Closed Thread
Thread Tools Search this Thread
Unread 20th Jun 2014, 02:25 AM   #1
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Hi everyone,

We have been working on a new banner ad system which will allow scheduling of ads and a way for us to add additional ad space. This is a new system for members to interact with uploading and paying for banners as well as a new way to serve the advertising.

Here is how the system will work:

1) A member will upload their banner and select their advertising options. Once it has been uploaded they will be prompted to make payment.
2) Once payment has been made the banner will go into a new queue for approval. This will be in our new ad serving system.
3) If approved, the banner will be scheduled to run when the next available spot becomes free. The advertiser will be sent an email with the day their ad will go live.
4) If the banner is rejected the payment will be automatically released back to the member

We are keeping the top ad inventory as is, with 11 available spots for now. It will be 11 spots per day which is evenly rotated.

We've added additionally banner ad space at the bottom of the site and are charging $50/day for these ads. There will be a total of 11 banner spots at the bottom also.

You can purchase banner advertising on Warrior Forum here:

https://wso.warriorforum.com/add-banner
Alaister is offline  
Unread 20th Jun 2014, 04:18 AM   #2
DropShipLifestyle.com
War Room Member
 
Anton Louis's Avatar
 
Join Date: 2012
Location: Saigon (from NY)
Posts: 830
Thanks: 159
Thanked 360 Times in 186 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Thanks for doing this! It's a much more efficient way of handling advertising and it removes that extra step of having to log back in ASAP after approval to confirm payment...

Now if you can get approvals/rejections to happen faster we will really be making progress
Anton Louis is offline  
Unread 20th Jun 2014, 04:19 AM   #3
BZ9.com/WhiteLabel
War Room Member
 
Internet_Corporation's Avatar
 
Join Date: 2010
Posts: 781
Thanks: 104
Thanked 223 Times in 121 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Do we need to resubmit ads if they were pending prior to this update?

Notice you have removed the ability to see all adverts via link bottom right of the ad space, this was a cool feature which I first suggested within the suggestion form.

Problem now is that just as you click off a page you see an ad but you can't get back to it because the page refreshes with new ad.

You have reduced traffic for your advertisers in preference of your own.

Internet_Corporation is offline  
The Following User Says Thank You to Internet_Corporation For This Useful Post:
Unread 20th Jun 2014, 04:25 AM   #4
DropShipLifestyle.com
War Room Member
 
Anton Louis's Avatar
 
Join Date: 2012
Location: Saigon (from NY)
Posts: 830
Thanks: 159
Thanked 360 Times in 186 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Also, I know this isn't a suggestions thread and I'm sure this has been brought up before but I know that we all (advertisers on WF) would really appreciate the ability to upload multiple variations of ads that rotate within the same 24 hour period while also being able to track the CTR for each variation.

If you're looking for ways to improve on the current system you're building please do us all a favor and add that in there
Anton Louis is offline  
The Following User Says Thank You to Anton Louis For This Useful Post:
Unread 20th Jun 2014, 05:21 AM   #5
Russell Hayes
War Room Member
 
Rus Sells's Avatar
 
Join Date: 2009
Location: Denver
Posts: 3,995
Thanks: 1,622
Thanked 1,974 Times in 1,065 Posts
Blog Entries: 6
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

I'm sorry but I have to play Devil's advocate here.

In regards to the bottom ad, did you guys even test if this area of the page is even looked at?

Did you create some test ads, or allow users to test some ads down under to actually see if that space is viable?

I mean seriously it's a total abyss down there!

It's even WORSE when some one is in the quick reply window! No one is going to see those ads at the bottom when replying to a thread and that's what I'm doing right now and as my reply grows in length the footer ads gets pushed even further away from my eyes. lol

I don't think any one is going to see the bottom ads enough to justify the price you're asking for the ad space and I don't think any advertisers will re-up those ads at the bottom of nowhere after paying initially.

My suggestion is still the same as the one I made in the suggestion forum on May 9th, that no one from the forum bothered to even acknowledge! READ HERE

Why not try and improve the features for the existing ad space so advertisers have a better ad experience! i.e. Tracking, Clicks, etc. You know BASIC stuff.

By all means prove me wrong and show me that the ad space at the bottom is effective BEFORE taking money for the ad space.

Rus Sells is offline  
The Following 9 Users Say Thank You to Rus Sells For This Useful Post:
Unread 20th Jun 2014, 06:04 AM   #6
Warrior Member
 
Join Date: 2014
Location: Sialkot pakistan
Posts: 21
Thanks: 0
Thanked 1 Time in 1 Post
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Thanks for this! It will be help for the Advertising ...

Zaman Butt is offline  
Unread 20th Jun 2014, 06:09 AM   #7
Advanced Warrior
 
AmericanMuscleTA's Avatar
 
Join Date: 2013
Location: Cleveland
Posts: 788
Thanks: 220
Thanked 328 Times in 249 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

I'm with Rus Sells. I never, ever get to the bottom of the page.

Even replying to the thread I'm not even at the bottom.

