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so meta keyword and meta description tags and anything meta do not effect ranking right?

by Jmart24
22 replies
  • SEO
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^^^^^^^^^^^^^^^^^^^^^^
#description #effect #keyword #meta #ranking #tags
  • Profile picture of the author OfficerIM
    Meta data was never invented to rank a website.
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    • Profile picture of the author KristinaRoy
      Meta title, keywords and description tag helps search engines to know detailed info about web page. Therefore it effect ranking.
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      • Profile picture of the author OfficerIM
        Originally Posted by KristinaRoy View Post

        Meta title, keywords and description tag helps search engines to know detailed info about web page. Therefore it effect ranking.
        It doesn't effect ranking, it only allows the search engine to read the data of the HTML page but does not effect its ability to rank. Simply because metadata is used as an easy way for search engines to understand only what the page is; once it's ranked! but doesn't influence ranking.

        Each page has different metadata in it, when a search is performed it uses the metadata to read that the proper pages are ranked after it already analyzes the quality and authority of the site. Metadata is used for search engines to read not to rank. i.e. META DATA


        It isn't web standard to use Metadata but is suggested as it helps search engines parse the entire page quicker. Metadata is used to describe the page.
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      • Profile picture of the author nettiapina
        Originally Posted by KristinaRoy View Post

        Meta title, keywords and description tag helps search engines to know detailed info about web page. Therefore it effect ranking.
        There's no such thing as "meta title". There's title tag, and h1 heading.

        Google hasn't been using meta keywords in years. I'm just hoping that I see the day when people stop repeating this nonsense.

        Meta description is just the text that Google might show in the search results. Doesn't much affect rankings, but might increase CTR which in turn might boost placement too. Some like to have a neat little description and even call to action, others think that it's more beneficial if Google just fills that space with relevant snippet from the article.
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        • Profile picture of the author OfficerIM
          Originally Posted by nettiapina View Post

          There's no such thing as "meta title". There's title tag, and h1 heading.

          Google hasn't been using meta keywords in years. I'm just hoping that I see the day when people stop repeating this nonsense.

          Meta description is just the text that Google might show in the search results. Doesn't much affect rankings, but might increase CTR which in turn might boost placement too. Some like to have a neat little description and even call to action, others think that it's more beneficial if Google just fills that space with relevant snippet from the article.
          Exactly and it makes your code look nicer.
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        • Profile picture of the author UnkwnUsr
          Originally Posted by nettiapina View Post

          Meta description is just the text that Google might show in the search results. Doesn't much affect rankings, but might increase CTR which in turn might boost placement too.
          This is the correct view of the Meta Title and Description. It doesn't help you rank in a direct way but indirectly it can actually be very powerful if you can write a converting description that will make people click on your page and stay there. Meta Keywords seems to be useless as most major search engines don't use and the end user never sees it.
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          • Profile picture of the author dburk
            Come on guys, this is really basic stuff that you could easily looked up from many credible sources. It all been tested by SEOs a decade or more ago, and repeatedly confirmed by official search engine sources.

            First and foremost "Title Tags" are one of the primary signal groups for search engines. It is one of the most important elements of SEO. Of the hundreds of signals used by Google this is in the top two.

            Google's own published SEO Starter Guide list the title tag as the first element to optimize for SEO.

            Bing lists it as the first of the 4 basic elements of SEO.

            Moz, is on record saying it is the 2nd most important SEO signal.

            And there are hundreds of other credible sources, just look it up.

            Second, Google has never used the meta keyword tag as a signal for SEO.

            Finally, Google does not use the meta description tag as a signal, but they may use it as the text snippet on the SERP. So it does have a secondary impact in some cases as it can effect user CTR which in turn effects rankings. However, you can successfully leave the meta description blank and still do well, as Google will use page text as a snippet when the believe it works better for the search term.

            https://www.youtube.com/watch?v=RBTBEfd7z_Y
            https://support.google.com/webmasters/answer/35624
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            • Profile picture of the author Jmart24
              Originally Posted by dburk View Post

              Come on guys, this is really basic stuff that you could easily looked up from many credible sources. It all been tested by SEOs a decade or more ago, and repeatedly confirmed by official search engine sources.

