This has prompted me to start a new approach to building a profitable site, built purely and simply for my visitors with not even a sniff of SEO or any optimisation for search engines whatsoever. I couldn't care less if Google rank this site or not, my traffic will come purely from the viral nature of the content.
I am not saying I am finished with Google or anything but I am just tired of SEO and the rollercoaster. I want to take control back from Google for my visitors. I am going cold turkey on SEO for this and I don't care about keyword search volume, competition on Google, keywords in title, high PR backlinks, linkwheels and all that noise!
I would be interested to read other people's opinions and experiences with going back to site building basics without any SEO nonsense disturbing that Utopian approach.
I will keep this thread updated if people are interested in how I get on plus I am blogging about it on my marketing blog in my sig.
This is about finding our what is possible without worrying about Google traffic. I am going to utilise anything I can to promote the site but it is going to be all about the viral nature of the content. It is going to be about using the social networks like Twitter and facebook and just pushing this as far as I can and turning the site into a viral, high traffic, profitable web site.