David Hunter | Duke of Marketing
www.DukeOfMarketing.com
www.BibleAndFriendsYouTube.com
AmericanMuscleTA is offline  
The Following 2 Users Say Thank You to AmericanMuscleTA For This Useful Post:
Unread 20th Jun 2014, 06:20 AM   #8
SEO Warrior
War Room Member
 
abdul786's Avatar
 
Join Date: 2010
Location: Search Engines
Posts: 851
Thanks: 15
Thanked 140 Times in 65 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Rus Sells View Post

I'm sorry but I have to play Devil's advocate here.

In regards to the bottom ad, did you guys even test if this area of the page is even looked at?

Did you create some test ads, or allow users to test some ads down under to actually see if that space is viable?

I mean seriously it's a total abyss down there!

It's even WORSE when some one is in the quick reply window! No one is going to see those ads at the bottom when replying to a thread and that's what I'm doing right now and as my reply grows in length the footer ads gets pushed even further away from my eyes. lol

I don't think any one is going to see the bottom ads enough to justify the price you're asking for the ad space and I don't think any advertisers will re-up those ads at the bottom of nowhere after paying initially.

My suggestion is still the same as the one I made in the suggestion forum on May 9th, that no one from the forum bothered to even acknowledge! READ HERE

Why not try and improve the features for the existing ad space so advertisers have a better ad experience! i.e. Tracking, Clicks, etc. You know BASIC stuff.

By all means prove me wrong and show me that the ad space at the bottom is effective BEFORE taking money for the ad space.
Can't agree more. Last time I scrolled down the page to where the banner space is offered was an year ago, to find the "Terms of Use" page.

If those extreme footer banners are going to start at all, the total number of banners in rotation should be no more than 3.

$50/day is not an issue but will this even bring 10% of the exposure (let alone CTR) compared to the header banner.

Tracking system (impressions, clicks etc.) is a MUST. I was expecting it to be added earlier than the introduction of this new ad space.

abdul786 is offline  
The Following 4 Users Say Thank You to abdul786 For This Useful Post:
Unread 20th Jun 2014, 07:00 AM   #9
rados
War Room Member
 
niftystats's Avatar
 
Join Date: 2009
Posts: 147
Thanks: 7
Thanked 21 Times in 17 Posts
Blog Entries: 3
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

great news, we will try it

Affiliate Stats Tracking - Secure software for analyzing your sales
niftystats is offline  
Unread 20th Jun 2014, 07:08 AM   #10
DropShipLifestyle.com
War Room Member
 
Anton Louis's Avatar
 
Join Date: 2012
Location: Saigon (from NY)
Posts: 830
Thanks: 159
Thanked 360 Times in 186 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

One more comment -

If you do go ahead and allow us to split test ads and track CTRs and even conversions then I would love to see the option to auto-renew my ads when they expire or to purchase weekly ads at a discount (maybe $500/week).

Thanks,
Anton
Anton Louis is offline  
Unread 20th Jun 2014, 07:44 AM   #11
Banned
 
Join Date: 2010
Posts: 22,778
Thanks: 2,721
Thanked 11,364 Times in 7,490 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

The advertisers would have a better conversion rate If they could target specific sub-forums. Currently none of the ads are targeting same niche traffic, it's all random product ads.

Think Google Adwords, target traffic that's looking for the advertised product.

Example, traffic in the Website Design sub-forum should see ads for web developers for hire because people in the Web Design forum need help with web design, they're not looking for the random ads that are currently showing up (How to make $10,000!, etc... ( nonsense)).

Focus on the traffics needs & the advertisers will get higher conversion rates which will cause the advertisers to compete with each other for laser focused ad space that has a good conversion rate.

BTW, nobody in their right mind would buy that footer ad because it's basically hidden where traffic won't find it. The hot spot for CTR is the top of the page (above the fold).

Again your wasting header space that could be used for a better purpose (ex: targeted ad space):

[edit]
Lets do some math & see how much money Warrior Forum is losing out on by allowing sitewide advertising instead of targeted sub-forum advertising.

With 11 advertisers ($100 each) targeting the top banner space your maxed out at $1,100 revenue per day, without targeting any traffic (random ads).

If Warrior Forum allowed advertisers to target sub-forums that's at least 34 sub-forums, not counting things like the OT forum, etc... So now advertisers have 34 laser targeted traffic sources.

Now allow only 5 advertisers max per day per each sub-forum (creates competition to buy ad space). Drop the per day advertising fee down to $13 per day (stay with me on this). Lets assume WF has sold all advertising slots because everyone can afford to spend $13.

Now WF income has doubled at $2,210 per day, advertisers are happy because they're only rotating ads with 4 competition instead of 10 competition. Traffic CTR is increased because the ads are targeting what they need/want.

No doubt it will take a few months to fill all the $13 ad slots but the long term advertising money is a better deal for WF because you're no longer maxed out at $1,100 per day (top ad space).

This example allows WF to potentially profit an additional +$400,000 per year assuming you keep the ad slots filled which should be easy considering you already have the contact info for every forum member that's sold a product/service on Warrior Forum (ad slot promotion).

