Is cold calling effective for web design

73 replies
Hi Warriors,

Normally I wouldnt ask this because i would just go by the typical call 100 make a few appointments get 1 customer stats.
But my circumstance is a bit different.

I am planning on calling out of my local area through Canada, where i am.

I want to sell packages for $500-$1500 depending on what the customer wants.

I dont know if I should sell a template or custom website.

I charge customers that come to me $650 for template websites and $1500+ for custom CMS sites but I have the feeling the people I will call (instead of them calling me) have no clue what the difference is so im thinking to sell them all wp themes for $1000. But i sell a very high incentive product and i know how to get the customer interested as well.

How many customers should I expect with 250 weekly calls?

I think Im a decent salesman.
#calling #cold #design #effective #web
  • Try to go for at least 70-100 per day to be able to garner at least a few potential leads.

    250 calls a week is still a good number, but try to go for a bit more at the end of the week.

    In reality, it doesn't matter what you're selling. All you have to do is actually work hard at improving how you speak with these people. ANYONE with the right skills can Sell Website design or any service via phone calling.

    Remember: if one person seems even remotely interested, keep them interested for as long as possible until they buy. I've seen so called offline marketers literally give up and stop calling their potential customers even though they were very interested. Keep calling and calling those who out you off or make you wait. It's these people who stay and eventually buy.
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  • Profile picture of the author fpforum
    I really don't think cold calling would be worth the time. Same with spam emailing.. That doesn't mean you wouldn't get any customers, but you'll probably get allot of heat from some people.

    Stick to SEO, SEM, Social Media, or even Buying Leads as opposed to cold calling people!
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  • Profile picture of the author kenmichaels
    Originally Posted by alboboss View Post

    Hi Warriors,

    Normally I wouldnt ask this because i would just go by the typical call 100 make a few appointments get 1 customer stats.
    But my circumstance is a bit different.

    I am planning on calling out of my local area through Canada, where i am.


    I think Im a decent salesman.
    You can easily do what you want. You just need to practice - a lot.
    Then it becomes very easy and predictable over time.

    I do suggest NOT calling local until after you have had some practice
    with success. If you practice on your local area you take the risk
    of running out of potential leads - before you have perfected
    your script, system, lead management.

    Call a town or two over - this way, it's less pressure per call because
    you don't care if they buy or not and it wont hurt if you blow out
    the leads.

    After your consistently making sales from the out area leads - then
    switch to your local area.
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  • Profile picture of the author Tom Addams
    I have a controlling interest in a development agency. There are tons of systems to get new clients. I'll give you a couple of really easy, but very effective ones.

    1. Local groups. Don't target businesses, offer a monetary reward for people sending you clients.

    2. Walk-ins. Walk in to "small" local businesses and chat to the owner if you can. Offer them a nice, low-cost package. When you complete, offer them a reward for sending you clients. This is a lot easier than approaching the big clients you want. The little clients often have connections with big local business. Doing it this way, you get in the door with an easy client, and THEY get you in the door of a big client.

    Tom
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    • Profile picture of the author discrat
      Cold calling is not as effective as it was 20 years ago.

      But to those who are skilled at talking to people and engaging with them , in person or over the phone, it really can be just a numbers game


      - Robert Andrew
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  • Profile picture of the author alboboss
    I have a top notch salesman who will sell for me.... im actually ok at selling myself, but wont bring as much results as my guy. the numbers game is no problem with my guy......

    but...... i have no clue where to get decent calling lists...... im thinking to download a YP.com extractor, which will probably do the job just fine im thinkin.
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  • Profile picture of the author ChrisBa
    I'm not a fan of cold calling to anything mass like that', I'd rather focus on targeted customers, I find that is where the best value is
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  • Profile picture of the author icoachu
    I would generate a decent ROI if....

