          But we really ought to focus on what they'll do though...which I happen to suspect is nothing much at all really =)
          IMO we don't need to focus on anything Google may or may not do. If you are doing things properly then it shouldn't really make a big difference. Do you think sites like Wikipedia are worried right about now - I don't think so.
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          • Profile picture of the author Steven Wagenheim
            Brian, sites like Ezine Articles died long before this announcement. I've
            been using article marketing as a main source of income for over 4 years now
            and have tracked my results religiously. EZA has been a shell of its former
            self for over a year now.

            I now concentrate on writing articles for my own blog and for other
            marketers' blogs as a guest author. Article length has never been a problem
            for me. I tend to go on quite a bit about things. And I think the quality
            speaks for itself.

            Personally, about what Google is doing?

            It's about time. There is way too much crap out there and the sooner it's
            gone, the better it will be for the people who actually know how to write,
            and finally putting the hacks out of business.

            This means less competition for traffic and more pay for writers who are'
            worth their salt.

            Let the ax fall.
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            • Profile picture of the author Daniel Deegan
              Steve is totally on the ball here. Article marketing as I always thought of it was to establish a brand or authority for the writer. Writing articles that people actually want to read and get value from takes more work then most are willing to put in.

              The effect the upcoming changes will have is going to close the doors for many and open the doors for some. Those willing to step up their game are probably going to have a much easier time and many more opportunity's present themselves.

              The new Google situation reminds of what Google did in regards to affiliates and quality score with Adwords. Those who tried to do as little work as possible or focused completely on how they can maximize their gain while giving the user as little as possible had the foot of the Google gods hit em the ass showing them the door.

              The easiest way to ensure your stay in Googles favor is to always make user experience a primary focus in any marketing efforts and campaigns. The problem I think a lot of marketers have is they don't like the idea of sacrificing an optimized sales process in order to play nice with Google.



              Originally Posted by Steven Wagenheim View Post

              Brian, sites like Ezine Articles died long before this announcement. I've
              been using article marketing as a main source of income for over 4 years now
              and have tracked my results religiously. EZA has been a shell of its former
              self for over a year now.

              I now concentrate on writing articles for my own blog and for other
              marketers' blogs as a guest author. Article length has never been a problem
              for me. I tend to go on quite a bit about things. And I think the quality
              speaks for itself.

              Personally, about what Google is doing?

              It's about time. There is way too much crap out there and the sooner it's
              gone, the better it will be for the people who actually know how to write,
              and finally putting the hacks out of business.

              This means less competition for traffic and more pay for writers who are'
              worth their salt.

              Let the ax fall.
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            • Profile picture of the author Edie47
              Originally Posted by Steven Wagenheim View Post

              Brian, sites like Ezine Articles died long before this announcement. I've
              been using article marketing as a main source of income for over 4 years now
              and have tracked my results religiously. EZA has been a shell of its former
              self for over a year now.

              I now concentrate on writing articles for my own blog and for other
              marketers' blogs as a guest author. Article length has never been a problem
              for me. I tend to go on quite a bit about things. And I think the quality
              speaks for itself.

              Personally, about what Google is doing?

              It's about time. There is way too much crap out there and the sooner it's
              gone, the better it will be for the people who actually know how to write,
              and finally putting the hacks out of business.

              This means less competition for traffic and more pay for writers who are'
              worth their salt.

              Let the ax fall.
              I agree 100% with your comment. Many people are living on EZA's past reputation rather than its current condition. Also, is it really a bad thing for Google to go after the crap articles? Cleaning up the web and allowing those who are putting out good content to rise in the rankings should be considered a good thing IMO.
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      • Profile picture of the author TimG
        Originally Posted by WillR View Post

        I don't think the length of a piece of content makes it more believable and authoritative than another. Don't go out there writing 800 word articles thinking you will be ok - that is NOT the answer. The fact is a piece of content with only 200 words can be a lot more informative and authoritative than a piece of content with 500+ words - and Google knows this.

