Google +1 Button - The Game is Changing

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Hi Guys

This is going to be big. I think it will be a complete game changer. See here for the announcement ...

+1 to great web content - Inside AdSense

So effectively, it means that people will vote for your site in search results and my reading of the announcement is that those votes will actually affect Google rankings.

In my opinion, this means that, over the course of time, quality sites will benefit and spammy sites will probably disappear from the top pages.

Personally, I think it's a great move. Interested to hear the thoughts of others.

Will
#+1 button #button #changing #game #google
  • Profile picture of the author matt5409
    Hmm... this is a little strange. Whilst I can see the importance of it influencing ranking, it cannot have such an impact otherwise Google will change the core of it's business model which is returning the best results based on algorithmic processes.
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    • Profile picture of the author Ross Kenny
      Good idea but I'm sure it will be open for abuse.
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      • Profile picture of the author DarioMontesdeOca
        Originally Posted by Ross Kenny View Post

        Good idea but I'm sure it will be open for abuse.
        My thoughts exactly.
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    • Profile picture of the author 2GRANN
      That's a very interesting information!
      Still wondering how real is it because it'll definitely be the game changer.
      Well, maybe it won't effect a lot, for example, only with 100'000 votes the page rank will go higher.
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      • Profile picture of the author Martin Luxton
        We're excited about using +1's to make search more personal, relevant and compelling
        Whenever Google say they're excited about something I run for the hills.

        This looks like another Sidewiki and Buzz fiasco in the making.

        Basically Google want to get more information about you and your network so they can provide more targeted advertising. Their spin on this is that it's really cool that you can see all the sites that your friends like. Like it's also really cool that Google are going to put even more ads in your gmail account. It's cool because the ads are going to be more targeted to you.
        What would be even cooler would be no ads on my gmail account but we all know that 'free' comes with a price.

        Google are masters of making something sound like they did it for your benefit when it's all about making more money for them and pushing out the competition.


        Martin
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  • Profile picture of the author Teravel
    This has been around for the better part of 2 months or so, and I have yet to see any sites with more than 2 of these +1"s. (The site was my bank, and the 2 it had were from Me, and my better half.)
    I have done searches for common search terms, such as Make Money Online, Amazon, the word "Buy". Nothing so far has any of these.

    Honestly, I think that the common internet user won't spare the time to sign up for this feature, let alone use it. We will have to see how it works out over the next few months.
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    • Profile picture of the author jasonthewebmaster
      Banned
      Originally Posted by Teravel View Post

      This has been around for the better part of 2 months or so, and I have yet to see any sites with more than 2 of these +1"s. (The site was my bank, and the 2 it had were from Me, and my better half.)
      I have done searches for common search terms, such as Make Money Online, Amazon, the word "Buy". Nothing so far has any of these.

      Honestly, I think that the common internet user won't spare the time to sign up for this feature, let alone use it. We will have to see how it works out over the next few months.

      I Agree.

      Also, think about this: if the average person doesn't even use Google's social features... then would they even use this?

      This feature is only as good as the number of google friends you have, and IF they take the time to +1 something..... and again, the average person doesn't really use google's social features, so I doubt this will take off.

      Personally, I think it's Google's attempt at imitating Facebook's LIKE button...

      which means we have just stepped through the looking glass!
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  • Profile picture of the author Chris Munch
    It will play a part in Google's calculations just like the other thousands of factors do. It will also be open to be abused by people using mechanical Turk or more advanced strategies.

    If it does become a big factor expect many authority voting accounts to be selling their influence, just like people sell links.
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  • Profile picture of the author bphoto
    It's amazing to watch how these super players are moving on the net and how long it takes them. It will be interesting.
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  • Profile picture of the author Nail Yener
    Actually, I was thinking that Google needed such a voting system. Because, in most of my detailed searches I cannot find what I am really looking for on the first page. This is mostly because of the unnatural backlinks that the websites on the first page have. Now, +1 Button gives a chance to the sites that are on the 2nd or 3rd page to appear on the first page if they really provide what a user is searching for.

