I intend running a Google Adword for Website Design Company and would need some keyword ideas. I know I can just head to Google External Keyword Tool and search for "Website Design" Keywords. That will be effective if I intend running Search Ad. But I intend using Google Content Network and get the ads display on Google partner sites. I've done that by having the ads on Newspapers sites, though I got some result but not as expected. If I also decide to run the ad on content network using "website design" as keyword, the ads will definitely be showing on webmasters blogs and forums that may not be interested on the service since they're webmasters themselves.
So I'm wondering if anyone can help with Keyword Ideas for Website Design Ad on Google Content Network to target Local Businesses.