        The quality of the content, the types of links included throughout that content, where that content is posted; things like that will probably be the things that make the biggest difference.
        I like your points here and it reminds me of my garbage bin every Monday when I put it on the street for the trash collectors to come and take.

        Whether my trash bin is 1/3 full, half full 2/3 full or overfilled (think day after Christmas) the bottom line is it is still full of garbage and garbage gets hauled away.

        Providing quality content is what has always worked well and will continue to do so.

        Respectfully,
        Tim
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  • Profile picture of the author Barry Unruh
    If you are following the advice often given on the Warrior Forum and building your article content with quality, and then populating your own blogs or websites as the primary location of your articles, you avoid the "content farm" issue to start with.

    Then if you are working on TimG's suggestion of guest blogging, and the method Bill Platt, Alexa Smith, John McCabe, and others commonly recommend of getting your content syndicated, you step out of the content farm issue again.

    It is only when you are trusting a third party to consistently produce results for you when you are asking for trouble. EZA is valuable. Articlesbase is valuable. Squidooo, Wordpress.com, Blogger, etc..are all valuable. They are valuable additions to your your content funnel not as the home of your profits.

    I believe it was John McCabe who recently mentioned he was working to have his own article syndication system and be self-supporting. There is a real gem of long-term wisdom to consider.
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    • Profile picture of the author Ernie Mitchell
      Originally Posted by Barry Unruh View Post

      .......................................I believe it was John McCabe who recently mentioned he was working to have his own article syndication system and be self-supporting. There is a real gem of long-term wisdom to consider.
      This is very interesting Barry. Not to hijack this thread (after all we "are" discussing the future of article marketing) but could you, or perhaps someone else please explain this is a little more detail.

      Thks - EM
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      • Profile picture of the author myob
        Ernie, much of your answer was included in the post you partially quoted from. Several successful writers such as Bill Platt, Alexa Smith, John McCabe, and others have recommended for quite some time to work on getting your content syndicated.

        In other words you have your own network of publishers or outlets for which you regularly submit your articles apart from the article directories. Look for posts especially by Alexa Smith and specific articles regarding "syndication" for some very good reasons for syndication (such as the recent changes in Google), and tips on how to do so.

        A large part of my articles do not even get submitted to article directories because of prior committments to fulfill niche ezine publishers, website content, blogs, and print magazines (with an online presence).

        Syndication is nothing new; it's been the lifeblood of "offline" freelancers for decades.
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      • Profile picture of the author hdcayse
        When I'm using Google to research something in my own life, I already skip over sites that tend to be of low quality. If I inadvertently end up on a page that has a low quality or poorly spun article I hit back as soon as I realize it. I'm happy when I find a genuine article that's written by someone who knows and cares about a topic. The less junk that I have to filter out of my searches the better.

        Originally Posted by Ernie Mitchell View Post

        This is very interesting Barry. Not to hijack this thread (after all we "are" discussing the future of article marketing) but could you, or perhaps someone else please explain this is a little more detail.

        Thks - EM
        Here are some threads on article syndication. The main points that I have taken away are that longer, quality articles tend to get syndicated. Backlinks from sites that have syndicated your articles tend to be of higher quality since they are usually focused niche content sites. Once someone syndicates your content, try to develop a relationship with them. That way you can offer them more content as a guest blogger and get more quality backlinks from them.

        http://www.warriorforum.com/main-int...ndication.html

        http://www.warriorforum.com/main-int...rd-choice.html

        http://www.warriorforum.com/main-int...-everyday.html

        http://www.warriorforum.com/main-int...ml#post3261790
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  • Profile picture of the author Kaete
    Will Article Marketing Die?

    I doubt it. Yes,there are crappy content sites, but they won't die, and here's why:

    1- The internet is based upon freedom - freedom to write garbage and freedom to read garbage. Yes, there are those who try to clean it up, but unless freedom of speech is banned (in the US, etc, where it is still free), then people will be able to write/read what they want

    2- Yes, Google can adjust their algorithm to make spun content not rank, but they won't ban spun content/garbage

    3- Google makes its money through Adsense. If they were to get rid of the content sites, they would lose millions of pages of content where they have their ads. I don't think Google wants to shoot its own golden goose.