              First and foremost "Title Tags" are one of the primary signal groups for search engines. It is one of the most important elements of SEO. Of the hundreds of signals used by Google this is in the top two.

              Google's own published SEO Starter Guide list the title tag as the first element to optimize for SEO.

              Bing lists it as the first of the 4 basic elements of SEO.

              Moz, is on record saying it is the 2nd most important SEO signal.

              And there are hundreds of other credible sources, just look it up.

              Second, Google has never used the meta keyword tag as a signal for SEO.

              Finally, Google does not use the meta description tag as a signal, but they may use it as the text snippet on the SERP. So it does have a secondary impact in some cases as it can effect user CTR which in turn effects rankings. However, you can successfully leave the meta description blank and still do well, as Google will use page text as a snippet when the believe it works better for the search term.

              https://www.youtube.com/watch?v=RBTBEfd7z_Y
              https://support.google.com/webmasters/answer/35624
              i dont get it, in the poll you voted that metadata does effect ranking and in your post you say that it doesnt
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  • Profile picture of the author alexshawn1216
    I think the keywords in the title and meta will affect the ranking, unless very competitive keywords.
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  • Profile picture of the author Jmart24
    OP here

    can you guys clarify this: what is 'metadata'? Is metadata both meta title tage and meta description? is it something else?
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    • Profile picture of the author OfficerIM
      Originally Posted by Jmart24 View Post

      OP here

      can you guys clarify this: what is 'metadata'? Is metadata both meta title tage and meta description? is it something else?
      you need to research it
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      • Profile picture of the author Jmart24
        Originally Posted by OfficerIM View Post

        you need to research it

        ok i looked...... metadata= meta content tag, meta title tag, meta keywords tag, and meta description.....right?

        none of which effect ranking
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        • Profile picture of the author OfficerIM
          Originally Posted by Jmart24 View Post

          ok i looked...... metadata= meta content tag, meta title tag, meta keywords tag, and meta description.....right?

          none of which effect ranking
          NO hahah Metadata is a generalization. It is the term to use to describe all meta properties i.e. meta title tag, meta keywords tag, and meta description. So yes if that is what you were implying. and no it doesn't effect ranking at all, it has nothing to do with ranking, anyone you hear saying that it does; does not know what they are talking about.

          It should be executed in this order as HTML pages are executed top top bottom. It isnt against web standard to do any other way but it more like an unwritten rule book.

          <head>
          <meta name="description" content="Free Web tutorials">
          <meta name="keywords" content="HTML,CSS,XML,JavaScript">
          <meta name="author" content="Hege Refsnes">
          <meta charset="UTF-8">
          </head>


          Metadata is generally used for 2 purposes.
          1). the purpose in which we are discussing
          2). Coding purposes


          You don't have to learn anything about metadata or HTML because it has nothing to do with internet marketing or making money online. However here is a good resource. HTML meta tag
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          • Profile picture of the author Jmart24
            Originally Posted by OfficerIM View Post

            NO hahah Metadata is a generalization. It is the term to use to describe all meta properties i.e. meta title tag, meta keywords tag, and meta description. So yes if that is what you were implying. and no it doesn't effect ranking at all, it has nothing to do with ranking, anyone you hear saying that it does; does not know what they are talking about.

            It should be executed in this order as HTML pages are executed top top bottom. It isnt against web standard to do any other way but it more like an unwritten rule book.

