Product and service sales income

Pick a product or service to sell on your website or blog, markup the price, and earn enough money to pay for your expenses. The remainder is called profit. Sounds simple, but some people come to a halt at the beginning by asking what product or service could they possibly sell? Don't think too hard about it, the answer could be right in front of you. And how much of a markup is selling something that was basically free to you? Pretty big I suppose....

Profile income

Now isn't this really the heart of marketing? Unless you select mass broadcast to advertise your product, you have to figure out who is your ideal customer, and target that group like a laser beam. Websites that have asked for permission and carefully build profiles of specific customer target groups are in a valuable position to earn new revenue. The key here is permission, or opt-in/opt-out, before you do anything with this data. Your customers trusted you enough...

Membership and subscription income

Okay this one is probably the best known method for all the regulars at Warrior Forum. For the uninitiated, you can earn money by restricting access to most content on your website to paid users only. Perhaps you have a preview section for visitors, but if they want to read the rest of the article or view larger pictures or drill down to see detailed information, for example, they need to signup and possibly pay you a membership fee immediately....

Alliance income

In a sense, alliance income could come to you as indirect revenue. What I mean is you can offset certain expenses involved in setting up your website by asking a company to help you in exchange for free advertising.

Instead of paying a couple of hundred dollars to a graphic designer or to a Coldfusion programmer, for example, you might be able to get them to finish their work and let you use it on your website because you allow them to have your "Platinum...

Sponsorship income

Consider for a moment all of the unique parts of your website, or your blog. Each one of these areas can be given special treatment by asking a company to "sponsor" it by paying you a flat fee.

For example, you probably have RSS feeds embedded in a section for news headlines, or to display recent posts by your favorite bloggers. You can change the title of this section from the generic "here are some RSS feeds" to "The latest...