    Nice to hear that they realized it and put into action. I am not sure how much this will affect on the rankings but this will be a great time for all the internet marketers to focus on only great content and forget about off-page SEO.
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  • Profile picture of the author seobro
    I can see a new FIVerr gig. People will pay for you to plus one their web page. It is going to actually increase spam.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by seobro View Post

      I can see a new FIVerr gig. People will pay for you to plus one their web page. It is going to actually increase spam.
      And it won't be long until someone comes out with a piece of software to follow your ads around and +1 them. Probably using the same kind of bot net that spammers use to send their spew.
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  • Profile picture of the author HowieM
    Won't it be like a Youtube video thumbs up and thumbs down? Even if it's the greatest video ever, it will still have 20-30% thumbs down from trolls. Who's to say this wont be the same case?

    They better have done some uber scripting.
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    • Profile picture of the author Dan C. Rinnert
      Has anyone else noticed that Google's new ideas seem to be more of the also-ran variety rather than being something new and innovative?

      I don't think that bodes well for Google in the long-term.
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  • Profile picture of the author Kael41
    This will be, and is, a non factor in general usage of searching google's index. It's a nice inroad to keeping up with the technical times (ala facebook), but in practical usage the common searcher won't use it or might not even see it due to being focused on what they're looking for..quickly. We scan pages for what we're looking for, sometimes skimming over things like this +1 icon.
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  • Profile picture of the author Charlotte Jay
    Huh, no wonder I got booted from the Google QR workforce. This is pretty interesting to me. I wonder how sites will fare that are full of spammy crapola. Hopefully disappear. One can only hope
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  • Profile picture of the author trytolearnmore
    What are you worrying about? We are IMers for Christ's sake! We adjust to everything Google throws at us
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  • Profile picture of the author AgentHomes
    When I first heard about this I wanted to make sure my sites got some +1 and some of the spam on my search terms gots some -1. However I quickly found that the roblem with the +1 button is you need to be running chrome and you need to install the +1 app.

    What a PITA and for that reason alone it's just not going to fly.
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  • Profile picture of the author Trent Brownrigg
    It will be abused to no end. Seems way to easy to game such a system.
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  • Profile picture of the author Sarah Russell
    Can't see this gaining too much traction if it's only on Chrome and you have to install the extension in the first place. Even if it does, Google can't give it too much of a priority over other ranking factors, considering the enormous potential for abuse.

    That said, it is surprising to see Google launching products that are so far behind the times...
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  • Profile picture of the author John Hocking
    You do not have to have a plugin or chrome.

    You just have to activate it on your Google account.
    When you +1 something, it ads it to your Google profile page. You can only +1 a site (once per page)

    I do not see how this is a bad thing or how it can really be abused.

    It is a lot like stumble upon.
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  • Profile picture of the author simonbuzz
    Banned
    I don't think this is a good idea......votes are not important in my point of view
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  • Profile picture of the author Jermaine Tabor
    I dont think this is something that will appeal to all of google users.

    The mentality is different some what from searching for something solo and going to your favorite social network to possibly hang out online with friends.
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  • Profile picture of the author spectrefax
    I also see this as a non factor in rankings unless they make it a main part of the site search features. Users simply aren't going to goto the trouble of trying to find and activate this feature.

    I just went to 'www.google.com' clicked 'my account' and saw nothing about activating such a feature. If it isn't easily enabled and setup by the user than I imagine it won't have much relevance on the majority of google searches.

    I also imagine the vast majority of google searchers don't even have any kind of account with google. They just use the service as is.

    Nice idea, but I don't see it doing much of anything.

    EDIT: If they put something on the main page like 'Activate your +1 searches!' then I'll reconsider.
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  • Profile picture of the author Trivum
    I don't see this ever being gamed at all. :rolleyes:

    Google is starting to look desperate. They realize that the social web is leaving them behind. Their YEARS AND YEARS AND YEARS of being non-human has left them with the inability to think outside their digitized box.

    Even computerized arrogance catches up with you, it seems.
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  • Profile picture of the author iAmNameLess
    $5 for 50 +1's... any takers? LMAO.

