Register Advertise with usHelp Desk Today's Posts Search

Unread

Establishing Business Relationships through B2B Telemarketing

Posted 31st July 2014 at 11:14 AM by bsummers


Conversations over the phone between telemarketers and potential clients are the bloodline of B2B lead generation campaigns.

Despite the rising prominence of web-based marketing channels (blogging, social media, email), as well as the limitations of certain telemarketing laws and the Do Not Call registry, telemarketing is still very...
bsummers's Avatar
Passionate_Marketer
Posted in Lead Generation
Views 1257 Comments 0 Go to first new comment bsummers is offline
Unread

Movie Gems – The Wolf Of Wall Street and its precious Business Lessons

Posted 29th July 2014 at 04:35 PM by bsummers


Stockbrokers and business-to-business marketers aren’t really that different, if you take a look at it. Both sell something, whether it’s a unit of stock or a product or service, the goal is to talk to people and convince them to invest.

Martin Scorsese’s most recent masterpiece, The Wolf of Wall Street, tells the story of a...
bsummers's Avatar
Passionate_Marketer
Views 1257 Comments 0 Go to first new comment bsummers is offline
Unread

Business lessons inspired by the words of Maya Angelou

Posted 25th July 2014 at 01:33 PM by bsummers


“There is no greater agony than bearing an untold story inside you.”

Maya Angelou’s magnificent life did not need to end in order for her to earn the respect millions of people who follow her literary and social works. Even before her unfortunate passing, she was already admired beyond her beautiful words – it was her faith in the good...
bsummers's Avatar
Passionate_Marketer
Views 1198 Comments 0 Go to first new comment bsummers is offline
Unread

Lead Engagement- Is this Lead Generation version 2.0

Posted 21st July 2014 at 04:54 PM by bsummers


Can you really get to know your prospect just by collecting data through online forms and exchanging a few emails?

The lead generation landscape has been constantly evolving, and it has gone from merely acquiring leads to a more committed approach when it comes to developing that raw prospect into a ripe fruit ready for harvest.

Think...
bsummers's Avatar
Passionate_Marketer
Posted in Lead Generation
Views 911 Comments 0 Go to first new comment bsummers is offline
Unread

Foolish reasons why Marketers don’t Follow-Up on B2B Prospects

Posted 18th July 2014 at 01:21 PM by bsummers



The B2B lead generation process can oftentimes be so complex that it would take more than one interaction for it to bear fruits. That is why it’s essential for a marketing team that relies on telemarketing to have a functional follow-up system for their initial point of contact.

Most of the time, B2B leads are not...
bsummers's Avatar
Passionate_Marketer
Posted in Lead Generation
Views 688 Comments 0 Go to first new comment bsummers is offline


All times are GMT -6. The time now is 06:55 PM.