    Anyway, that's my two cents .

    -Kaete
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    • Profile picture of the author JohnMcCabe
      Originally Posted by Kaete View Post

      Will Article Marketing Die?

      I doubt it. Yes,there are crappy content sites, but they won't die, and here's why:

      3- Google makes its money through Adsense. If they were to get rid of the content sites, they would lose millions of pages of content where they have their ads. I don't think Google wants to shoot its own golden goose.

      Anyway, that's my two cents .

      -Kaete
      Actually, there is precedent here that Google would do exactly what you say they won't.

      See, the golden goose isn't the pages displaying Adsense. It's the advertisers who pay when those ads are clicked.

      Too many junk clicks from people just looking for a way out of a crappy site, and those advertisers will take their budgets elsewhere.

      It's happened before.

      A few years ago, when Adsense was all the rage, there was a contingent using a handful of software programs to put up millions of pages whose sole purpose was to generate clicks. The people who got in early made fortunes from these crappy sites. And millions more selling the software and techniques.

      Advertisers complained, and enough of them pulled their ads off of the content network (thus not earning Google any money) that they took steps to deindex and discount these junky "Made For Adsense" sites. People were still dumping their digital toxic waste, but Google was cleaning it up almost as fast as it appeared. The useful life of the basic MFA site was now measured in hours.

      You can still buy that software if you hunt for it. But it will not make you the same kind of money it made before the Google crackdown.

      And the same thing will happen here - Google will take steps to protect their golden goose, and not care if a few of the foxes (and weasels) go hungry...
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      • Profile picture of the author TimG
        Originally Posted by JohnMcCabe View Post

        A few years ago, when Adsense was all the rage, there was a contingent using a handful of software programs to put up millions of pages whose sole purpose was to generate clicks. The people who got in early made fortunes from these crappy sites. And millions more selling the software and techniques.

        Advertisers complained, and enough of them pulled their ads off of the content network (thus not earning Google any money) that they took steps to deindex and discount these junky "Made For Adsense" sites. People were still dumping their digital toxic waste, but Google was cleaning it up almost as fast as it appeared. The useful life of the basic MFA site was now measured in hours.

        You can still buy that software if you hunt for it. But it will not make you the same kind of money it made before the Google crackdown.
        If memory serves me correctly it was just about 30 days or so ago that the code behind one of those software packages was being sold.

        I received several emails from marketers offering this magic solution which had me laughing because the sotware stopped becoming effective once Google made those changes to combat the software.

        This was several years ago (3, maybe 4) and now the source code for the software is available for sale....lol

        I think I'm on tape explaining to people at Dr. Mike Woo-Mings traffic tactics workshop (which took place a few years back in San Diego) that your best content should be reserved for sites that drive traffic to your website where you still have decent content but not enough to distract people from clicking on an adsense ad or purchasing from your affiliate link.

        Clearly, I've changed my own methods now and advocate for placing your best content everywhere (minus the lower tier directories) starting with your website and than working your way out to the sites you want to establish your brand on in order to drive high quality/targeted back to your main site.

        Respectfully,
        Tim
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  • Profile picture of the author JohnMcCabe
    I have two things to offer here...

    > The demise of Article Marketing depends quite a bit on your definition of the concept. I see it like a tree. There's a trunk with many branches, and when a branch becomes diseased and dies, it rots and falls off. But the tree itself lives on, and often thrives because the disease is gone.

    > It might not mean anything, but I suspect the proposed changes are already taking place.

    One of my sites is a collection of hand-picked articles plus my own contributions. Without much promotional effort, it reached a PR3.

    I wanted to bulk up the site, so I installed one of those autoposter plugins, where a service supposedly delivered good content on a schedule. The first problem was that their definition of "good content" was very different from mine. Wanting to see what would happen, I loosened my standards a bit, taking some articles I normally wouldn't have as long as they fit the category.

