In the world of search engine optimization, the goal is to get your local site listed on popular search engines which will in turn direct traffic to your site on certain keywords relevant to your website.

Why then, you may ask, is it important to list your site on a major online directory?

The World Wide Web is organized based on trust. Links from one site to another are virtual stamps of approval. A link from a highly regarded directory like the Yahoo! Directory or Dmoz...

SEO, which stands for Search Engine Optimization, is the process of setting up a site to increase its rankings in search results from Google and other search engines. Internet users tend to trust sites in free searches more than they do advertised sites, making a high page ranking a useful tool to drive visitors and dollars to a website.

The first part of an SEO campaign is to identify the search terms, or keywords, that pertain to a given business. For example, a florist in Tuscaloosa...

If you own a business and people in your area can't find it online, you're missing out on many prime opportunities. Online marketing isn't just used to spread the word about a business across the world. After all, people often turn to the major search engines to find specific businesses in their areas. For all you know, you could be losing a great deal of business to another company that is succeeding in the local search engine results game. The good news is that it's not too difficult to get in...

So you're done dealing with your websites dirty work, created the perfect design and cleaned up your codes. The next thing that you have to worry about is how to attract traffic and how to get them to arrive your way. One of the best ways you can do this is by collecting backlinks, that of which when users click on, will lead to your site. What are backlinks and why are they so essential for your website? Search engines consider various factors when it comes to knowing what website gets indexed...

As opposed to spamming, proper blog commenting is an essential element in the world of search engine optimization or SEO. When done, right, blog commenting can help increase the volume of traffic in your site. However, like other processes, there are dos and donts in blogging. This article will discuss some of the most vital tips in making blog comments more worthwhile and effective in optimizing your website. Perhaps one of the most basic tips that you should keep in mind when making comments on...