Even If you only filled 50% of the sub-forum ad slots (worst case scenario) at $13 per advertiser (day) you would still earn the same $1,100 that your earning today with irrelevant ads (poor user experience).

Obviously play with the numbers but keep the advertising cost low with targeted traffic & more advertisers will keep the ad slots filled which could help create a waiting list for future advertisers.
yukon is offline  
Unread 20th Jun 2014, 07:54 AM   #12
HyperActive Warrior
War Room Member
 
usabids's Avatar
 
Join Date: 2012
Location: The East
Posts: 125
Thanks: 0
Thanked 17 Times in 15 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

This is very nice

usabids is offline  
Unread 20th Jun 2014, 08:01 AM   #13
HyperActive Warrior
 
tribros's Avatar
 
Join Date: 2010
Posts: 349
Thanks: 11
Thanked 43 Times in 36 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Instead of ads at the bottom of the page why don't you guys add it at the end of the forum post. i.e after "Post Reply" button. I'm sure it'll be much more effective for advertisers. Just a thought.

>> ** Discover 1,000's of Unique and Quality PLR Articles, PLR Ebooks, Softwares, Audios, Videos and other Private Label Rights products... Choose from 1,000's of Topics and Categories... Get Instant Access!! Make a Quick PLR Search...** <<
tribros is offline  
The Following 2 Users Say Thank You to tribros For This Useful Post:
Unread 20th Jun 2014, 08:04 AM   #14
HyperActive Warrior
War Room Member
 
Join Date: 2011
Posts: 165
Thanks: 34
Thanked 43 Times in 42 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

The bottom banner seems a little expensive at a 50% cost compared to the top one. It will probably not get 50% of top banner CTR.

Mine crypto coins not using graphics cards but by building gold mines in an online strategy game???
[EASY $100 a month] How to make money playing GoldenTowns
bluebrain is offline  
The Following User Says Thank You to bluebrain For This Useful Post:
Unread 20th Jun 2014, 08:17 AM   #15
BZ9.com/WhiteLabel
War Room Member
 
Internet_Corporation's Avatar
 
Join Date: 2010
Posts: 781
Thanks: 104
Thanked 223 Times in 121 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

At the time of posting, your current banner ads are being swamped with this one:



It accounts for 7 out of your 11 banners.

Forum users really will develop banner blindness if this continues.

Internet_Corporation is offline  
The Following 7 Users Say Thank You to Internet_Corporation For This Useful Post:
Unread 20th Jun 2014, 08:27 AM   #16
Banned
 
Join Date: 2010
Posts: 22,778
Thanks: 2,721
Thanked 11,364 Times in 7,490 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Internet_Corporation View Post

At the time of posting, your current banner ads are being swamped with this one:



It accounts for 7 out of your 11 banners.

Forum users really will develop banner blindness if this continues.







Exactly!

The random ads are useless for traffic which will cause a low CTR.

Only allow each ad to target one same niche sub-forum.

That opens up more targeted competition which will increase advertisers that will spend money to sell their product/service, while serving focused ads to traffic (better CTR), which will generate more ad income (competition = $$) for Warrior Forum.
yukon is offline  
Unread 20th Jun 2014, 08:43 AM   #17
Just Do It...
War Room Member
 
kimfal's Avatar
 
Join Date: 2010
Location: Lillestrøm, Norway
Posts: 29
Thanks: 8
Thanked 6 Times in 6 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Thanks Great addition
kimfal is offline  
Unread 20th Jun 2014, 08:45 AM   #18
WakeUpFulfilled.com
War Room Member
 
Gavin Stephenson's Avatar
 
Join Date: 2008
Location: In My Heart
Posts: 1,290
Thanks: 123
Thanked 582 Times in 232 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Believe or not, people do view the bottom of the forum.

Not everyone is internet marketing SAVVEY like yourselves, I'll explain more in a moment.

BUT... It would be cool if the forum would ask us what we want and need rather than popping changes all the time.

Furthermore,

When changes are going to be made,

possibly have a few warrior test it for free and provide review on there results they got with it to see if it's viable traffic source and worth opening up to the rest of the forum.

It doesn't seem like a lot of people are finding the stick post profitable so it's something to consider.

People are here to make money!

The end results is always to help people and make money = PROFIT!

If we are not getting the people or the money... what's the point?

The forum will lose customers fast but then again there needs to be a balance. I'm pretty sure there are people who felt like they were ripped off with the sticky post... (I am just being honest).

This is totally unbalanced and only the forum wins!

I've probably seen one marketer who runs the sticky post consistently.

Plain and simple, if someones running ad consistently they're making money.

SO back to the BOTTOM BANNER

A few years back there use to be TEXT ads at the bottom of the forum.

How do I know that and remember it? I was using it from time to time.

If I recall correctly it was $30 a day or $200 for a week

It was profitable for me... but on $50 a day or $350 a week, I gotta work harder now to make it profitable.??

It's something has to be tested because now.. it's is a Banner and not a text ad so it could be promising who knows?