    My PR dropped to 0. The only articles that got any traffic at all were the ones that would have passed my selection standards in the first place.

    So I cleaned out the crud.

    In the most recent update, my PR is back up to a 2, and traffic is picking up a bit even though I've only added one article since the cleanout. And that article was one submitted by a guest writer after she approached me with the idea of putting up her article. It's about 1200 words of good, interesting information.

    You can draw your own conclusions...
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  • Profile picture of the author Colin Theriot
    Personally, I've never been a fan of "XYZ marketing" where "XYZ" is a specific website. That's too narrow. Yeah, I know some people have made their whole fortune with just Adwords, or just eBay, or just Facebook. So I can't say they're "wrong" but I can say it's ill-advised. It's much safer to build your business on its own, and then use EVERYTHING you can to build inroads of traffic and outroads for content distro. Anything else is a gamble, and you're betting on something else you have no control over. This whole situation is no different. But if it comes to pass, it'll give the advantage back to content creators, which is fine, because I am one.
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  • Profile picture of the author SteveBagasao
    With Google, it's always been about serving up quality search results. I don't think they are intrinsically anti-internet marketer. They just want quality content in their search results. After all, that IS their main product. So they are just looking for better ways to separate the "wheat from the chaff."

    So write, or have written, quality content. That's where the focus needs to be. The scrapped, worthless, auto-blog-type stuff is doomed to fail.
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  • Profile picture of the author rockfuse
    Google has declared war on spam. their failure in search recently has drawn a lot of attention and this is part of the reason their CEO was forced to step down (along with other failures recently) . There has been a lot of articles and complaints about spam coming up in most searches at the top and this pretty much means a huge change to their algo coming up .
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  • Profile picture of the author Dosty
    Since a service such as UAW relies upon articles will its use still be justified after this change by Google?
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  • Profile picture of the author 82ana
    Article marketing is not dying (nor is it dead) its just that article marketing "cheats" are in for a spanking. As (IMO) they should be.

    If you are adding some quality to your content, sleep easy. You will have far less competition from cheap content and autoblogs in a few.
    The joy!
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  • Profile picture of the author LauraJames
    Geez, I hope what you have written about is true. Somehow we will have to endure without content farms and poorly written, lousy articles. (just kidding, of course.) I guess we will have to wait and learn how this all "comes out in the wash." Hopefully, this will benefit those who are "white hat" marketers and article writers.
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  • Profile picture of the author Janice Sperry
    I don't think there is any way good article marketers will even notice. In the long run if any of the predictions come true it should help article marketing.

    I think it is a misnomer to even call what Google may start a war with article marketing. You can call it backlink pimping, backling spamming, Google gaming or something else but it is not article marketing.

    When it comes to the auto-blogging (Not the syndicated news sites etc. You know the ones I mean.) I think they will win that war (technically a battle). They won the keyword stuffing battle a long time ago. It should be relativley easy to win the "content stuffing" battle. Some very informative sites pull content from other sources but they have human editors that care. They also don't have a hundred unreadable spun articles on their sites.

    Bring it on Google - the sooner the better! If you need some soldiers I will volunteer.
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  • Profile picture of the author Toots
    This has got to be a good thing as people will be forced to fill there sites with quality not quantity. I have had my concerns for sometime about the volume of meaningless junk that was being posted to gain backlinks. Too many poor quality articles were being far too much value.
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  • Profile picture of the author mrmarketology1
    Banned
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    • Profile picture of the author 11
      So could you summarize all this with something like "the crap is dying"?
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  • Profile picture of the author WillR
    No, the best way to summarize the title of this thread would be "The Death of Content" because let's face it, at the end of the day articles are just another form of online content no different to a blog post, press release, product review, whatever.
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  • Profile picture of the author Tony X
    I take it that a lot of you guys seem to think that just because EZA or a third party site that took a hit, the content must have been junk.

    Well, I had a hub on hubpages, that got around 500 hits a day. Now it's down to 196. This site held the top positions for a bunch of keywords in my niche.