    I see this being horrible if it effects rankings. The reason is, new sites won't have a chance. Sites that are quality, but don't have anyone that knows a damn thing about SEO, are going to suffer.

    I don't think this is a good thing for those who are not ranking right now. We will see though.
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    • Profile picture of the author Will Edwards
      Originally Posted by iAmNameLess View Post

      Sites that are quality, but don't have anyone that knows a damn thing about SEO, are going to suffer.
      I am not so sure.

      If you think about it, exactly the same thing happens now with blogs. For example, I hear that Steve Pavlina's blog attracts dozens of new links every day from other bloggers. A new blog shouldn't really stand a chance against this linking pattern. However, my blog is on page #1 for his main search term and I don't get that kind of linking activity.

      I think the thing to recognise if that the +1 Button will be a new factor in the algo, but not the whole of it. The weight that is given to the button in the algo will probably need to be worked out by testing; which is probably why the button is only on the .com engine at present.

      Will
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  • Profile picture of the author No1here
    I make no excuses when I say that I have no problem with using Black Hat techniques every now and again.

    If this +1 thing is true and Google institutes it as a way of rating sites for search results then within the first 24 hour the first 100 search results for any query will all be spam sites.

    All this requires is a little bit of code, the ability to rotate proxies and obviously the ability to hit the "+1" button instead of the "-1" button.

    This system is a Black Hatters dream come true and another dismal failure on the part of Google.

    Don't believe me? If they go with this system then just wait and see. I guarantee that this type of system will be easier to abuse then the current one.

    Originally Posted by Will Edwards View Post

    Hi Guys

    This is going to be big. I think it will be a complete game changer. See here for the announcement ...

    +1 to great web content - Inside AdSense

    So effectively, it means that people will vote for your site in search results and my reading of the announcement is that those votes will actually affect Google rankings.

    In my opinion, this means that, over the course of time, quality sites will benefit and spammy sites will probably disappear from the top pages.

    Personally, I think it's a great move. Interested to hear the thoughts of others.

    Will
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    • Profile picture of the author Will Edwards
      Originally Posted by No1here View Post

      I make no excuses when I say that I have no problem with using Black Hat techniques every now and again.

      If this +1 thing is true and Google institutes it as a way of rating sites for search results then within the first 24 hour the first 100 search results for any query will all be spam sites.

      All this requires is a little bit of code, the ability to rotate proxies and obviously the ability to hit the "+1" button instead of the "-1" button.

      This system is a Black Hatters dream come true and another dismal failure on the part of Google.

      Don't believe me? If they go with this system then just wait and see. I guarantee that this type of system will be easier to abuse then the current one.
      I admire your honesty and I also think you have a valid view point.

      How it will pan out, I am not so sure. As I mentioned above, this will be a 'factor' in the algo; not the whole thing.

      Will
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  • Profile picture of the author renegadetmj
    Personally, I cant see that anyone will bother voting....other than those trying to do it for their own benefit.
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  • Profile picture of the author windso0
    that's a big change~~But this will ensure the quality of the site
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  • Profile picture of the author mikemeth
    Very bad idea this will be easy to abuse,.
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  • Yeah right.

    Now i can outsource a dozen of people from India and Philippines , get them to do all the +1 you can possibly imagine.

    Woosh!
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    • Profile picture of the author Will Edwards
      Originally Posted by authoritylinkbuilder View Post

      Yeah right.

      Now i can outsource a dozen of people from India and Philippines , get them to do all the +1 you can possibly imagine.

      Woosh!
      Several people have made this point, so I think it is worth thinking about in a bit more detail.

      We need to understand that this +1 idea will be a 'factor' in the new algo. Now I've, obviously, no idea how they will implement it, but for example, if they use other factors to filter spammy sites and then use this factor on the remaining sites in order to partly determine their ranking, then I think the above tactic simply won't work.

      I also think with a bit more thought, I could come up with a number of other possible alternatives that might utilise the +1 voting in such a way as to not be influenced by the gaming-the-system approach. Of course people will try, but I am genuinely surprised that some people think Google are that naive.

