by howto
12 replies
  • SEO
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I just got my site in the Dmoz directory yesterday. The Dmoz page that contains my link is PR5 and contains about 15 other links. Can I expect a boost for all my keywords from being Dmoz listed?

The link from Dmoz is my brand name. I am already number 1 for my brand name on google and am currently targeting more important keywords. Will the Dmoz link merely make my brand name SERP stronger or effect my site for all keywords?


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#dmoz #seo
  • Profile picture of the author hop
    DMOZ is stron directory and I think will be a little jump for Your site
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  • Profile picture of the author jfambrini
    Dmoz helps but only if combined with other high authority sites.
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    • Profile picture of the author bsbear
      Originally Posted by jfambrini View Post

      Dmoz helps but only if combined with other high authority sites.
      Yeah its basically just a nice directory. Personally I don't use it much, as I'd rather go for more content marketing type of backlinks, but its definitely a strong link to have for diversification.
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  • Profile picture of the author howto
    Thanks for the replies. I have no doubt the link will be helpful but the question is; in what way?

    If my brand name is for example "Big Bill's" but I want my homepage to rank for "shiny apples" then I would need to make a lot of backlinks with the anchor text "shiny apples". I could also have the title tag "Big Bills - Shiny Apples". If the Dmoz listings anchor text was "Big Bill's" then presumably it would not increase the ranking for "shiny apples"? (Unless it was in the title tag). Furthermore I am assuming it would also not increase home page rankings for "big oranges" a keyword that lets say isnt in "big bills" title tag. Lets say "big oranges" isnt even on big bills website but is purely ranking in the SERPS from offpage SEO.


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    • Profile picture of the author Matt Helphrey
      Originally Posted by howto View Post

      Thanks for the replies. I have no doubt the link will be helpful but the question is; in what way?

      If my brand name is for example "Big Bill's" but I want my homepage to rank for "shiny apples" then I would need to make a lot of backlinks with the anchor text "shiny apples". I could also have the title tag "Big Bills - Shiny Apples". If the Dmoz listings anchor text was "Big Bill's" then presumably it would not increase the ranking for "shiny apples"? (Unless it was in the title tag). Furthermore I am assuming it would also not increase home page rankings for "big oranges" a keyword that lets say isnt in "big bills" title tag. Lets say "big oranges" isnt even on big bills website but is purely ranking in the SERPS from offpage SEO.


      Posted from Warrior Forum Reader for Android
      Hard to say with 100% certainty but you are likely going to see in increase in rankings across the board, even on your inner pages. The dmoz link, even if it was a bare link, is pushing a ton of link juice to your homepage. So assuming that you have good internal linking structure, your entire site will benefit. No matter what your keywords are, even if they are unrelated, the link will help.

      I can verify this because I have bought domains that had dmoz listings completely unrelated to the keywords I was promoting, and it did make a difference. Just be sure to include the keywords you want to rank for in all the right spots and you will see a higher ranking solely because you have the dmoz link in place.
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      • Profile picture of the author howto
        Originally Posted by mcatt View Post

        I am still waiting for my link to be approved. How long did your take?
        About 6 months. It depends on a few things though:

        1 Your site needs to be good enough.
        2 You need to write a perfect submission to avoid annoying the mods
        3 The category needs to have someone to approve it. Check the bottom of the page when it was last updated. Some of them have not been updated for a few years. If this is the case then the category may have no one checking submissions.
        4 You may have to pull a few strings and suck a few metaphorical dicks to get in.

        Originally Posted by GeoFan View Post

        Keywords in Anchor text? Not anymore! Dat was OLD SCHOOL SEO. You need a natural, random link profile now. Do not have more than 20% of your links with any exact keywords now.

        The value of keywords in anchor text is a double-edge sword... Not the benefit it was a year ago. Unnatural anchor text in your backlink profile can be very harmful now. Diversity is more important now.

        Too many backlinks with exact keyword anchor text is a disadvantage now. Negative SEO.