    It had over 200 comments. Real comments. From people that actually liked what I was sharing.

    It only had about 50-70 backlinks. This was from other web 2.0 sites, high quality backlinks, and from people sharing it because of how great it was.

    It held #1 for a couple of years for it's keyword. Now it's #4. The site that I own is now #1 for that particular keyword.

    I'm not complaining at all because of this. A lot of my sites have moved up. But here's my takeaway.

    All this, write quality content and it'll rank is nonsense. The bot or algo change can't tell what quality is.

    However, unique content is key for sure. That along with backlinks from various sources will win.

    And from what I've noticed, sites that have a ton of adsense on their page is taking a hit.

    EZA shot themselves in the foot a while back. When they thought they were putting a stop to affiliate marketers for taking advantage of their traffic, they ended up hurting what they had by adding more blocks of adsense, along with a lot of other dumb BS.
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  • Profile picture of the author drmani
    Originally Posted by kindsvater View Post

    - That $3 article writer in India pumping out 300 word articles about topics he knows nothing about may no longer be the best resource for articles.
    How about that $300 article writer in India pumping out 750 word articles about
    only topics he's the EXPERT at?

    Nice analysis, Brian. The 'death of article writing' is a bit late coming, but
    the final throes should be dramatic.

    I wrote and shared "The Death of $5 Article Writing" nearly 2 years ago - coz
    even then the trend was apparent. Quality content will never go 'out of
    fashion'... but word-soup will!

    All success
    Dr.Mani
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  • Profile picture of the author Carlsbadd
    Strange things with this latest update, My thin sites with original but spammy keyword stuffed content are on the rise in the serps, while traffic from article directories with some of my better content is dropping off a cliff. The rise in serps makes up the difference.

    This seems to be a article directory Slap ,much like the squidoo slap of a couple years back.

    While everyone panics I think there will be a adjustment and then a rise back for some of the directories.
    Perhaps some directories were targeted by google humans while the bots are still doing what bots do.

    Here is the recent drop is serps...

    ezinearticles.com lost an average of 34 positions
    hubpages.com lost an average of 31 positions
    squidoo.com lost an average of 15 positions
    articlesbase.com lost an average of 29 positions
    buzzle.com lost an average of 30 positions
    associatedcontent.com lost an average of 22 positions
    suite101.com lost an average of 33 positions

    Not sure why Squidoo got a break.

    I am seeing a ton more traffic on my auto blogs so I could care less, back up the brinks truck and lets have at it.Traffic to my Spammy thin content sites and autoblogs is through the roof right now.
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  • Profile picture of the author leogood
    Interesting statistics, what is the source that you get them from?
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    • Profile picture of the author Carlsbadd
      Originally Posted by leogood View Post

      Interesting statistics, what is the source that you get them from?
      I have tracking software for that, it's based on the latest google cache
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  • Profile picture of the author Mike McAleer
    I don't rely on AM too much but I don't think that it will die because it is a main source of traffic for many.
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  • Profile picture of the author leogood
    Waah awesome!
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  • Profile picture of the author Lyanna
    Eh, my squidoo niche articles are doing fine.
    When I'm using Google to research something in my own life, I already skip over sites that tend to be of low quality. If I inadvertently end up on a page that has a low quality or poorly spun article I hit back as soon as I realize it. I'm happy when I find a genuine article that's written by someone who knows and cares about a topic. The less junk that I have to filter out of my searches the better.
    Of course, I am sure everyone feels the same way. If spammy content farms get google slapped that's too bad for the content farms but good content is always welcome.
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  • Profile picture of the author rickytorson
    It would be like this. You should always have as many traffic sources and experiment with differerent ways to get traffic to your sites. So if one goes down, then there are others to fall back on.
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  • Profile picture of the author petevamp
    Honestly this has not effected me in the slightest bit. If anything it has helped me in several different ways. For I am now getting more viewers to my articles thus in turn bringingmore visitors to my sites. Not to mention because of the google changes i have jumped several pages up in the serps for a few high powered keywords and in turn has practically doubled my traffic since the big google changes started taking place.

