Age Split Testing - Facebook Ads
I would like to share this FB Ads Split Testing Age strategy.
A lot of people talking about Facebook ads split testing like Ad copy or image that you upload to your ad. That's all important.
What we've been testing recently and which is proven very effective is Split Testing Age Groups.
Below are the images which is exactly THE SAME ad but different age groups. These age groups are
35-45
45-55
55-64 - Winner
23-35
Creating multiple ads with different age groups will help you identify which age group can get more clicks and traffic. Here's the result from the sales tracker page of each campaign from Facebook ads.
As you can see, the winner of our Facebook ads is the campaign targeting age from 55-64. This is a proven formula for you to apply and experiment your Facebook ads campaign. It really depends on which product you are selling for you to create Age Groups on Facebook ads.
So go now and try your Facebook ads by doing split testing using age groups.
"If there is no door, it becomes necessary to break out through the wall."