I started promoting an email submit offer on 7search yesterday, which is a pre-pop allowed fast food gift card offer on Peerfly.
I did not start from direct linking because I found a great landing page, and I heard pre pop works for email submit offers, so I would like to have a try. then I did some tweaking to the landing page and started my campaign.
Here is the stats from 7search:
Here is the stats from Peerfly：
6 unique clicks;
9 raw clicks;
According to my stats, among every 29 visitors clicking my ad to my landing page, only 6 visitors entered their email address and clicked my affiliate link to the merchant's landing page (pre pop allowed), but no final conversion. so I bet the visitors just stopped the path when they need to reclick the sumbit button on merchant's landing page or when they need to enter their shipping address.
What can I do to improve?
I think I can improve my campaign in two ways:
1. improve my ad or bid higher: to get more visitors to click my ad and visit my landing page;
2. improve my landing page: to get more visitors enter their email address and click my affiliate links.
Obviously, the second is more urgent and important.
Actually I thought my landing page is fine and I don't figure out how to improve it yet.
I had promoting several email submit offers before, all peefly offers on 7search with direct link strategy. Though I did not make profit, I had some conversions and did not lose much. Since I started using landing page, the conversion rate became worse almost without conversion.
Should I stop promoting email submit offers? Or should I change to another PPC network? i don't wanna give up, but i don't know my persistence on email submit and 7search is good or bad?
I really appreciate if someone could give me some advice here.
Thanks so much,