    1) You outsource the cold calling to the Philippines

    2) AND you pay per result

    3) AND you have a HOT list
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  • Profile picture of the author AmericanMuscleTA
    Check out Income Bully - Join My Journey In Making Money Online about cold calling for webdesign.
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  • Profile picture of the author alboboss
    i have a team of 5 people that will do the work for me.

    roughly how many calls a day should i focus on to get one sale daily?
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    • Profile picture of the author Slade556
      Originally Posted by alboboss View Post

      roughly how many calls a day should i focus on to get one sale daily?
      This is one of those questions that doesn't have an answer. You might get a sale after 3 calls, or you might need to make 200 calls a day and not get any sales at all!
      Frankly, I wouldn't focus on cold calling for a webdesign business, someone in a post above mentioned SEO, Social Media and other methods to reach your potential customers.
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  • Profile picture of the author alboboss
    i made 200 calls today asking businesses if they need websites. i only had 3 leads......

    i don't believe in that script B.S. people just hang up and could care less, i tried it the first 100 calls and people just got irritated. then after i asked directly if they were interested and i got some leads out of it.

    i dont think its very effective unless you make up for it in bulk, so I set up an automated auto-dialer and list of 500 targeted businesses to call tomorrow. with 2000-2500 calls a week i should get some pretty nice business
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  • Profile picture of the author BGH
    Hello,
    I have experience cold calling local businesses for Web Design and Online Marketing. I would recommend hiring someone on Freelancer or UpWork to generate a highly relevant lead list. Be specific on your definition of a qualified lead. You should be able to find someone to produce on going leads cost effectively.

    It's tough to predict results on the cold calling metrics. My market is very competitive so it takes about 40-50 calls to get 1 appointment. It usually takes about 4-5 appointments (different businesses) to close one sale. But I am selling a variety of products and not just Web Design. Good luck on growing your business.
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  • Profile picture of the author Sitestomp
    You will be making A LOT of calls before you come across any interested buyers. I have done it in the past. The best thing to do is hire somebody else to make the calls for you. Somebody who specializes in cold calling sales tactics. That is what I ended up doing personally.

    Also, a little common sense goes a long way. Don't call people around lunch time. Don't call people on Friday afternoons. Just little things like that can completely ruin a potential sale.

    And up your prices. $500 is on the low end for offline local work. I would go minimum $2k and see what happens.
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  • Profile picture of the author grover69
    We've tried it locally and met with little success. The reality is it's 2015 and "most" businesses already have a web presence. And even if their website looks really outdated (think 2010 and earlier), most are hesitant to update.

    What we did find that worked to get started (and we've since moved past that), is to offer to barter on Criagslist. We made many easy to do websites and made some long term clients as a result. Then we were able to upsell some of them to bigger and better sites once the relationship had been established.

    Truthfully many small business owners still don't give their website the attention it deserves in 2015. But hey, that's just me, right?
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  • Profile picture of the author creztor
    Shivers go down my spine at the thought of cold calling. I had one the other day from some Indian based company that saw a business listed in the local business directory. The result? They didn't get any sale. If you can do cold calling, then by all means go for it. I just don't think it is effective and I don't entirely agree with that approach. But that's just me.
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  • Profile picture of the author alboboss
    i automate my marketing on craigslist and various other classifieds website. I re-post in 30 cities a day with the click of one button. i also have an automated web design solution so i can develop template websites in one hour but with very complex features and using basic manually configured artificial intelligence for each scenario.. lately i have been making $1000 hourly from customers but i only have 3-5 monthly, although my website conversion rate has improved significantly and now when i launch my email marketing, classifieds marketing, traffic generation, and tele-marketing campaign 100% it WILL deliver results.

    but i want to grow my business and am very willing to make 500 calls a day, to get more business. i have an auto dialer that will do the calls for me, i have a bluetooth and a quiet space to talk in so it wont interrupt my other activities running my business.

    i am going to try the 500 calls tomorrow and see where it gets me.

    i spoke to some real telemarketers that work in various random industries and realistic conversion rates appear to be 1%.....

    even if i have to call 300-500 people to get one sale i definitely have the nerve to do that.

    what im trying to explain by writing all this is that my entire business runs through automation, which allows me to focus my efforts solely on marketing myself and gaining business and credibility.
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    • Profile picture of the author bizgrower
      If you are just calling cold lists as opposed to filtered lists, I think you'd be better off being more open ended in your offer. "Hi, I'm Jake, the owner of Alboboss Marketing and I am looking for more internet marketing work..." as opposed to "Hi, I'm Jake with AlboBoss Marketing and I am looking for more web design work..."

