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Keyword research

by non
4 replies
  • SEO
    • |
hi,

When starting a blog, what is the best way to use keyword research to decide on what articles I should write? because the industry that i am writing a blog in is quite competitive, i'll give an example of the investing market, almost all keyword search terms in this market are too competitive for a new blog to rank for. I have spent a lot of time doing keyword research I know there is different traffic methods such as social media but Search engine traffic is the best in my opinion.

I will write good content but good content is nothing if no one sees it.

so can anyone give me some advice.
#keyword #research
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by non View Post

    Search engine traffic is the best in my opinion.
    That belief is going to make it pretty difficult for (m)any professional article writers to advise you constructively, I think.

    In my 4+ years' experience across a wide range of completely different, unrelated niches, search engine traffic - out of every kind of traffic I've ever tried - has always been the worst for me: search engine visitors to my sites pretty consistently stay the least time, view the fewest number of pages, opt in the least often and buy anything by far the least often. I recognize, of course, that that can't be true in your business, but that simply suggests that your business is so different from mine that it's unlikely indeed that my explanation of how to do keyword research for articles will be a helpful one for you.

    Originally Posted by non View Post

    I will write good content but good content is nothing if no one sees it.
    That's very true, but the people you need to see it (at least, the people all the article writers I know need to see it) aren't search engine visitors to your own site. The value of articles is in using them to attract to your site people who are already looking for (but not through a search engine!) and interested in what you're writing about. Article marketing is about taking your content to where your traffic is already looking, not about just putting it on your site and waiting for search engine visitors to find it. Please excuse my sounding a real skepchick, but I strongly suspect that it won't be at all easy for you to make much income that way.
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    • Profile picture of the author non
      Originally Posted by Alexa Smith View Post

      That belief is going to make it pretty difficult for (m)any professional article writers to advise you constructively, I think.

      In my 4+ years' experience across a wide range of completely different, unrelated niches, search engine traffic - out of every kind of traffic I've ever tried - has always been the worst for me: search engine visitors to my sites pretty consistently stay the least time, view the fewest number of pages, opt in the least often and buy anything by far the least often. I recognize, of course, that that can't be true in your business, but that simply suggests that your business is so different from mine that it's unlikely indeed that my explanation of how to do keyword research for articles will be a helpful one for you.



      That's very true, but the people you need to see it (at least, the people all the article writers I know need to see it) aren't search engine visitors to your own site. The value of articles is in using them to attract to your site people who are already looking for (but not through a search engine!) and interested in what you're writing about. Article marketing is about taking your content to where your traffic is already looking, not about just putting it on your site and waiting for search engine visitors to find it. Please excuse my sounding a real skepchick, but I strongly suspect that it won't be at all easy for you to make much income that way.
      Ok thanks, what do you think I should do instead to get traffic to a new blog?
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by non View Post

        what do you think I should do instead to get traffic to a new blog?
        Well, maybe "as well", rather than "instead"?

        I just think, if you're writing articles anyway, it doesn't cost anything, after publishing on them on your own site first and having them indexed there, of course, to spread them around a little in front of some already targeted traffic? http://www.warriorforum.com/main-int...ml#post5035794

        I do some keyword research at the time of selecting my niches, using nothing more complicated/advanced than Google's free external keyword research tool, which gives me a list of typically "medium-competition keywords" I know I'll rank well for with no problem, and I often use one of those keywords at the start of an article's title.

        "Keyword - 5 Things You Need To Know About It" is a far better title, for SEO, than "5 Things You Need To Know About Keyword".

        Strangely, (ironically?), I get far, far more SEO traffic now, just through article syndication, than I ever got (in 2008/9) through consciously trying to attract SEO traffic and build backlinks. But that's doubtless because "linkjuice" depends primarily on relevance and quality, just as Google's Matt Cutts keeps on saying. And people whose sites aren't relevant to you aren't really going to syndicate articles anyway? Even so, keyword research doesn't help me a lot. I'd certainly hate to have to make a living and build my business from it.

        I said a bit more here: http://www.warriorforum.com/main-int...ml#post6441322
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  • Profile picture of the author marketinguk
    Okay well I am not going to argue with the above poster for long here as we have widely different experiences and maybe it does depend on the niches. I have always found search engine traffic to stick very well and if the keyword research has been done the right way then I have found the traffic to be very much in buying mode, as long as the site experience gives them what they are looking for of course.

    Thus, my experience to date has been the exact opposite for a long time on what the above poster recommends. I do think though it depends on the niche and to be honest I tend to target high competition markets and take some time trying to get the site/s ranked well which I guess isn't to everyone's tastes.
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