Gavin Stephenson is offline  
The Following 2 Users Say Thank You to Gavin Stephenson For This Useful Post:
Unread 20th Jun 2014, 08:52 AM   #19
Russell Hayes
War Room Member
 
Rus Sells's Avatar
 
Join Date: 2009
Location: Denver
Posts: 3,995
Thanks: 1,622
Thanked 1,974 Times in 1,065 Posts
Blog Entries: 6
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Gavin, the text ads as I remember were 40 bucks per week and they were profitable for me as well.

I used them to make sales and build lists. I loved them and I don't know why the forum discontinued them in the first place!

I've been lobbying to bring them back ever since!

Originally Posted by Gavin Stephenson View Post

Believe or not, people do view the bottom of the forum.

Not everyone is internet marketing SAVVEY like yourselves, I'll explain more in a moment.

BUT... It would be cool if the forum would ask us what we want and need rather than popping changes all the time.

Furthermore,

When changes are made,

possibly have a few warrior test it for free and provide review on there results they got with it to see if it's viable traffic source and worth opening up to the rest of the forum.

It doesn't seem like a lot of people are finding the stick post profitable so it's something to consider.

People are here to make money!

The end results is always to help people and make money = PROFIT!

If we are not getting the people or the money...

the forum will lose customers fast. I'm pretty sure there are people who felt like there were ripped off with the sticky post... (I am just being honest)

I've probably seen one marketer who runs the sticky post consistently.

Plain and simple, if someones running ad consistently they're making money.

SO back to the BOTTOM BANNER

A few years back there use to be TEXT ads at the bottom of the forum.

How do I know that and remember it? I was using it from time to time.

If I recall correctly it was $30 bucks for a day and $200 for a week.

It was profitable for me... but on $50 a day, gotta work harder now or $350 WHO knows.?? has to be tested..

But it is a Banner and not a text ad so it could be promising who knows!

Rus Sells is offline  
Unread 20th Jun 2014, 08:56 AM   #20
Warrior Member
 
avenueactiv's Avatar
 
Join Date: 2013
Posts: 26
Thanks: 15
Thanked 4 Times in 4 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

It's about time we had an organized system in place. I like the part of getting an email notifiying if its approved or not.
avenueactiv is offline  
Unread 20th Jun 2014, 09:15 AM   #21
Teacher
War Room Member
 
banwork's Avatar
 
Join Date: 2013
Location: Saint Petersburg, FL
Posts: 506
Thanks: 75
Thanked 301 Times in 142 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

This is the best change I have seen so far with freelancer owning the warrior forum! The old system was a nightmare. I tried submitting banner ads hundreds of times but always submitted them at the wrong time and they just disappeared without any word about approval. This new system has inspired me to try again starting with a banner ad at the bottom to see if it actually gets any action!

Thank you to the 400+ warriors that chose to buy my Facebook WSO granting lifetime access to my Udemy course!
banwork is offline  
Unread 20th Jun 2014, 10:08 AM   #22
Mompreneur
War Room Member
 
geolocal's Avatar
 
Join Date: 2004
Location: Houston, TX, USA
Posts: 250
Thanks: 86
Thanked 75 Times in 48 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Internet_Corporation View Post

Notice you have removed the ability to see all adverts via link bottom right of the ad space, this was a cool feature which I first suggested within the suggestion form.

Problem now is that just as you click off a page you see an ad but you can't get back to it because the page refreshes with new ad.

You have reduced traffic for your advertisers in preference of your own.
I agree with this, it's very helpful to see all the ads so that if you want to get back to it, you can. Plus it's helpful to see what banners are in the same rotation and what kind of ads people are running. That $10K banner must be doing really well to occupy 4+ banner spots daily!

Sharon

geolocal is offline  
Unread 20th Jun 2014, 10:37 AM   #23
BZ9.com/WhiteLabel
War Room Member
 
Internet_Corporation's Avatar
 
Join Date: 2010
Posts: 781
Thanks: 104
Thanked 223 Times in 121 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by geolocal View Post

I agree with this, it's very helpful to see all the ads so that if you want to get back to it, you can. Plus it's helpful to see what banners are in the same rotation and what kind of ads people are running. That $10K banner must be doing really well to occupy 4+ banner spots daily!

Sharon
The page still exists Sharon, plus the 10k banner occupies 7 slots:

http://www.warriorforum.com/paidbanners.php?do=viewall

Internet_Corporation is offline  
Unread 20th Jun 2014, 11:00 AM   #24
Banned
 
Join Date: 2010
Posts: 22,778
Thanks: 2,721
Thanked 11,364 Times in 7,490 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by tribros View Post

Instead of ads at the bottom of the page why don't you guys add it at the end of the forum post. i.e after "Post Reply" button. I'm sure it'll be much more effective for advertisers. Just a thought.
That's a good way to boost the footer CTR considering traffic will be forced to see the ad since it will be next to a call-to-action ("Post Reply" button).
yukon is offline  
Unread 20th Jun 2014, 11:23 AM   #25
Media Publicity Generator
War Room Member
 
J. Barry Mandel's Avatar
 
Join Date: 2007
Location: Sunny Gulf Coast of Florida
Posts: 1,800
Thanks: 707
Thanked 280 Times in 190 Posts
Blog Entries: 13
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Great job with the new easy to use banner system = a major overdue needed update

J. Barry Mandel is offline  
Unread 20th Jun 2014, 12:18 PM   #26
VIP Warrior
War Room Member
 
Join Date: 1997
Location: Erie, PA
Posts: 9,051
Thanks: 2,899
Thanked 17,183 Times in 4,875 Posts
Blog Entries: 4
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Remove the posting rules box (or just move it down) and put the banners right under the text box for quick replies and you'll get a better result for the advertisers.

