Say a website has 20 articles. Should all of these be included just as pages? Just as posts? 10 as pages and 10 as posts, with the posts linking to the pages? No interlinking...? I've always been confused when it comes to this aspect of a website.
One more thing, is it okay to use H2 tags with a KW in it multiple times in an article, or does Google penalise this? For example:
Just seen this email in my inbox this morning... ---------- "A VERY IMPORTANT ANNOUNCEMENT!... I am here today to announce that ownership of Magnetic Marketing (formerly known as "GKIC") has ...