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Does competition domain age matter?

by tasticz
4 replies
  • SEO
    • |
In terms of choosing 'long tail keyword' is it best to stay away from competition like cnet, bestbuy, walmart, target etc? they are all created like 15 years ago+

and have domain authority of like 90+

however they do not have any page rank, and hardly any page links

what do you think?
#age #competition #domain #matter
  • Profile picture of the author tasticz
    anyone shade some lights please

    many thanks
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  • Profile picture of the author Alex Blades
    I don't think the domain age plays a big role, since those sites are authority sites, and major brick and mortar businesses. Google does manually review sites, so I'm sure they know these sites receive a ton of buying traffic, and adjust their authority manually.

    I am just guessing of course, but I could be right.
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  • Profile picture of the author InternetMarketingSmarts
    Ever since the furry updates I find that domain authority as a whole plays a major role in rankings. And usually the websites with a lot of domain authority have some decent age on them. So that's why even if their individual page may not have any PR or authority the domain as a whole does and why they'll usually rank well. So it's a tough battle if you see a lot of other bigger brands with good domain authority ranking for the keyword you're targeting.
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  • Profile picture of the author tasticz
    thanks for your replies time to go back to keyword finding ill try stay away from them sites
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