I think Yukon is on to something with the section-specific ads. Raise the daily price to $20 or $25 and do the math. At that price, you'd have non-members flocking in to advertise. Track what banners get clicks, put together a tutorial for advertisers, and you'll see more of them creating ads that turn a profit. Those spots would then stay filled, day after day.


Paul

.
Stop by Paul's Pub - my little hangout on Facebook.

Paul Myers is offline  
The Following 12 Users Say Thank You to Paul Myers For This Useful Post:
Unread 20th Jun 2014, 12:31 PM   #27
Mompreneur
War Room Member
 
geolocal's Avatar
 
Join Date: 2004
Location: Houston, TX, USA
Posts: 250
Thanks: 86
Thanked 75 Times in 48 Posts
Blog Entries: 1
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Internet_Corporation View Post

The page still exists Sharon, plus the 10k banner occupies 7 slots:

http://www.warriorforum.com/paidbanners.php?do=viewall
Great, thanks! I'm sure it was posted before, wonder why they removed the link. I will save it for future reference, thx again.

Sharon

geolocal is offline  
Unread 20th Jun 2014, 03:19 PM   #28
Banned
 
Join Date: 2014
Location: United Kingdom
Posts: 119
Thanks: 0
Thanked 66 Times in 20 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

I agree, I've never actually reached the bottom of the page before, even when replying to a thread. It wouldn't get as much eye balls as the top banner and to be honest, I wouldn't want to pay $50 a day for it. I think it'd be a good idea to start side bar ads maybe? Not sure if many of the warriors would be pleased with that but it may bring about some additional eye balls and help people spend more on the ads.

Just my 2 cents.
LegendaryGuy1 is offline  
Unread 20th Jun 2014, 03:54 PM   #29
*********************
War Room Member
 
Join Date: 2011
Posts: 2,303
Thanks: 670
Thanked 504 Times in 401 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

If you're going to have that ad at the bottom, you need to remove all the junk above it. For example, remove the "Posting Rules" section and Forum Jump so it show directly below the quick reply.

Also, do the same thing on the threads list.
CyberAlien is offline  
Unread 20th Jun 2014, 04:24 PM   #30
Senior Warrior Member
War Room Member
 
Join Date: 2012
Location: ,,,
Posts: 1,085
Thanks: 91
Thanked 351 Times in 130 Posts
Blog Entries: 8
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by LegendaryGuy1 View Post

I agree, I've never actually reached the bottom of the page before, even when replying to a thread. It wouldn't get as much eye balls as the top banner and to be honest, I wouldn't want to pay $50 a day for it. I think it'd be a good idea to start side bar ads maybe? Not sure if many of the warriors would be pleased with that but it may bring about some additional eye balls and help people spend more on the ads.

Just my 2 cents.
I agree, a sidebar ads can be added. Current sidebar width is 175px. So, you can add an option for 175px by 175px sidebar ads.

wordpressmania is offline  
Unread 20th Jun 2014, 06:46 PM   #31
Banned
 
Join Date: 2013
Posts: 24
Thanks: 12
Thanked 7 Times in 7 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Wonderful improvement. I'll check out the footer banner ads... I think I need it!
MMA Sports is offline  
Unread 20th Jun 2014, 08:45 PM   #32
VIP Warrior
War Room Member
 
wordwizard's Avatar
 
Join Date: 2007
Location: Virginia, USA.
Posts: 2,069
Thanks: 390
Thanked 553 Times in 353 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Paul Myers View Post

Remove the posting rules box (or just move it down) and put the banners right under the text box for quick replies and you'll get a better result for the advertisers.

I think Yukon is on to something with the section-specific ads. Raise the daily price to $20 or $25 and do the math. At that price, you'd have non-members flocking in to advertise. Track what banners get clicks, put together a tutorial for advertisers, and you'll see more of them creating ads that turn a profit. Those spots would then stay filled, day after day.


Paul
I agree with Paul on that (and also on creating section specific ads).

In fact, looking at the bottom section again, I think we can do even better than putting it
right underneath the Quick Reply area by putting it directly under the big "Reply to
Thread" section. And then, I would suggest to move the "Bookmark" and the "Tags"
bars BELOW the Quick Reply section. If people are looking for them, they'll find them,
and they do take up some valuable real estate where they are right now.

Also, with the banner ad, you'd want the Quick Reply section to be as close to the
regular reply section as possible (at least I think so).

So if it were to go right under the reply button and maybe for a somewhat lower price,
I would give it a go too...


