Are you a SEO Expert?

It is very important for everyone to know that SEO is not just what we think it is. We think that it is a very easy task to be a SEO expert, wrong. It takes a lot of hard work and some skills to be one.

Here are some of the skills that a SEO expert must have:

1. Must be adaptable to changes
SEO experts must be adaptable to changes. They should have the ability to understand things quickly and to make that they will be able to go with the flow. SEO experts should be versatile, open-minded and always ready to execute new things to provide the most efficient and effective ways for the betterment of the business.

2. Must be flexible
SEO experts should know the differences of the businesses/websites. They must be able to switch from one tactic to another to find which one is the best for the business/website. This is very important because every website/business has their own set of must-dos and must-execute strategies depending on its status.

3. Must know the importance of 'Quality Content'
It is very essential for a SEO expert to know what does quality content mean. Quality content is not just about having unique and informative posts and ideas in your website, it is putting everything that you want to say in your website clearly, intelligently and in an interesting manner. Nowadays, quality content is not just based on how informative a post is, it is also how you present the said content to gain the people's attention. Quality content must be the very soul of your website, that is how important it is. SEO experts must not only know what the problem in the content is, but must also know how to improve it.

4. Must have the ability to critically analyze things accordingly
People who do SEO must know how to analyze and review data. Search engine optimization also deals with numbers, and data software, so in order for you to really be an expert in SEO, you should understand the reports and other data gathered in for you to know what is needed for the website's development.

5. Must know what should be done first
SEO experts must have a sense of priority. I am not saying that SEO experts should be able to know which tactics are the best and just dump the other tactics. All I'm trying to say is that SEO experts must know which thing should be done first, which should be the second one, and so on. Having a vague and scattered plans on which should be done first will be a hindrance. SEO people should be able to pinpoint which to attack/develop first so that the foundation of the website/business will be stronger.

6. Must know how to face decision-making situations
We all know that things change. It changes faster than we think. People who are engage in SEO must know how to face situations that could lead to decision-making. Online competition is becoming more intense as time goes by, and for you to be able to compete, sometimes you need to change plans, you need to decide which strategies to choose and which strategies are needed to be dumped. That's how it really goes. It is very important to have an intelligent decision in every situation because it will really give a big impact to the business/website.

7. Must be professional
What do i mean by this? Being professional is not just about how you execute SEO effectively. It also speaks of being humane and being fair. We are open to the idea of hiring SEO experts for the businesses/websites that we want to be in the top ranks. This point is really for those who are being hired as a SEO experts. Hired SEO experts must be fair to their clients, so in case that you are hired by two people in the same field/industry at the same time to work for their websites/businesses, then you should work without being biased. Conflict of interest is a big no-no. You should provide the best things for both of the clients even though you like the first client more than the other. And that is what professionalism really means.

8. Must be familiar with the website's basic structures
SEO experts should know the structures and the coding of websites and they should also have an idea of web design. It is also the work of a SEO expert to put a balance to the website as a whole, from its appearance to the tiniest details of the website itself.

9. Must have the eagerness to learn more things
SEO experts must welcome the idea that what they know at the moment is just not enough. Eagerness to learn more things is one of the vital skills that SEO people must possess. They should know how to strive more to gain more knowledge. They should be like a sponge that can absorb fast. SEO people should not just focus on learning about things that they are tasked to do, they should also have the desire to know other things in case it happens in the future.

10. Must have communicating skills
People who do SEO must have good communicating skills. This is needed so that results will be explained accordingly and there will be no conflict in case something became out of bounds. Communicating is also an essential skill of every SEO expert because if they can communicate well, then it will not be a hard thing for them to gain more ideas from other SEO experts and from other people.

Do you have more in mind? Share it with us. Feel free to share your insights.