8 {{ upvoteCount | shortNum }}
8 {{ upvoteCount | shortNum }}

BEST SITE STRUCTURE?

by Bing8
8 replies
  • WEB DESIGN
    • |
Hi!

I'm ready to build my first IM site, in the health niche. The domain has been purchased and the first affiliate product has been chosen. I want to set the site up in a way that:

1. Captures email addresses, to which I'll promote my affiliate product via programmed autoresponder. (I plan to generate traffic offline as well.) GOAL #1 FOR ALL TRAFFIC IS TO GET THEIR EMAIL.

2. Is structured for SEO-friendly building. I'd like the site to eventually be huge and content-rich, selling multiple aff. products in the health niche (with the email list as it's backbone).

Should I:

- Put a squeeze page on the homepage of mydomain.com, for the sake of maximizing optins from both on and offline marketing? (I'm concerned that this will be bad for the site's SEO and may have other downsides) or

- Instead use optin popups, 2 step optins, or some other option (what is the best?) on the homepage, which may give it greater SEO and versatility in the future, and perhaps put a traditional squeeze page elsewhere on the site for online marketing efforts?
#site #structure
  • Profile picture of the author Bing8
    Also, if a squeeze page on one's site is back linked all over the internet (from twitter, FB, YT, etc.) rather than a content-rich page, how much difference does this make in terms of SEO?

    In other words, if all of your back links point to your squeeze page instead of a normal content page or home page, does this hurt your SEO and how much?
    {{ DiscussionBoard.errors[10489914].message }}
  • Profile picture of the author willismramage
    For a best site best content is necessary other than the best structure. As you asked capture email and seo friendly is required in website
    {{ DiscussionBoard.errors[10490123].message }}
  • Profile picture of the author Bing8
    another option i just read about is to use a "splash page" on the homepage of the website, then install wordpress on mydomain.com/home or something. splash differing from squeeze in that the visitor gets the option of "no thanks, just take me to the website". thoughts?
    {{ DiscussionBoard.errors[10492099].message }}
  • Profile picture of the author Bing8
    would appreciate any thoughts
    {{ DiscussionBoard.errors[10494277].message }}
    • Profile picture of the author Regional Warrior
      Originally Posted by Bing8 View Post

      would appreciate any thoughts
      Bing

      careful that you do not bump the thread to much comes across spam-my , if no answers just look up the competition see what they do even get on their list so you know the tatics they use and do the same
      {{ DiscussionBoard.errors[10494285].message }}
      • Profile picture of the author RealNinja
        Why not just pick something, try it, and see how it works for you? lol

        The beautiful thing about blogs is that you can *always* change it later.
        Try a popup, see what kind of results (and opt in rate) that gives you. Then you can try doing an opt in form on the header and see if that works better for you.

        But NONE of this matters if you don't have any traffic going to your blog lol

        So why not just focus on getting your site up and running, get traffic to it, and see what works best for you?

        Personally if you want to see a REALLY nifty way to do it, though..

        Check out what John Chow is doing on his blog.

        I Make Money Online By Telling People How I Make Money Online

        Look at his home page. then Go to the 'blog' link and click on the BIG ads on the right
        {{ DiscussionBoard.errors[10502985].message }}
        • Profile picture of the author Bing8
          Originally Posted by RealNinja View Post

          Why not just pick something, try it, and see how it works for you? lol

          The beautiful thing about blogs is that you can *always* change it later.
          Try a popup, see what kind of results (and opt in rate) that gives you. Then you can try doing an opt in form on the header and see if that works better for you.

          But NONE of this matters if you don't have any traffic going to your blog lol

          So why not just focus on getting your site up and running, get traffic to it, and see what works best for you?

          Personally if you want to see a REALLY nifty way to do it, though..

          Check out what John Chow is doing on his blog.

          I Make Money Online By Telling People How I Make Money Online

          Look at his home page. then Go to the 'blog' link and click on the BIG ads on the right
          In the case that I would put a squeeze/splash page for the homepage (like on this site: bensettle.com), I understand it's best to not use a "backend" (meaning no wordpress) for that page, just a light optin page.

          And then install WP at mydomain.com/blog.

          Even if I install WP on the index at mydomain.com but still make the homepage a squeeze/splash, with the idea of putting the blog/site proper at mydomain.com/blog, that messes up all the navigation for the site, no? (all clicks on "Home" or site logo would navigate to the splash index page)

          In both cases, once that structure is setup, there's no going back as far as I can see, hence the need to sort it out now.

          Is this making sense (or am I such a noob that I'm not seeing all this correctly)?

          As far as optins on the blog, your suggestions are great.

          If you have any thoughts on how putting a splash/sqeeze on the index at mydomain.com would affect SEO, I'd love to hear them.

          The John Chow site is interesting, def. sparks some creative thinking, thanks.
          {{ DiscussionBoard.errors[10503361].message }}
  • Profile picture of the author MatthewNeer
    Originally Posted by Bing8 View Post


    I'm ready to build my first IM site, in the health niche.
    That statement tells that you need to build an authority blog in the the fitness/health niche. Get started. You'll need to write a lot of content yourself OR hire someone who is equally as badass to do it for you.

    Then, you add a lightbox popup on your site to capture emails, and another email capture on your sidebar.

    Drive some clicks with youtube and organic search.

    Email your list affiliate products whenever you find a good one to promote.

    Repeat!
    Signature
    Three (3) Income Streams DFY
    New FREE Website Builds Your List
    And Earns From 3 Income Streams
    http://ListLeverage.com
    {{ DiscussionBoard.errors[10503535].message }}

Trending Topics