FREE Report: 5 Ways To Grow Your Affiliate Income

Let Me Help You Sell: Sales Letters, Email Series, Pre-Sell Reports... PM me & we'll talk!
wordwizard is offline  
Unread 21st Jun 2014, 01:16 AM   #33
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Thanks for all the feedback and thoughts. We'll be constantly improving this as we go.
I'll be going through all of your replies to see how we can improve on what we've done.

I think we're definitely moving in the right direction.

Thanks guys.
Alaister is offline  
Unread 21st Jun 2014, 01:40 AM   #34
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Anton Louis View Post

Thanks for doing this! It's a much more efficient way of handling advertising and it removes that extra step of having to log back in ASAP after approval to confirm payment...

Now if you can get approvals/rejections to happen faster we will really be making progress
Yeh we'll be working on the speed of approvals and rejections.

Thanks
Alaister is offline  
Unread 21st Jun 2014, 01:42 AM   #35
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Internet_Corporation View Post

Do we need to resubmit ads if they were pending prior to this update?

Notice you have removed the ability to see all adverts via link bottom right of the ad space, this was a cool feature which I first suggested within the suggestion form.

Problem now is that just as you click off a page you see an ad but you can't get back to it because the page refreshes with new ad.

You have reduced traffic for your advertisers in preference of your own.
Yeh unfortunately you will need to resubmit your banner ads if you uploaded one to the previous system.

Could you clarify your second point?
Alaister is offline  
Unread 21st Jun 2014, 01:51 AM   #36
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by yukon View Post

The advertisers would have a better conversion rate If they could target specific sub-forums. Currently none of the ads are targeting same niche traffic, it's all random product ads.

Think Google Adwords, target traffic that's looking for the advertised product.

Example, traffic in the Website Design sub-forum should see ads for web developers for hire because people in the Web Design forum need help with web design, they're not looking for the random ads that are currently showing up (How to make $10,000!, etc... ( nonsense)).

Focus on the traffics needs & the advertisers will get higher conversion rates which will cause the advertisers to compete with each other for laser focused ad space that has a good conversion rate.

BTW, nobody in their right mind would buy that footer ad because it's basically hidden where traffic won't find it. The hot spot for CTR is the top of the page (above the fold).

Again your wasting header space that could be used for a better purpose (ex: targeted ad space):

[edit]
Lets do some math & see how much money Warrior Forum is losing out on by allowing sitewide advertising instead of targeted sub-forum advertising.

With 11 advertisers ($100 each) targeting the top banner space your maxed out at $1,100 revenue per day, without targeting any traffic (random ads).

If Warrior Forum allowed advertisers to target sub-forums that's at least 34 sub-forums, not counting things like the OT forum, etc... So now advertisers have 34 laser targeted traffic sources.

Now allow only 5 advertisers max per day per each sub-forum (creates competition to buy ad space). Drop the per day advertising fee down to $13 per day (stay with me on this). Lets assume WF has sold all advertising slots because everyone can afford to spend $13.

Now WF income has doubled at $2,210 per day, advertisers are happy because they're only rotating ads with 4 competition instead of 10 competition. Traffic CTR is increased because the ads are targeting what they need/want.

No doubt it will take a few months to fill all the $13 ad slots but the long term advertising money is a better deal for WF because you're no longer maxed out at $1,100 per day (top ad space).

This example allows WF to potentially profit an additional +$400,000 per year assuming you keep the ad slots filled which should be easy considering you already have the contact info for every forum member that's sold a product/service on Warrior Forum (ad slot promotion).

Even If you only filled 50% of the sub-forum ad slots (worst case scenario) at $13 per advertiser (day) you would still earn the same $1,100 that your earning today with irrelevant ads (poor user experience).

Obviously play with the numbers but keep the advertising cost low with targeted traffic & more advertisers will keep the ad slots filled which could help create a waiting list for future advertisers.
I like the idea of targeted ads. This was never possible before but now we have the ad serving platform this is something we can explore.

We'll also be sorting out the register banner at the top.

Thanks for the ideas Yukon.

Originally Posted by Paul Myers View Post

Remove the posting rules box (or just move it down) and put the banners right under the text box for quick replies and you'll get a better result for the advertisers.

I think Yukon is on to something with the section-specific ads. Raise the daily price to $20 or $25 and do the math. At that price, you'd have non-members flocking in to advertise. Track what banners get clicks, put together a tutorial for advertisers, and you'll see more of them creating ads that turn a profit. Those spots would then stay filled, day after day.


Paul
Hi Paul,

Thanks for the suggestions.
We'll be testing the position of the new ad space at the bottom of the site.
With the way vbulletin is set up it's not as easy as it looks to move the positioning around. We'll see what we can do.
Alaister is offline  
Unread 21st Jun 2014, 01:55 AM   #37
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Rus Sells View Post

I'm sorry but I have to play Devil's advocate here.

In regards to the bottom ad, did you guys even test if this area of the page is even looked at?

Did you create some test ads, or allow users to test some ads down under to actually see if that space is viable?

I mean seriously it's a total abyss down there!