      What if they already have a nice website, or one designed by the nephew they don't want to insult...?


      You're getting ready to launch other services anyway.


      Kenmichaels has Mobile Renegade for lead gen: http://www.mobilerenegade.net/warriorforum-offer.
      I don't know if it works in Canada, but you should check it out, or similar products (as if, LOL) if his
      does not work in Canada, or other list providers.

      Dan


      Originally Posted by alboboss View Post

      i automate my marketing on craigslist and various other classifieds website. I re-post in 30 cities a day with the click of one button. i also have an automated web design solution so i can develop template websites in one hour but with very complex features and using basic manually configured artificial intelligence for each scenario.. lately i have been making $1000 hourly from customers but i only have 3-5 monthly, although my website conversion rate has improved significantly and now when i launch my email marketing, classifieds marketing, traffic generation, and tele-marketing campaign 100% it WILL deliver results.

      but i want to grow my business and am very willing to make 500 calls a day, to get more business. i have an auto dialer that will do the calls for me, i have a bluetooth and a quiet space to talk in so it wont interrupt my other activities running my business.

      i am going to try the 500 calls tomorrow and see where it gets me.

      i spoke to some real telemarketers that work in various random industries and realistic conversion rates appear to be 1%.....

      even if i have to call 300-500 people to get one sale i definitely have the nerve to do that.

      what im trying to explain by writing all this is that my entire business runs through automation, which allows me to focus my efforts solely on marketing myself and gaining business and credibility.
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      • Profile picture of the author kenmichaels
        Originally Posted by bizgrower View Post

        If you are just calling cold lists as opposed to filtered lists, I think you'd be better off being more open ended in your offer. "Hi, I'm Jake, the owner of Alboboss Marketing and I am looking for more internet marketing work..." as opposed to "Hi, I'm Jake with AlboBoss Marketing and I am looking for more web design work..."

        What if they already have a nice website, or one designed by the nephew they don't want to insult...?


        You're getting ready to launch other services anyway.


        Kenmichaels has Mobile Renegade for lead gen: Exclusive Offer for Digital SpeakEasy Customers.
        I don't know if it works in Canada, but you should check it out, or similar products (as if, LOL) if his
        does not work in Canada, or other list providers.

        Dan
        Thanks for the shout out Dan
        Fyi -it does work for Canada.
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  • Profile picture of the author Freebiequeen1999
    I am fine with telemarketing - from local people - biz to biz

    I would hang up and block a dialer and /or someone with an accent

    Joining networking groups, reaching out to those people....getting biz cards at card exchanges and reach out to them...using Linkedin wisely....getting referrals...makes calls "warm" not cold

    Prequalifiying - like looking for those with outdated sites, (on yp,, wix, homestead)....
    look at local craigslist ads and see which of the service biz guys don't have a website
    and also - go where the money is - look in local coupon books,directories where they paid to be listed or advertised

    When you call you are looking for that spark of interest...getting them to admit something (yeah my website sucks) or getting them to engage..."you mean my site won't be seen in results when someone searches from a phone or tablet?"...yeah yeah...that's what I mean <grin>
    even sometimes getting them to sort of argue with you....that is interest....turn em around

    Once you find the interest don't put on your techy hat ....join in with them,, share the benefits...
    reassure them ....and "join" with them right to the close ..."let's get that fixed for you"..."let's bring you into today Mary hahaha....hey it is halfway thru 2015....everyone is on phones and tablets so let's get your site fixed up....tell me what kind of design have you aways dreamed about having?"