    There for I believe if you are doing things properly by placing the article on your site first then placing on other sites after it gets indexed on your site. It can only help you in the long run. You should not be concerned with where your article is placed from a site like eza. Your only concern should be where your site gets ranked for that same article. Which since it will be the first it will gt bumped up in the serps.

    The only thing you should be worried about as far as the the article sites go is syndication and getting more links back to your site from other site owners who liked your content. People are still going to scrap content no matter what changes with google.

    However with the new changes no you do not have to worry about seeing your scrapped content on someone elses site with out your links for it does the site owner absolutely no good anymore to steel your hard work and paste it on their site that may have a better pr then you. In turn pushing you down the ranks and steeling your hard earned traffic.

    Am I glad google is doing this hell yes. Like I said my sites have almost doubled in traffic since the big g changes started taking effect. My articles traffic and visitors has increased drastically. My visitors are more active on my sites sites thus making me more sales and revenue.
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  • Profile picture of the author seoidz
    Hi,

    I would like to say for all blogger who are saying it has death of Article marketing.all information is wrong.article marketing is a part of seo to promote website.so how can it possible .You know, there's been a lot of talk on various forums about some of the changes happening over at EzineArticles.com and how it will affect Article Marketers or Bum Marketers as they are also called.
    While I for one think it's a good thing that Chris is increasing the quality standard of the articles, many think it's the "death of Bum Marketing" and EzineArticles.com as we know it.

    Thanks
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  • Profile picture of the author madison_avenue
    In some sense this could help smaller niche sites, Google seems to have found a problem with "large content farm sites" i.e about.com, eHow, Ezines, hubpages, ContentAuthority etc.

    For example a small niche site about car mechanics should be fine. But a large site with is about car mechanics, acne, baking a cake, and a 100 other things may not. You can be an expert in car mechanics but how are you an expert in 100's of unrelated topics? Google will say that site must be built for targeting keywords only.

    Smaller tightly targeted niches sites may benefit from this change as they may out rank the big content farms which have 1000's links to their domain more easily.
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  • Profile picture of the author Joanne D
    This is an interesting topic/debate...and explains a lot. Now that I'm reading this, I'm happy that I have been slowly adding video marketing to my marketing tactics.

    Over the past few days, I've had more orders for longer articles than I did before. This may be the reason why..

    I'll be keeping an eye on this thread. :-)
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  • Profile picture of the author Andrea Wilson
    In one way or another I dont think Google can really be the God of everything. However it is actually a smart move from them if they have finally decided that the world wide web can be a better place when there is quality more than quantity in the search results. Yes I will still be writing for the sake of article marketing but i will be more careful now on from whom I will seek help/outsource my articles with.

    Andrea
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  • Profile picture of the author Jack Duncan
    Carlsbadd,
    I think you nailed it...and my stats are lining up quite well with yours.

    Strange things with this latest update, My thin sites with original but spammy keyword stuffed content are on the rise in the serps, while traffic from article directories with some of my better content is dropping off a cliff. The rise in serps makes up the difference.

    This seems to be a article directory Slap ,much like the squidoo slap of a couple years back.

    While everyone panics I think there will be a adjustment and then a rise back for some of the directories.
    Perhaps some directories were targeted by google humans while the bots are still doing what bots do.

    Here is the recent drop is serps...

    ezinearticles.com lost an average of 34 positions
    hubpages.com lost an average of 31 positions
    squidoo.com lost an average of 15 positions
    articlesbase.com lost an average of 29 positions
    buzzle.com lost an average of 30 positions
    associatedcontent.com lost an average of 22 positions
    suite101.com lost an average of 33 positions
    I realize that this isn't the SEO section...but the issue here IMO doesn't have anything to do with "crap content" vs. "good content".

    The issue is that Google just used a very broad brush and wiped many of the largest "content farms" (their term, not mine) off the map.

