What is better:
1. Build an authority site on an EMD of InTheDark.com
Then InTheDark.com/Glow (or Glow.InTheDark.com)
And InTheDark.com/Run (or again Run.InTheDark.com)
2. Four separate EMDs
All EMDs are available... The site is a low amount of work, so it is not much more trouble setting up all four. Competition leads me to think I can get 1st page google for 2-3 of the 4 with just hard work, 4th might be a tough nut to crack. Another option is do both above, and focus on the authority (maybe as a portal or something and linkem up)? Or the EMDs? I guess the issue is it could require twice the backlinking for the same result.
Yes, I am a little new (and lost)... Any help appreciated.