    "oh that is gonna be so cool...I am really excited for YOU...Yay....now what we like to do , just to get this goin is put half on a card now...which do you want to use?"

    (now...notice I don't say pay, charge, etc...I say...do...take care of" yada yada....Yipppee

    always glad for them...they made a great decision when they said yes to me


    Really some of you should 1) get telemarketing job even if just part time and 2) take on some commission or draw/percent biz to biz sales with a company that trains you

    Reading all these sales manuals will never teach you like experience will teach you
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    • Profile picture of the author MichaelWinicki
      My feeling is (after doing cold calling for 6 months and offering similar services, but not web design or redesign) that the 1% figure is way optimistic.

      Business owners are being bombarded with calls (mostly from offshore call centers) pitching web design and redesign.

      It's a very difficult group to sell via cold calling. Not impossible, but very challenging.
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      • Profile picture of the author kenmichaels
        Originally Posted by MichaelWinicki View Post

        My feeling is (after doing cold calling for 6 months and offering similar services, but not web design or redesign) that the 1% figure is way optimistic.

        Business owners are being bombarded with calls (mostly from offshore call centers) pitching web design and redesign.

        It's a very difficult group to sell via cold calling. Not impossible, but very challenging.
        I think it boils down to the person doing it and the system they have in place.

        I was asked - no begged to listened to a bunch of recordings from someone here
        on the forum who posted questions everyday, posted responses on how to
        sell, sounded pretty good in "print" but wasn't making any sales no matter how
        much he tried.

        It did not take me long to realize ....

        He never once asked for the money. Not one time. For all the hard work
        he was putting in .... there was no close.

        I am willing to bet that most people who have no sales experience - but jump
        on the "lets just sell any damn thing we can to the low hanging fruit " bandwagon
        wind up in the same boat .

        That alone screws up any chance of ever knowing credible stats
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  • Profile picture of the author Freebiequeen1999
    A lot of times people new to cold calling don't know what they want or expect from the call....

    close the deal right on the phone? or set an appointment to come in and meet?

    Hiring others to call for you may work better with appointment setting because there will be many variables in web design prices and what is included.

    Just me but I would never come in with "I want to grow my business"....or "I am looking for new clients"....ouch ouch.....hello salesperson. It has to be about them.....THEM NOT YOU
    I want to grow their business, get them new clients....

    Act like each one is special....

    Honestly some here need to put down the freaking wso's and get a j-o-b that affords sales training

    this stuff can't be learned from a forum or a "wso"...it is learned from sitting making thousands of calls, having people listen in and coach you, closing sales, getting to see what works....learning objections, hw to raise/lower your voice...how to "smile" while you dial, how to mirror them, how to change to be what the customer wants, how to turn them around, how to "take it away"... how to listen and respond...you need to know feel felt found....you need to learn the use of "we"...never say money, price, cost, pay, yadayada

    Oh I didn't even touch on how to get past gatekeepers...LOL

    in person...walk in....and get the owner....it is a skill in iteself

    how to get from "I" and "You" to "us"...to involve them where you are now a team....one member of the team however holds the checkbook or credit card but "let's do this" yay....and so we do

    fear of closing? why? If you are happy for "us". excited for "us", CERTAIN this is the very best move for "us".....hey "let's" do it....let's get started...all we need is to "take care of this..visa or mc? and we will get this (flyer, ad, brochure,website) started !!

    All the negative thoughts and downers would not stop me....if you go in thinking negative you will get negative results

    if an area has been hard hit you might find going in and surprising them would work...turn the negatives around
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  • Profile picture of the author Jonwebb
    I am surprised at people saying cold calling isn't effective.

    Granted I myself dont cold call much, still though the theme of this board has always been cold call or die.

