Content Strategies & Copywriting?

11 years ago

Possibly a rash decision on their part.

If content/article writers start posting threads here you lot will get fed up and abandon ship.

Which would be a pity.

Dan

PS: Either I am going blind or something has happened to the font colour for threads. Seems lighter to me. Sickly pale in fact.

PPS: I can't even seem to log out.

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JohnRussell 11 years ago

You are right about the color - pale and sickly.
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- Chriswrighto 11 years ago
  
  The Copywriting Forum is the only place on here that I visit daily, and learn something from.
  
  The problem lies in a disconnect between the new owners and the users.
  
  Check out the "Warrior News" section where they tried to entice people to submit great content with the title of "Champion"... an attempt to artificially create lively forums.
  
  They made no effort to ask long-standing members of the WF community beforehand, but did take a step back once they were told that it was a bad idea.
  
  I really don't want content writers and copywriters to get mushed together. It's a move which suggests they've taken no time to understand the forum or it's members.
  
  I mean... there's a ton of "content writer" questions posted in here which get shut down almost as quick as they get started... would it have been that hard to realise this isn't the best of ideas?
  
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JohnRussell

11 years ago

True Chris....bring on the 'how can I get $6 for every article' threads.

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The Copy Nazi

Banned 11 years ago

Yeah... completely DUMB idea. "Content Strategies" - what the hell is that? Pretty obvious these guys think "content" and "copywriting" are the same. Perhaps they really do want to alienate the real copywriters amongst us.

Line up boys. We've just been railroaded.

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JohnRussell

11 years ago

Originally Posted by The Copy Nazi

Yeah... completely DUMB idea. "Content Strategies" - what the hell is that? Pretty obvious these guys think "content" and "copywriting" are the same. Perhaps they really do want to alienate the real copywriters amongst us.

They must know what copywriting is judging by the new benefit-laden call to action at the top-right of the forum :rolleyes:

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Lance K

11 years ago

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marciayudkin 11 years ago

A really, really bad idea.

It's already bad enough having to explain time and time again that article writing is not copywriting.

If you explicitly invite people to this section to discuss content writing, one of two things will happen:

1)Most of the copywriting regulars will leave and there will be no discussions of copywriting anymore. It will become, in effect, a section for article writers and bloggers.

2)Copywriters and content writers will be in a constant tangle and both will be frustrated.

Marcia Yudkin
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- Ranausman 11 years ago
  
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  JohnRussell 11 years ago
  
  Originally Posted by Ranausman
  
  really its a very bad idea .look like a bad man ???/
  
  Oh look, here's one now...
  
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  Cam Connor 11 years ago
  
  Originally Posted by Ranausman
  
  really its a very bad idea .look like a bad man ???/
  
  I'm not sure what you're trying to say here, but I think I agree with the spirit of your post.
  
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  splitTest 11 years ago
  
  Originally Posted by Cam Connor
  
  The content strategists have joined the forum. Welcome aboard!
  
  lol
  
  Jeesh. The copywriting forum was pretty much the ONLY lively forum on the whole internet dedicated to copywriting. Really bad move to mush it together with content writing. They had something good going, and they're blowing it.
  
  Not to mention Google results still point to the old copywriting forum. People who know the old copywriting forum will fish around to find this one, but casual searchers will just click away from "Invalid Forum specified" landings. Bad for Warrior forum SEO.
  
  Not surprised though. Freelancer.com makes its money on penny-a-word content writers. Someone simply did not know the vast difference between copywriting and content writing.
  
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BrianMcLeod

11 years ago

A poorly conceived and rashly implemented decision if the "content strategy" for this section involves having professional copywriters spend time contributing copy advice/discussion here.

A more sensible and useful alternative would be a dedicated sub-forum underneath this one for Content Writing.

Brian "Last CW Mod Standing" McLeod

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The Copy Nazi

Banned 11 years ago

Originally Posted by BrianMcLeod

A poorly conceived and rashly implemented decision if the "content strategy" for this section involves having professional copywriters spend time contributing copy advice/discussion here.

A more sensible and useful alternative would be a dedicated sub-forum underneath this one for Content Writing.

Brian "Last CW Mod Standing" McLeod

You mean they didn't even run this lame decision past you? Or Myers?

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BrianMcLeod

11 years ago

Originally Posted by The Copy Nazi

You mean they didn't even run this lame decision past you? Or Myers?

No.

In all fairness, I don't think it's reasonable for the new owners/team to be expected to committee every change they want to make...

HOWEVER, this is a fundamental alteration of the purpose and complexion of this subforum.

A temperature-taking thread here would have been a better move, IMO.