      Will
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      • Profile picture of the author KenThompson
        Originally Posted by Will Edwards View Post

        if they use other factors to filter spammy sites and then use this factor on the remaining sites in order to partly determine their ranking, then I think the above tactic simply won't work.
        You seem to be operating under the presumption that only people who would
        outsource +1's have spammy sites and therefore would not be one of the
        "remaining sites." Yes?

        Of course people will try, but I am genuinely surprised that some people think Google are that naive.
        Will
        They're not naive, but all that hired education and ability doesn't mean they're
        totally smart in a business sense. After all, you don't need to be smart to copy
        other business ideas, or produce ideas that don't do very well both of which
        they have done.

        Also consider this is 2011, and they are still wrestling with getting it right in terms
        of a quality product which is relevant results.

        I see this as an act of desperation more than anything else. But you know what
        opinions are like.


        Ken
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        • Profile picture of the author Will Edwards
          Originally Posted by KenThompson View Post

          You seem to be operating under the presumption that only people who would
          outsource +1's have spammy sites and therefore would not be one of the
          "remaining sites." Yes?
          Ken
          Hi Ken

          Good point. Of course, quality sites may well do exactly the same. But in the same way that not all links are created equal, perhaps they will be able to figure that all +1 votes are not equal too?

          Will
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  • Profile picture of the author Thomas
    I may have missed it, but is the entire +1 thing based on the presupposition that everyone and their dog surfs the web while logged into a Google account?
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  • Profile picture of the author BenjaminB
    I don't see how anyone could think that quality sites will have a chance really. no different than like Digg or Stumbleupon there will soon be tons of so called clubs to become members of or services that figure out a way to rotate people voting up listings to avoid looking conspicuous. Once again something that will be intended to weed out bad material will no doubt do the opposite.
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  • Profile picture of the author iAmNameLess
    I think the +1 is going to be as much of a part of the algorithm, as reviews are for places. We will see though.
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  • Profile picture of the author yukon
    Banned
    I didn't see the option in the poll "Nobody outside of IM would ever care about Googles +1", it offers zero incentive for a searcher to participate.
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  • Profile picture of the author GeorgR.
    loop:
    Vote (www. mysite.com)
    ChangeProxy()
    GOTO loop

    Profit!
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  • Profile picture of the author muftdagyan
    I think google consider about all these things and will come up with a new plan which will make spammers a loser and good and original content will rise in search result.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by yukon View Post

      I didn't see the option in the poll "Nobody outside of IM would ever care about Googles +1", it offers zero incentive for a searcher to participate.
      Yukon, you're missing something happening in the big old world, especially amongst the "kids". The ability to participate IS the incentive to participate.

      Look at all the reality shows that rely on people voting for their favorite singer, dancer, jerk, whatever. In the case of text message voting, these people pay for the privilege of casting their anonymous votes.

      If they can make voting (+1) cool, they could get a lot of participation among certain groups. Of course, Google's record for making things cool isn't that great, is it?
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      • Profile picture of the author yukon
        Banned
        I think it will be a shot in the foot.

        The fact that you have to be logged into a Google account, tells me this will be abused by IMers & probably out weigh the real voters.

        I'm sure a flood of new Google accounts will happen soon, If it hasn't already started.

        The SERPs are just not interesting, like Youtube or Facebook. They don't offer any content, they only offer links to content.

        BTW, I get what your saying about the trend with teens liking everything.




        Originally Posted by JohnMcCabe View Post

        Yukon, you're missing something happening in the big old world, especially amongst the "kids". The ability to participate IS the incentive to participate.

        Look at all the reality shows that rely on people voting for their favorite singer, dancer, jerk, whatever. In the case of text message voting, these people pay for the privilege of casting their anonymous votes.

        If they can make voting (+1) cool, they could get a lot of participation among certain groups. Of course, Google's record for making things cool isn't that great, is it?
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        • Profile picture of the author Mike Anthony
          Originally Posted by yukon View Post

          I think it will be a shot in the foot.

          The fact that you have to be logged into a Google account, tells me this will be abused by IMers & probably out weigh the real voters.