    If you have zero clients, cold call or cold email is your best bet. Get 3-6 clients get some cash flow coming in then you can start building a more sophisticated marketing program
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    • Profile picture of the author animal44
      Originally Posted by Jonwebb View Post

      If you have zero clients, cold call or cold email is your best bet. Get 3-6 clients get some cash flow coming in then you can start building a more sophisticated marketing program
      One JV can be far more effective...
      Cold calling is spam by telephone...
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      • Profile picture of the author Freebiequeen1999
        Originally Posted by animal44 View Post

        One JV can be far more effective...
        Cold calling is spam by telephone...
        What?? for those of us who actually work "offline" (and I often wonder how many really do) what would a JV do for us?

        Seriously most of that stuff is sold to opportunity junkies....just like people get "addicted" to Harry Potter or Disney Memorablia etc there are people who are addicted to these get rich quick schemes....and they buy

        Those of us who actually work with real businesses in the real world could hardly offer that stuff to real business owners - they would laugh us out the door

        Spam by telephone? That is nicer than what I would call most of that ...sludge....being pushed by opportunists
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        • Profile picture of the author hardyfella
          Originally Posted by Freebiequeen1999 View Post

          What?? for those of us who actually work "offline" (and I often wonder how many really do) what would a JV do for us?

          Seriously most of that stuff is sold to opportunity junkies....just like people get "addicted" to Harry Potter or Disney Memorablia etc there are people who are addicted to these get rich quick schemes....and they buy

          Those of us who actually work with real businesses in the real world could hardly offer that stuff to real business owners - they would laugh us out the door

          Spam by telephone? That is nicer than what I would call most of that ...sludge....being pushed by opportunists
          So getting access to another businesses clients (which are your ideal prospects) and being endorsed by that business with your offer to them isn't effective?
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          • Profile picture of the author Freebiequeen1999
            Originally Posted by hardyfella View Post

            So getting access to another businesses clients (which are your ideal prospects) and being endorsed by that business with your offer to them isn't effective?
            How would JV "business clients" help me?


            Why would I want to be endorsed by people who are only interested in selling stuff to desperate want to be internet marketers?

            I think the saddest thing are the gurus who help others to put together muny makers and prey on even newer newbies

            Tell me....how can a person who never sold online, or off, has no skills, publish a "guide" for others? It is sick
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            • Profile picture of the author Jonwebb
              Originally Posted by Freebiequeen1999 View Post

              How would JV "business clients" help me?


              Why would I want to be endorsed by people who are only interested in selling stuff to desperate want to be internet marketers?

              I think the saddest thing are the gurus who help others to put together muny makers and prey on even newer newbies

              Tell me....how can a person who never sold online, or off, has no skills, publish a "guide" for others? It is sick
              In the offline setting tho, he may be referring to a referral program. Taking advantage of your clients contact list to get warm leads is a real strategy that others use.
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            • Profile picture of the author animal44
              Originally Posted by Freebiequeen1999 View Post

              How would JV "business clients" help me?
              Get you more clients without cold calling...

              Originally Posted by Freebiequeen1999 View Post

              Why would I want to be endorsed by people who are only interested in selling stuff to desperate want to be internet marketers?
              I don't do much online. I don't sell cheap WSOs. I work almost entirely with Bricks and Morter businesses.

              I don't see Richard Branson - or any of his employees - cold calling...

              Hi, I'm cheryl from Virgin Atlantic, would you be interested in a seat on our aircraft flying to New York next week...?
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            • Profile picture of the author iAmNameLess
              Originally Posted by Freebiequeen1999 View Post

              How would JV "business clients" help me?


              Why would I want to be endorsed by people who are only interested in selling stuff to desperate want to be internet marketers?
              I don't like the term JV either but if you look at it in a non internet marketing way it's beneficial. Just like how GoDaddy partnered with OfficeMax a while back.

              There's a guy that I helped a bit when he first started out... he was set on doing some sort of JV even though I advised against it but he proved me wrong. He ended up partnering with wedding photographers, and built websites for the weddings. Low end sites, not a lot involved, not a HUGE money maker but they were sales that he didn't have to go out and get himself.