    Looking over my stats, my best guess is that a couple of things happened:

    1. Google manually devalued the Trust Rank being passed by many of the Web 2.0 sites and Article directories like EZA.

    2. Google adjusted the weight of the internal linking of these sites drastically.

    It's still too early to tell for sure, until the dust really settles...but I think it still comes back to backlinks at the end of this update.

    For those who relied on using these authority sites as a way to simply post content and rank...for now, that is over.

    However, if you were in the habit of getting backlinks to your articles, hubs, lens, etc...then it seems you may have escaped the algo wrath.

    There was also a hint from a Wall Street Journal article that maybe Google is using their Adsense code to track the time on page...and when it is low, the page gets a low interaction score and drops in the SERPS.

    Who knows what other things they are using to determine how people interact with the page to try and "weed out" what they see as poorly written content.

    Best,
    Jack Duncan
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  • Profile picture of the author Jack Duncan
    Terry,
    If you write quality articles... but those articles and their links are posted at sites that give you a backlink but are no longer weighted by google.... what difference will it make.

    If Google is no longer weighting directory and article depositories as highly, then it would seem the impact of any article there will be reduced.
    Exactly right.

    And this is clearly the case.

    It looks like Hubpages, EZA got slammed with this update.

    I've had solid content hubs in the top 10 for years now that are now sitting in pos. 40-50 and at least 100 rankings not in the top 100 anymore.

    And it has nothing to do with the quality of the content.

    Google has clearly devalued the weight of these big sites and they no longer have the authority they once had...good or bad content pages.

    However, on my own domains and sites, I'm actually seeing an increase in rankings...and a big boost in traffic.

    Best,
    Jack Duncan

    P.S. Here is that Wall Street Journal article I was referencing earlier...
    http://online.wsj.com/article/SB1000...281747136.html

    And here's a thread over at HubPages where people are chiming in about their traffic freefall:
    http://hubpages.com/forum/topic/68565


    .
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  • Profile picture of the author dagaul101
    I think every article marketer will up their game, articles is still a viable source for unique material, regardless of Google's penalisation, article marketing is still a great way to generate traffic
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  • Profile picture of the author Carlsbadd
    I wonder if google devalued their own blogger platform?
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  • Profile picture of the author rcritchett
    Great thread man. I'm totally with you. It's just another shift in the permaflux that makes people have to be more legit, God forbid.

    I'm totally for it. It's kind of sickening watching people temporarily outrank me because they're using software to blast content out. Hasn't this always been ridiculous?

    Well, to those of us with brains, yep.

    Great thread.
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  • Profile picture of the author lometogo
    The dogs bark but the caravan moves on....

    Great news; thanks, Google gods. As a web consumer, I'm overjoyed that I may see less of this crap spun content and actually see usable information for a change.

    As a writer, I see nothing but blue skies. I believe those of us who have always produced quality content will be in even greater demand.

    Let the dance begin.
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  • Profile picture of the author kayden57
    Banned
    I see this as a positive thing for those who work hard to provide quality articles and then do some SEO. You mean I won't have to worry about some crappy autoblog with article excerpts outranking my EZA submission anymore? Not such a bad thing if you ask me.

    In fact, many of my articles have already risen in rank and started getting more traffic. I've actually started to make more money since the algo change. Guess is you are some lazy ass with 100 autoblogs you'll lose money, but I could care less about that. Sorry, but some of us actually try to do the right thing.
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  • Profile picture of the author TimG
    This has been a fascinating thread to read because of so many experts providing factual data in terms of how the new algorithm's have positively or negatively hurt their websites.

    Couple of things we should all keep in mind:

    1 - The changes are relatively new so the real results will revealed once the dust has settled. There have been many instances where sites have dropped off the face of the search engine rankings only to reappear a few weeks later and in many cases ranking better then before. I plan to evaluate the changes in about 3-4 weeks from now.

    2 - Target your efforts on what is currently working. If forum marketing is working for you then focus on it. If guest blogging is working for you then focus on it. If social marketing with Facebook is working for you then focus on it.

