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Blogging For Profit: Using Empathy Rather Than Autobiography

Posted 28th May 2013 at 06:46 AM by ncairncross

I’ve been business blogging since 1998, of course it wasn’t called blogging then. I was writing a text only ezine for NicolaCairncross.com (wealth coach), which then became The Money Gym, which in the early days went out to about 25 people – friends and family who had email addresses. They passed it on and it grew.

Once written, I would then archive it on a page on my website. You could find it by clicking the ezine link, then the archive link, then the year, then the date...
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NicolaCairnX
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Business Blogging: Why Bother?

Posted 27th May 2013 at 06:43 AM by ncairncross

After I wrote my Business Blog diary post yesterday I was left feeling a little bit unsatisfied with myself.

Sure, adding new original content each week to a business blog, which is always going to be naturally full of key phrases, is always good for the search engines, but a Business Blog Diary style post in and of itself is not targeting specific phrases so I don’t really write them for the search engines. I write them for my readers (or so I thought….) and they do often get...
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My Top 10 Internet Marketing Guru's (So Far)

Posted 26th May 2013 at 06:30 AM by ncairncross

I wanted to share with you the Top 10 Digital Marketing “gurus” who have inspired me on my online business journey so far and I’ve tried to tell you about them in chronological order – how I found them (or in Guy’s case, how they found me!)

(Some of them you will have heard of and some you won't)


** Robert G Allen - I became aware of the potential for making money online around 1998 / 1999, about five years after I bought my first domain name. I...
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How To Blog When You Don't Have Time!

Posted 20th May 2013 at 06:37 AM by ncairncross

Would you like to know how to blog when you don’t have time? Of course you would, we all would. Perhaps I need to put it another way…

If you could do one thing, that If you did it you knew would ultimately ensure the success of your business, would you do it?

Really, are you sure?

Blogging is like that. While you can’t guarantee that writing regular blog posts will bring traffic and make sales, one thing is for sure – if you do not blog no traffic...
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NicolaCairnX
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Top 10 Entrepreneurs Blogs

Posted 10th April 2013 at 08:16 AM by ncairncross

I wanted to put together a list of my favourite “Top 10 Entrepreneurs Blogs” because I believe that, as entrepreneurs, whether online or offline, you need to keep your finger on the pulse of what’s happening, particularly with regards to your business development and marketing.

Sometimes, even the most positive and upbeat entrepreneur needs a dose of inspiration and motivation and that’s where these great blogs can come in.

I’m excited to tell you,...
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