              The photographer was one that created different packages to include a website, to RSVP and show engagement photos, etc.

              Another example is a bookkeeping company that partnered up with an incorporation company. Each business that buys an incorporation package gets a free consultation and "discounted" services.

              And another example that I have personally done is team up with a merchant processing company.. If I had clients that needed processing, I would refer them, but also I would get every single person's information that signed up for the merchant services and offer a free marketing consultation.

              It didn't work very well for me, I felt like I was basically cold calling still so conversions weren't exactly very good. However, I can see it working for others.

              Anyway, that's just my 2 pennies. I prefer to call it a partnership... not a JV, just due to the nature of the word here on WF.
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              • Profile picture of the author animal44
                Originally Posted by iAmNameLess View Post

                Anyway, that's just my 2 pennies. I prefer to call it a partnership... not a JV, just due to the nature of the word here on WF.
                Didn't know people had issues with the term... I only use it as it's easy to type two letters. I use "alliance" in emails/letters to clients as there are legal implication in using the term JV. Just as I suspect there would be with "partnership"...
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      • Profile picture of the author iAmNameLess
        Originally Posted by animal44 View Post

        Cold calling is spam by telephone...
        Reminds me of a guy that recently went out of business. "Marketing is just different forms of spam" is what he said.
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      • Profile picture of the author Adrian John
        Terry,

        Can you please tell us what's the best approach to a JV, remotely?
        I live in Europe and i want to get JVs in USA,UK etc.
        What's the best approach you know?

        I want to mention that I tried emailing businesses that sell mobile websites in order for them to outsource to me, I emailed seo and marketing agencies in order for them to provide an additional service, mobile website optimization, to their clients.
        Out of around 600 emails(manually and customized with the info I found, name and comapany) I only got 1 JV, which was closed after exchanging around 90 emails over 1,5 weeks. They still send me orders from time to time but I want to learn how to create more JV's

        Maybe my email wasn't clear enough or I didn't took the right steps and approach.

        Can you or someone else please share a working method to form JVs or where we could learn about it?

        Thanks a lot.
        Adrian

        Originally Posted by animal44 View Post

        One JV can be far more effective...
        Cold calling is spam by telephone...

        Originally Posted by animal44 View Post

        One JV can be far more effective...
        Cold calling is spam by telephone...
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        • Profile picture of the author animal44
          Originally Posted by Adrian John View Post

          Can you please tell us what's the best approach to a JV, remotely?
          I live in Europe and i want to get JVs in USA,UK etc.
          What's the best approach you know?
          It's probably better to start locally, where people can meet you face to face. Once you have a few local testimonials, you can then expand globally.

          There's a good example referral letter here. See how the author references Patrick Hughes and how they benefited... Your offering always has to be pitched in terms of benefit to the JV partner and their clients - What's in it for them...? (hope that doesn't come across as patronising! )

          Edited to add, don't give up until you get a definite yes or no. Just keep trying to contact them.

          When I'm approaching partners, I always spend a bit of time researching them and try and make personal contact first, before trying to pitch anything. Kinda like dating, you don't walk up to a stranger and ask her to marry you, you try them on first and develop the relationship...
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        • Profile picture of the author Freebiequeen1999
          Originally Posted by Adrian John View Post

          Terry,

          Can you please tell us what's the best approach to a JV, remotely?
          I live in Europe and i want to get JVs in USA,UK etc.
          What's the best approach you know?

          I want to mention that I tried emailing businesses that sell mobile websites in order for them to outsource to me, I emailed seo and marketing agencies in order for them to provide an additional service, mobile website optimization, to their clients.
          Out of around 600 emails(manually and customized with the info I found, name and comapany) I only got 1 JV, which was closed after exchanging around 90 emails over 1,5 weeks. They still send me orders from time to time but I want to learn how to create more JV's

          Maybe my email wasn't clear enough or I didn't took the right steps and approach.

          Can you or someone else please share a working method to form JVs or where we could learn about it?