            <head>
            <meta name="description" content="Free Web tutorials">
            <meta name="keywords" content="HTML,CSS,XML,JavaScript">
            <meta name="author" content="Hege Refsnes">
            <meta charset="UTF-8">
            </head>


            Metadata is generally used for 2 purposes.
            1). the purpose in which we are discussing
            2). Coding purposes


            You don't have to learn anything about metadata or HTML because it has nothing to do with internet marketing or making money online. However here is a good resource. HTML meta tag
            wait.... i know that meta description has the another purpose, that really a good meta description can effect CTR.

            When you say for 'coding purposes', what do u mean? do u mean each page needs to have metadata for the page be function?

            if it doesnt i really dont see the point in using a meta keywords, meta title tags at all...
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            • Profile picture of the author OfficerIM
              Originally Posted by Jmart24 View Post

              wait.... i know that meta description has the another purpose, that really a good meta description can effect CTR.

              When you say for 'coding purposes', what do u mean? do u mean each page needs to have metadata for the page be function?

              if it doesnt i really dont see the point in using a meta keywords, meta title tags at all...
              By coding purposes i mean things that have to do with JavaScript or AJax or anything in which you reference functional code. It is a topic completely in another world from affiliate marketing. It's web development jargon, you do not need to know web development but you will definitely have the upper hand if you do. However if you do decide to, it goes against everything you learn in affiliate marketing.


              Its best to just stick with making money online, web development is on a whole other level.


              TO be a little more specific, just a warning web development and making money online and what SEO's think Metadata is for as opposed to what it really is, this may be confusing. As nettiapina described earlier, You only use metadata to describe the content on your page, for instance when you do a search, you get results, each result has some information, that is usually based off of its description written within the meta tags.


              Metadata has 2 purposes
              1). to describe your page and/or
              2). to reference certain pages of code if your using different coding languages to make your website (specifically that particular page) to do some cool web graphical shit.


              We are talking about using metadata to describe your page not to reference code, that is a whole different playing field. Dont worry about it being used for code unless you write code yourself, all you need to worry about is for each article you have and are intending to rank, you should have a description of it using the meta tag's as this is suggested as proper syntax.


              If your using word press, i dont know what to tell you as i code my websites myself, but i am pretty sure word press has something that allows you to use metadata.


              and no you don't need to use the meta keywords and title at all, just the description because none of it effects your ranking. It is just telling the search what is being presented but will not influence your ability to rank.
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  • Profile picture of the author GyuMan82
    It is not going to give you massive boosts in rankings but it will help and is basic on-site optimization.

    When it comes to SEO, the more things you have going in your favor the better.
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  • Profile picture of the author Legit SEO
    I changed the meta description for a client and he jumped 10 spots. If your meta description is way off it can effect your rankings.

    Example: You have a blue widget store, but the term "blue widget" is nowhere in your description or title. That will cause you to rank poorly.
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    • Profile picture of the author PinkStar
      Originally Posted by Legit SEO View Post

      I changed the meta description for a client and he jumped 10 spots. If your meta description is way off it can effect your rankings.

      Example: You have a blue widget store, but the term "blue widget" is nowhere in your description or title. That will cause you to rank poorly.
      Yes, this is my experience too: title and description makes a huge difference in google.
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      Move it along folks, nothing to see here
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  • Profile picture of the author anoopsparx
    meta description do not affect your website ranking but it help to improve the conversion rate so it good it you have added the good and catchy meta description in your website.
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  • Profile picture of the author yukon
    Banned
    Lol, debating over meta tags in 2014.
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  • Profile picture of the author OfficerIM
    Can somebody please run a test because in a web development perspective and practice it doesn't and shouldn't. But if some people above have really ranked higher for changing the title without the influence of previous SEO Tech. than a test needs to be ran.

    Understanding web development and meta tags are a completely different world than what SEO Tech's understand.
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  • Profile picture of the author OfficerIM
    Can somebody please run a test because in a web development perspective and practice it doesn't and shouldn't. But if some people above have really ranked higher for changing the title without the influence of previous SEO Tech. than a test needs to be ran.

    Understanding web development and meta tags are a completely different world than what SEO Tech's understand.
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