It's even WORSE when some one is in the quick reply window! No one is going to see those ads at the bottom when replying to a thread and that's what I'm doing right now and as my reply grows in length the footer ads gets pushed even further away from my eyes. lol

I don't think any one is going to see the bottom ads enough to justify the price you're asking for the ad space and I don't think any advertisers will re-up those ads at the bottom of nowhere after paying initially.

My suggestion is still the same as the one I made in the suggestion forum on May 9th, that no one from the forum bothered to even acknowledge! READ HERE

Why not try and improve the features for the existing ad space so advertisers have a better ad experience! i.e. Tracking, Clicks, etc. You know BASIC stuff.

By all means prove me wrong and show me that the ad space at the bottom is effective BEFORE taking money for the ad space.
Hi Rus,

Sorry for not getting back to you about your ideas and suggestions.

We'll be exploring the option of allowing text ads or even banner ads under the first post of each thread. I want to be careful not to annoy viewers though.

I'm guessing most advertisers would have tracking on their destination links so they can assess the effectiveness of their campaigns.
Alaister is offline  
The Following User Says Thank You to Alaister For This Useful Post:
Unread 21st Jun 2014, 03:01 AM   #38
JV Warrior
 
Goldbar's Avatar
 
Join Date: 2006
Location: Miami Beach,FL , USA.
Posts: 88
Thanks: 34
Thanked 15 Times in 14 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Alaister,

I placed an order 15 hours earlier and to this point have heard nothing.

Opened a ticket on the support system and nothing.

Can you look into this asap or at least tell me how long I have to wait.

Marc Goldman
Goldbar is offline  
Unread 21st Jun 2014, 03:18 AM   #39
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Goldbar View Post

Alaister,

I placed an order 15 hours earlier and to this point have heard nothing.

Opened a ticket on the support system and nothing.

Can you look into this asap or at least tell me how long I have to wait.

Marc Goldman
Hi Marc,

What's the destination URL of your ad?
The banner ads at this stage still remain the same in terms of the sizing and the design style.

I was potentially thinking of changing it and opening up up to normal banners.
What are everyones thoughts about this?
Alaister is offline  
The Following User Says Thank You to Alaister For This Useful Post:
Unread 21st Jun 2014, 05:41 AM   #40
Russell Hayes
War Room Member
 
Rus Sells's Avatar
 
Join Date: 2009
Location: Denver
Posts: 3,995
Thanks: 1,622
Thanked 1,974 Times in 1,065 Posts
Blog Entries: 6
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Hi Alaister,

Thanks for replying.

Yes you are correct in that people can and should be tracking the clicks on their ad URL however the actual impressions are a very important aspect of the ad campaign too.

The way it's set up now there's no possible way to know how many impressions an ad gets and this data is what helps advertisers make better decisions about their campaign.

Also a Comscore, Pretarget, and MediaMind study done a couple of years ago showed that ads appearing above the fold were 6.7 times more effective at generating conversions then those appearing below the fold.

So the way the pricing is set right now, based on the statistics from the study the footer ad is way over priced and should be priced at around $15 dollars.

In regards to the old text ads, if I remember correctly they would possibly appear in two different spots. Sometimes directly under the first post and then sometimes right at the bottom of the last post on the page right above the "post reply" button.

Maybe Yukon can break down some numbers on those ads as well. = )

As always your thoughts are welcome.


NOTE: After being more conscientious about my behavior as a user and how I'm navigating around it think the footer ad could be moved up to be placed right above the
display options/moderators black bar.

This would place the ad right below the area where people are clicking to either post a new thread or navigating to other pages.

Also for me the Posting Rules section is by default expanded, I don't remember if I did this or if the forum sets it that way by default, but this isn't helping if the forum settings have it expanded by default as it pushes the footer ad down even further.

Also you could span the legend across the page and get one more line of real estate cleaned up.


Originally Posted by Alaister View Post

Hi Rus,

Sorry for not getting back to you about your ideas and suggestions.

We'll be exploring the option of allowing text ads or even banner ads under the first post of each thread. I want to be careful not to annoy viewers though.

I'm guessing most advertisers would have tracking on their destination links so they can assess the effectiveness of their campaigns.

Rus Sells is offline  
Unread 21st Jun 2014, 06:02 AM   #41
The List Building Guy
War Room Member
 
Igor Kheifets's Avatar
 
Join Date: 2008
Location: Israel
Posts: 2,868
Thanks: 946
Thanked 808 Times in 342 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Hey Alaister, Igor Kheifets here.

I've been an avid WF advertiser since 2011 and I'm experiencing some issues with the new banner system.

1. One of my banners that was approved has a wrong non working link! (I have PMed you with further info on this)

2. I got an email this morning saying my banner is approved and gone live. But when I check the current banner listing, it's not showing up in the rotation at all... :/

Appreciate you taking the time to look into this matter.

Thanks,
Igor

Igor Kheifets is offline  
Unread 21st Jun 2014, 07:53 AM   #42
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by igorhelpsyousucceed View Post

Hey Alaister, Igor Kheifets here.