          Thanks a lot.
          Adrian
          Jeeze....that is a ridiculous amount of work for pretty much nothing...90 emails?

          why would you want to partner up with all these desperados anyhow?

          Let's look at this logically...if I was selling websites for 75,000 British pounds...nearly 100k us....why would I post around on a forum like this?

          I would be out on my yacht on the Riveria selling a site every week and enjoying the Cannes Film Festival instead of trying to sell a report on this forum
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          • Profile picture of the author animal44
            Originally Posted by Freebiequeen1999 View Post

            Jeeze....that is a ridiculous amount of work for pretty much nothing...90 emails?

            why would you want to partner up with all these desperados anyhow?

            Let's look at this logically...if I was selling websites for 75,000 British pounds...nearly 100k us....why would I post around on a forum like this?

            I would be out on my yacht on the Riveria selling a site every week and enjoying the Cannes Film Festival instead of trying to sell a report on this forum
            Sigh... I'm guessing you're blonde... I don't have any WSOs or anything else for sale on this forum or any other for that matter... And JVs work offline. That's offline in case you didn't get it first time...

            I'm on this forum to offer help, FOC. Nothing more.

            I sold my last boat a few years ago. It was a Fairline Targa 34 if anyone's interested... The Riviera sucks.
            Signature

            People say nothing is impossible, but I do nothing every day.
            What I do for a living

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            • Profile picture of the author Freebiequeen1999
              Originally Posted by animal44 View Post

              Sigh... I'm guessing you're blonde... I don't have any WSOs or anything else for sale on this forum or any other for that matter... And JVs work offline. That's offline in case you didn't get it first time...

              I'm on this forum to offer help, FOC. Nothing more.

              I sold my last boat a few years ago. It was a Fairline Targa 34 if anyone's interested... The Riviera sucks.
              I really am sick of people who come here to "help" ....what help is this? this thread is about cold calling

              Maybe I should go over to the pathetic "social media" forum where it seems people only want to sell and buy fake likes from bots

              or maybe I should bop over to the "affiliate" forum and tell them to stop selling their worthless junk?

              So you sell 75britishpound sites ? Care to give us some links to these sites?
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              • Profile picture of the author animal44
                Originally Posted by Freebiequeen1999 View Post

                I really am sick of people who come here to "help" ....what help is this? this thread is about cold calling
                Feel free to ignore me...
                Signature

                People say nothing is impossible, but I do nothing every day.
                What I do for a living

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    • Profile picture of the author iAmNameLess
      Originally Posted by Jonwebb View Post

      I am surprised at people saying cold calling isn't effective.

      Granted I myself dont cold call much, still though the theme of this board has always been cold call or die.

      If you have zero clients, cold call or cold email is your best bet. Get 3-6 clients get some cash flow coming in then you can start building a more sophisticated marketing program
      It's effective but you have to consider a lot of different variables. Why tell a beginner to cold call if they're just going to have extreme anxiety and just stare at the phone for 30 minutes in between calls?

      I think cold calling is one of the most effective ways to generate leads FAST as long as you're motivated and willing to do it.

      The problem with cold calling though, as a one man show, is that you can't scale it. When you start working on the "work" and you stop cold calling, the leads stop coming in. It doesn't compound.
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      • Profile picture of the author Jonwebb
        Originally Posted by iAmNameLess View Post

        It's effective but you have to consider a lot of different variables. Why tell a beginner to cold call if they're just going to have extreme anxiety and just stare at the phone for 30 minutes in between calls?

        I think cold calling is one of the most effective ways to generate leads FAST as long as you're motivated and willing to do it.

        The problem with cold calling though, as a one man show, is that you can't scale it. When you start working on the "work" and you stop cold calling, the leads stop coming in. It doesn't compound.
        I agree, with everything you said.

        Cold calling is a great way to put " hair on your chest" as my dad would say, and if you are shoe string you and you really need to pay 'dem' bills you need to strap up and get on the phone.