    Bottom line is pay attention to what Google is doing but don't let it be your main focus or it will distract you from taking action and directing your efforts in the areas that are gaining in popularity.

    3 - If you know what Google is devaluing then simply focus on what they do value. Also, take them out of the equation and focus on what other webmasters and web surfers want.

    My take on this, is right now ORIGINAL high quality content is receiving a value increase from Google. With that in mind as long as you continue to create original content that offers value I believe you will be fine.

    I'm talking about creating articles that provide enough value so that you have other webmasters craving your content and web sufers that actually want to read it.

    Regarding sites like EZA and Hubpages....yes, many marketers are seeing big hits in the rankings of their content but keep in mind that those sites should be used to house your secondary content which feeds to your main sites which should hold your primary content.

    You can actually follow EZA's traffic on this link - Traffic Stats for EzineArticles.com -- Building Massiv Traffic to Your Articles :-) and here Ezinearticles.com Site Info

    It does show a slide but there have been traffic slides in the past and they have always recovered nicely.

    Personally, I'd love to see them drop the amount of adsense ads they show and increase their quality content filters and I'm willing to bet they do just as well with Google as before.

    Respectfully,
    Tim
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    • Profile picture of the author Lyanna
      Originally Posted by TimG View Post

      Regarding sites like EZA and Hubpages....yes, many marketers are seeing big hits in the rankings of their content but keep in mind that those sites should be used to house your secondary content which feeds to your main sites which should hold your primary content.
      Of course, this is the only way to do it. I had planned to do that myself since I have a brand new website I am building right now that has no backlinks. The primary content and link bait articles (ex. huge list of top 101 resources) will be on my site - I would never submit my best articles to a content farm.

      Originally Posted by TimG View Post

      Personally, I'd love to see them drop the amount of adsense ads they show and increase their quality content filters and I'm willing to bet they do just as well with Google as before.

      Respectfully,
      Tim
      Yup, as a reader/user of EZA I am annoyed by the multiple huge ads.
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  • Profile picture of the author NateRivers
    I think its great. People providing real value will benefit bigtime.
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  • Profile picture of the author Jeremy Barker
    This happens in every business at some time and even multiple times through their lifetimes.

    A good business person will react and step their game up in other methods.
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    • Profile picture of the author SGForce
      Originally Posted by Jeremy Barker View Post

      This happens in every business at some time and even multiple times through their lifetimes.

      A good business person will react and step their game up in other methods.
      I agree 100%

      All successful businesses constantly react to the ever changing lanscape of the market.
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  • Profile picture of the author veenafurtado
    Originally Posted by kindsvater View Post

    Ok, I hate the "Death of ..." B.S. as much as you do. But the Google announcement about going after "Content Farms" will impact many article marketers: whether you make money writing articles or depend on articles to generate traffic.

    The issue is not merely that Google is declaring war on content farms.

    The issue is: what are the ramifications?

    Some predictions:

    - Content mills like Demand Media may be gutted. In other words, loss of an income stream for some Warriors. (i.e., avoid Demand Media's IPO next week).

    - Article sites may lose rankings. This includes EzineArticles. While you can surely point to some quality articles at EZA, you can also point to 10 more that are simply junk.

    - Indirect result is loss of business for article writers.

    - Articles will need to be longer. Are you trying to get by with "300 word" articles as if that were some magic number. 299 words and you're in trouble, but 301 and you're fine? I expect one algorithm change will demand more content.

    - Indirect result then is paying more to article writers for longer articles.

    - More originality in content will be required.

    - That $3 article writer in India pumping out 300 word articles about topics he knows nothing about may no longer be the best resource for articles.

    - More autoblogs bite the dust.

    - Increased importance in making DMCA notices against sites scraping your content to ensure your site is evaluated as the original content source.

    The question is, will your marketing die? Or will you up your game?
    So I guess u have something against Indian people huh?
    And because of your status in this forum -
    It gives you a right to talk rubbish against Indians?

    What do you think of yourself dude???

    Veena Furtado
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