Brian

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OutOfThisWord 11 years ago

Most, if not all of the writers on Freelancer are 'content' folks, so they are simply trying to do a merger, which will never work by the way.
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Marvin Johnston

11 years ago

Originally Posted by BrianMcLeod

No.

In all fairness, I don't think it's reasonable for the new owners/team to be expected to committee every change they want to make...

HOWEVER, this is a fundamental alteration of the purpose and complexion of this subforum.

A temperature-taking thread here would have been a better move, IMO.

Brian

In all fairness, real marketers generally do some research before developing a product. And not checking with the Mods like you who help keep this place running is... well... insane.

Content Strategies?????

What were they thinking!!!

One of the reasons... well okay the only one... I check this forum daily is the incredible caliber of the people here.

If this was a "well thought out" strategy on the part of the new owners, I'd really hate to see what their punting looks like.

Marvin

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wrcato2

11 years ago

I like @BrianMcLeod idea. There are a lot of content writers that don't understand copy writing. I started out learning copy writing over a decade ago, before I jump into Internet Marketing and blogging. I love to write content but my copy writing skills bleed into everything that I write.

However, I would give content writers their own forum where they can discuss strategy and how to write non-fiction. Then if they need copy help they can come here.

That's my two cents

P.S. I knew something was going on with the forum 3 months ago. Now I know. I feel like an orphan.

Is Alen still involved?

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jjosephs

11 years ago

The new caesars have decided that people like to watch cats and dogs going at it. Vox populi baby.

I have a feeling they don't fully understand what they just did. So hopefully they will be open to undoing it.

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Steve The Copywriter

11 years ago

Until they go back to the original name.

Here's what us here copywriters should do.

When you start a thread put a c at the end of it.

We'll know what you mean.

Steve

Luckily, I may not need to, cos they'll see my name.

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RickDuris

11 years ago

Honestly, if the quality of content marketing topics and threads are good, I'm happy.

It's the "Is 2 cents a word for copy a good price?" questions I find repelling. Previously, because they were so few, I would just ignore. But if I have to wade through too many of those, it'll be a buzzkill.

Time will tell.

- Rick Duris

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sethczerepak

11 years ago

Originally Posted by RickDuris

Time will tell.

- Rick Duris

That's a positive way to look at it.

I think I'll take the high road with you on that one.

But, I have to say, this looks like one of those common situations where a big company buys a smaller one, assumes that they know what's best for the customers, and starts making drastic changes to the very things which made the customers keep coming back in the first place.

I wonder if the person who decided to "reposition" this forum even knows the difference between copywriting and content marketing. There are already enough people out there who don't know the difference between the two. Hopefully this is an opportunity to attract more people to this forum and help them learn the difference.

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Mark Pescetti

11 years ago

Originally Posted by sethczerepak

I wonder if the person who decided to "reposition" this forum even knows the difference between copywriting and content marketing.

They don't know the difference.

Results don't lie.

Are you and Rick right? Can this possibly be a blessing in disguise to "educate" more people about copywriting?

Maybe.

But I usually stay away from educating people. It's FAR away from the path of least resistance.

I appreciate the positive spin to balance out the conversation.

Mark

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sethczerepak

11 years ago

Originally Posted by Mark Pescetti

They don't know the difference.

Results don't lie.

Are you and Rick right? Can this possibly be a blessing in disguise to "educate" more people about copywriting?

Maybe.

But I usually stay away from educating people. It's FAR away from the path of least resistance.

I appreciate the positive spin to balance out the conversation.

Mark

Considering the events of the day, I'm less enthusiastic now...here's my new position...

http://www.warriorforum.com/content-...ents-here.html

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The Copy Nazi

Banned 11 years ago

Originally Posted by RickDuris

Honestly, if the quality of content marketing topics and threads are good, I'm happy.

It's the "Is 2 cents a word for copy a good price?" questions I find repelling. Previously, because they were so few, I would just ignore. But if I have to wade through too many of those, it'll be a buzzkill.

Time will tell.

- Rick Duris

Oh come on Dude...everyone knows you work for 2 cents a word!

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Raydal

11 years ago

Isn't in it a slap in the face to the copywriters who have been
preaching that this section is NOT about content writing that
the name should be changed with CONTENT as the first
word?

-Ray Edwards

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JohnRussell

11 years ago

Originally Posted by Raydal

Isn't in it a slap in the face to the copywriters who have been
preaching that this section is NOT about content writing that
the name should be changed with CONTENT as the first
word?

-Ray Edwards

Maybe they should have phrased it:

"Content Strategies. Oh...and copywriting."

Bonehead Strategies. The new Warrior Forum.