Backlinks, Google and Barack Obama
- SEO |
Was doing a surf today and saw a funny SEO thing.
Position #4 for keyword 'website' is Barack Obama official site (website - Google Search)
I think this is another good example of how the Google algo treats relevancy, backlinks, onpage and offpage optimization.
If you visit the site like I did, you will see that this is not the best example of onpage optimization for keyword 'website' - in terms of SEO I would call this type of onpage optimization for keyword 'website' a complete wreck.
But, I guessed that this site got HUGE amount of backlinks from all possible pages (both relevant and irrelevant) and these sites linked to Obama site using 'Barack Obama website' or 'official website' or 'Obama website' in the anchor text of the backlinks.
Yahoo tool shows that I was right about the number of backlinks, the site has over 2,5 mln backlinks (Site Explorer - Search Results)
Of course, I would not simplify the issue. This is not just about the anchor text of the backlinks and the number of backlinks. It is also about the SEO trust/value of the pages that gave backlinks and other factors.
Still, this is a very good case of showing how fragile the term of *relevancy* is for SEO (I do not believe Obama site to be among the best top 10 info sources for the 'website' topic) and how powerful the backlink power is.
Position #4 for keyword 'website' is Barack Obama official site (website - Google Search)
I think this is another good example of how the Google algo treats relevancy, backlinks, onpage and offpage optimization.
If you visit the site like I did, you will see that this is not the best example of onpage optimization for keyword 'website' - in terms of SEO I would call this type of onpage optimization for keyword 'website' a complete wreck.
But, I guessed that this site got HUGE amount of backlinks from all possible pages (both relevant and irrelevant) and these sites linked to Obama site using 'Barack Obama website' or 'official website' or 'Obama website' in the anchor text of the backlinks.
Yahoo tool shows that I was right about the number of backlinks, the site has over 2,5 mln backlinks (Site Explorer - Search Results)
Of course, I would not simplify the issue. This is not just about the anchor text of the backlinks and the number of backlinks. It is also about the SEO trust/value of the pages that gave backlinks and other factors.
Still, this is a very good case of showing how fragile the term of *relevancy* is for SEO (I do not believe Obama site to be among the best top 10 info sources for the 'website' topic) and how powerful the backlink power is.
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