          I'm sure a flood of new Google accounts will happen soon, If it hasn't already started.
          Doesn't really matter. I think people are falling into the same old trap of isolating and over concentrating on an algo factor. I doubt you are going to rank because you have a lot of votes. Thats too simplistic. Like most things in the algo it will be a combination of factors or even play no part until a condition is met.

          For example you could set it up to only factor in when the site is young, has low quality links and uses some dupe content. Plus It can be set up as nothing more that a confirmation of other factors etc.

          I don't think it makes it any easier to game Google because its very unlikely that its going to be used as an isolated ranking factor.
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          • Profile picture of the author arttse
            People have misunderstood how this new feature will work.

            Unless you have a google account/gmail account you wont be able to vote.

            If you do vote the only people that will see your vote in the SE's will be your contacts in your gmail account.

            So why would anyone abuse this system - unless they want to spam their contacts/friends?
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          • Profile picture of the author chemicalplant
            I am one of the people who do not agree with +1 button. But, it means nothing for google. And I guess that my site traffic decrease due to the +1 button.
            Does it mean that we can neglect backlink building?
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  • Profile picture of the author masterjani
    That option too misused quickly.Anyway interesting start will see how it affect ranking
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  • Profile picture of the author Teravel
    Changing topics from Abusing the +1 system to a related yet different angle...

    "What if Google uses this as a tool to catch spammers?"

    Hear me out... Google already knows that people outsource links, buy banner ads, and do all kinds of things that Google doesn't like. They also know that the average Joe visitor to most websites isn't going to start sending all his buddies to every single page of a website, no matter what the Niche.

    If you hire 10 people to make 5 accounts each, and ping 100 pages on your website... Well, you just got 5,000 +1's from 10 IP's. Do you really think that Google is going to give ANY of those +1's value? Of course not. They are going to block your site for going against Googles terms, and there goes the extra traffic from the Google search engine.



    Of course, you should be focusing on traffic from more sources than just Google. I have a few sites ranking in the first 3 spots of google for keywords that get 10,000+ Local Monthly Searches. Of all the traffic that goes to those sites, less than 10% is from Google.
    If you focus only on Google, you're doomed to abide by their terms. Don't walk their path. Make your own!
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    • Profile picture of the author yukon
      Banned
      Originally Posted by Teravel View Post

      If you hire 10 people to make 5 accounts each, and ping 100 pages on your website... Well, you just got 5,000 +1's from 10 IP's. Do you really think that Google is going to give ANY of those +1's value? Of course not. They are going to block your site for going against Googles terms, and there goes the extra traffic from the Google search engine.
      That won't happen!

      If it did happen (it won't) then I could bury the competitions site in the SERPs for $5, over at fiverr.
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  • Profile picture of the author timpears
    Someone will come up with a software that will game this system.
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  • Profile picture of the author ZaneZenMaster
    I can't wait to see what happens with the +1 button. It seems like it could be Abused, but it seems to have a trailor load of benefits! x)
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  • Profile picture of the author Rough Outline
    A great system in theory but this is open to so much manipulation and abuse.
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  • Profile picture of the author Fernando Veloso
    I'll just advertise this:

    Vote for this website in Google (but first get back on your browser, cause this is really old school) and win the chance of win *insert something cheap here*!!!

    That or just forget all this silly move from Google and move on - as usual.

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  • Profile picture of the author TopRankedSEO
    I believe it will be severely abused, and a VERY mild factor in any rankings.. I also personally feel they failed with it
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  • Profile picture of the author espe
    nothing new, youtube thumbs up, facebook like? does it sound familiar
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    • Profile picture of the author arttse
      People still dont get it.

      You can abuse it as much as you want - in the end - it wont affect your rankings.
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  • Profile picture of the author phpwolf99
    The idea of +1 sounds cool, but Facebook Like button overshadows +1
    Just like Google Buzz seems to be dead.
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  • Profile picture of the author dagaul101
    Google is becoming more and more user interactative, it comes as no surprise as it values inputs from its users in its fight against automation
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