You need to be specific and the subject line should tell the recipient everything about the e-mail. This helps recipients in prioritizing their e-mails without opening everything. For instance, you should write, ‘is the report ready’, instead of writing ‘do you have some free time’.

In case the subject line is not specific, the recipient may not prioritize it and open it late. Similarly, you should include the position you have applied for and your name in an e-mail sent for...

6. Use Automation Combined With Video Data- You can use automation when you have an idea of what your audience wants. For example, if you use a marketing automation platform, then start consolidating your viewership data, as this will allow you to learn quite a few different things, with the main thing being you will get an idea of how much content your audience watch. When you do this, you will eventually be able to create content that is personalized for certain viewers, so use both an automation...

E-mail is ubiquitous. It is impossible to imagine one’s life without e-mail. Most of the professionals send tens of e-mails on a daily basis but do not take enough time to write the perfect subject line. Most of the times, subject line is an afterthought.

If that's the case with you, you are not doing it right. In fact, it won't be wrong to say that a strong subject line stands a much better chance of recipient opening the e-mail and sending a response. Here are a few tips to write...

Recent Update

At the beginning of May 2015, people noticed that there were significant changes on the search engine listings for the keywords that they were searching for. Webmasters that were in charge of multiple websites definitely noticed, and some took a significant hit, and finally, Google has confirmed that changes were made. People are simply referring to it as "The Quality Update", with very little being said by Google in regard to what they have actually done....

An email gate allows you to ask a potential viewer to subscribe to your list in order to gain access to the video you published. It is that simple, but it is extremely effective. Out of all the video marketing tips that are out there, this tip is one of the best ones that can be used.

3. The First few Seconds Are Crucial- When it comes to video marketing, the first few seconds are the most crucial. In other words, you will want to make sure your video capture the attention of your...