        Your brand name or URL is still okay. Mix it up. "Big Bills - Shiny Apples" and "Shiny Apples by Big Bills". Etc...
        Yeah anchor text diversity is important however my point was that if you don't have "shiny apples" written anywhere on your page, title tag etc, then the only way you can get in the SERP for it is by having external links pointing to the page with that anchor text. I am ranked number 1 for keywords that I don't have written anywhere on my site purely from external backlink anchor text.

        You say about mixing it up but Google can also recognise synonyms and keywords written in a slightly different way. From my own experience Google seems to treat anchor text such as "shiny apples" and "apples shiny" as the same thing as far as anchor text is concerned and penalties however in the SERP you could rank #1 for "shiny apples" and be second page for "apples shiny".

        Originally Posted by Matt Helphrey View Post

        Hard to say with 100% certainty but you are likely going to see in increase in rankings across the board, even on your inner pages. The dmoz link, even if it was a bare link, is pushing a ton of link juice to your homepage. So assuming that you have good internal linking structure, your entire site will benefit. No matter what your keywords are, even if they are unrelated, the link will help.

        I can verify this because I have bought domains that had dmoz listings completely unrelated to the keywords I was promoting, and it did make a difference. Just be sure to include the keywords you want to rank for in all the right spots and you will see a higher ranking solely because you have the dmoz link in place.
        Thanks your post was very useful. It is good to hear from someone with experience of Dmoz listings what to expect.
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        • Profile picture of the author troybh
          Apparently you did not get the memo. DMOZ is dead. It is not being updated, there is really no more moderators on the site and google does not mirror it in their directory anymore. Google got wise to all the fraud on their and I bet they give it absolutely no seo juice for your site.
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          • Profile picture of the author howto
            Originally Posted by troybh View Post

            Apparently you did not get the memo. DMOZ is dead. It is not being updated, there is really no more moderators on the site and google does not mirror it in their directory anymore. Google got wise to all the fraud on their and I bet they give it absolutely no seo juice for your site.
            Apparently you did not get the memo either . Google Directory shut down. Mat Cutts opinion on Dmoz made 1 year ago:
            Though I do agree with it being quite a dead directory now days and being less quality than it used to be I do not agree with it passing 0 link juice.
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    • Profile picture of the author GeoFan
      Originally Posted by howto View Post

      Thanks for the replies. I have no doubt the link will be helpful but the question is; in what way?

      If my brand name is for example "Big Bill's" but I want my homepage to rank for "shiny apples" then I would need to make a lot of backlinks with the anchor text "shiny apples". I could also have the title tag "Big Bills - Shiny Apples". If the Dmoz listings anchor text was "Big Bill's" then presumably it would not increase the ranking for "shiny apples"? (Unless it was in the title tag). Furthermore I am assuming it would also not increase home page rankings for "big oranges" a keyword that lets say isnt in "big bills" title tag. Lets say "big oranges" isnt even on big bills website but is purely ranking in the SERPS from offpage SEO.


      Posted from Warrior Forum Reader for Android

      Keywords in Anchor text? Not anymore! Dat was OLD SCHOOL SEO. You need a natural, random link profile now. Do not have more than 20% of your links with any exact keywords now.

      The value of keywords in anchor text is a double-edge sword... Not the benefit it was a year ago. Unnatural anchor text in your backlink profile can be very harmful now. Diversity is more important now.

      Too many backlinks with exact keyword anchor text is a disadvantage now. Negative SEO.

      Your brand name or URL is still okay. Mix it up. "Big Bills - Shiny Apples" and "Shiny Apples by Big Bills". Etc...
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  • Profile picture of the author jfambrini
    I agree with Matt. Dmoz link helps a lot with all your keyword searches. Many of my sites are on Dmoz. One site which only has DMOZ as the only high-authority links in the tank after Penguin. The other sites which had links from high-PR domains in addition to DMOZ keep ranking high in all their keywords despite not being updated in over 2 years.
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  • Profile picture of the author mcatt
    I am still waiting for my link to be approved. How long did your take?
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  • Profile picture of the author seoexperttools
    I also have several websites listed in DMOZ and as far as i know the backlinks from there does give my sites some boost in ranking and traffic.
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