I've been an avid WF advertiser since 2011 and I'm experiencing some issues with the new banner system.

1. One of my banners that was approved has a wrong non working link! (I have PMed you with further info on this)

2. I got an email this morning saying my banner is approved and gone live. But when I check the current banner listing, it's not showing up in the rotation at all... :/

Appreciate you taking the time to look into this matter.

Thanks,
Igor
Hi Igor,

I have sent you a PM reply and have addressed your issues.
The old link that shows all the banners is linked to the old system and is not reflective the banners that are being served with this new system.
Alaister is offline  
Unread 21st Jun 2014, 08:00 AM   #43
The List Building Guy
War Room Member
 
Igor Kheifets's Avatar
 
Join Date: 2008
Location: Israel
Posts: 2,868
Thanks: 946
Thanked 808 Times in 342 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Thanks, Alaister!

Got the PM, appreciate the timely support on a weekend!

Igor

Igor Kheifets is offline  
Unread 21st Jun 2014, 02:41 PM   #44
JV Warrior
 
Goldbar's Avatar
 
Join Date: 2006
Location: Miami Beach,FL , USA.
Posts: 88
Thanks: 34
Thanked 15 Times in 14 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by Alaister View Post

Hi Marc,

What's the destination URL of your ad?
The banner ads at this stage still remain the same in terms of the sizing and the design style.

I was potentially thinking of changing it and opening up up to normal banners.
What are everyones thoughts about this?
Hi Alaister,

Got an approval on my banner this morning - thanks for that.

It points to this WSO

My opinion is that the design style is easy enough to follow but changing things and opening up to different designs would be a good approach. Adding other sizes at diff prices in the top and bottom would be something to test but adding to the sides (if you are considering that may change the whole look and feel and create a backlash so I would not personally do that.

Marc
Goldbar is offline  
Unread 22nd Jun 2014, 09:15 AM   #45
wICKED wARRior
Registered Member
 
mamadsouri's Avatar
 
Join Date: 2013
Location: Brussels
Posts: 39
Thanks: 3
Thanked 12 Times in 7 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Is there any possible to buy a banner space for 30 days at one time?
Regards
mamadsouri is offline  
Unread 22nd Jun 2014, 12:10 PM   #46
You reap what you sow.
War Room Member
 
Nail Yener's Avatar
 
Join Date: 2008
Location: Sometimes you don't.
Posts: 1,078
Thanks: 196
Thanked 411 Times in 243 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

If I were you, I would put the ad just above the quick reply section. It would most probably get more attention than the top banner.
Nail Yener is offline  
The Following User Says Thank You to Nail Yener For This Useful Post:
Unread 22nd Jun 2014, 04:21 PM   #47
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by mamadsouri View Post

Is there any possible to buy a banner space for 30 days at one time?
Regards
Hi there,

You can send an email to advertising@warriorforum.com

Thanks
Alaister is offline  
Unread 22nd Jun 2014, 09:18 PM   #48
HyperActive Warrior
War Room Member
 
vanished's Avatar
 
Join Date: 2010
Posts: 207
Thanks: 8
Thanked 16 Times in 12 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Hi,

I got the following error when I tried to pay for an ad space "{"status": "error", "error_code": "wsomanager.INVALID"}"
vanished is offline  
Unread 22nd Jun 2014, 10:22 PM   #49
Advanced Warrior
War Room Member
 
Join Date: 2008
Posts: 712
Thanks: 148
Thanked 1,334 Times in 298 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

Originally Posted by vanished View Post

Hi,

I got the following error when I tried to pay for an ad space "{"status": "error", "error_code": "wsomanager.INVALID"}"
We just tested the entire process and everything seems to work. Would you be able try again? If you get this error again could you take a screenshot and we'll be able to resolve it for you.
Alaister is offline  
Unread 22nd Jun 2014, 11:56 PM   #50
HyperActive Warrior
War Room Member
 
rizy's Avatar
 
Join Date: 2012
Posts: 185
Thanks: 7
Thanked 25 Times in 22 Posts
Default
Re: New Banner Ad System
Share on: 
fb share twitter share gplus share more share

One Very Important Thing:

There should only be one ad allowed per link/product.

Because some people clearly have larger budgets and buy 5+ spots per day. This creates monopoly and in short term WF will profit from it but in long term people would stop paying attention to that ad space because they would that it's the same thing over and over again.

But Thank God for the Freelancer team to come in and make improvements on the WF Ads. The previous management only got ads from the people who were well connected. I once added an add which followed WF add rules and guidelines 100% but I got no reply about whether it was accepted or rejected for 3 weeks and then after that it was deleted and even then I wasn't notified. I even contacted Paul but he only said it is in queue, for 3 damn weeks lol? The thing was only 5 ads were being accepted during that time yet 11 were open slots. And it's not just me many people had the same problem, you can go check their stories on the previous warrior forum ad thread.

-Rizzy
rizy is offline  
The Following User Says Thank You to rizy For This Useful Post:
Closed Thread


Bookmarks

Tags
banner, system

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off




All times are GMT -6. The time now is 06:41 PM.