        Ps love the blog dude. My new favorite stuff to read. Big fan ( school girl mode)
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  • Profile picture of the author alboboss
    I made 150 calls today and obtained 2 leads.

    I am new and will get better.

    I did find the "perfect" list halfway actually.
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  • Profile picture of the author alboboss
    Whst about cold emails? I current have 10 million valid business emails in english countries... ill be running a blast on those end of the week.
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    • Profile picture of the author kenmichaels
      Originally Posted by alboboss View Post

      Whst about cold emails? I current have 10 million valid business emails in english countries... ill be running a blast on those end of the week.
      Slow your roll -

      If you try learning all about email AND all about sales at the same time
      you will wind up sucking at both and getting so frustrated you quit.

      Pick one, make it your bitch ... then move forward
      Signature

      Selling Ain't for Sissies
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      • Profile picture of the author savidge4
        Originally Posted by kenmichaels View Post

        Pick one, make it your bitch ... then move forward

        Just made the dog bark.. pissed off the wife, and woke up the kid from laughing. and pointing to the screen saying "Its Kens Fault" didn't help. I apparently need to work on which side of the bitch thing I fall on!
        Signature
        Success is an ACT not an idea
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  • Profile picture of the author animal44
    Originally Posted by alboboss View Post

    I want to sell packages for $500-$1500 depending on what the customer wants.
    What value are you bringing to the client? How will these packages enhance the client's business?

    Business people basically want three things, More profit, less expense, more time. How does your offering fit in with that?

    Businessman A goes to a networking meeting and announces I just hired consultant A who's built me a website for $500 and is charging me $50/month for hosting.

    Businessman B goes to the same networking meeting and announces I just hired consultant B who's just increased my sales by 25% in the last 30 days and reduced my advertising costs by 50%.

    Which consultant do you think most people will be clamouring for their contact details? Which consultant do you think will be spending less time on marketing. Which consultant do you think will not need to be cold calling?

    How hard is it to bring huge value to a small business? Not very, because most of them suck at marketing. You can learn the basic principles of direct response marketing in a week or less. Then it's just practice...

    Turn your website design business into an online marketing business and you'll stand out in the marketplace. Become the small business owner's marketing partner. Make the business owner glad he spent money with you. Then you won't have to be a good salesman...
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    People say nothing is impossible, but I do nothing every day.
    What I do for a living

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  • Profile picture of the author Freebiequeen1999
    Please why is this JV crap on this forum? I thought this was for offline business

    I do get plenty of referrals and I network locally

    Why do we allow people pushing an agenda to take over this forum and threads? I don't get it

    This thread is about cold calling...
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  • Profile picture of the author Michael Nguyen
    Here are my stats today:

    Start = 10.05am
    Finish = 11.26am
    Call time = 1hr 25
    Dials = 47 Dials
    Call time = 1hr 20mins
    Result = Tons of information on the numbers where I couldn't reach the DM
    Result = 1 Lead

    1 hot lead who asked for a meeting. Forgot to qualify him for money so will do that on Monday.

    Cold calling is an extreme sort in sales.

    Look, I'd rather not cold call, if I could get referral leads all day or for my website to generate the leads, I'd calm down the cold calling but needs must so you gotta do what you gotta do.

    Start cold calling as its character building! The fact you can make something happen with just a phone and you're speaking ability is a skill worth building for the future.
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  • Profile picture of the author Freebiequeen1999
    Thanks IamNameless...

    JV to me means local networking...with people I can see and meet and have some accountability on both our parts

    I am not interested in skype or wso's or crazy stuff

    besides...since I can "cold call" (expertly LOL)
    I can sell in person
    I feel I would bring far more to the table

    I really have no respect or interest in half the stuff I see people pushing round here
    (really more than half)

    a great example is the "wso" to teach people to rank a site in 4 hours and sell it for $15000
    with an "endorsement" by a naked Eastern European fiverr gal

    what would be in it for me? nothing that I can see but maybe it works for others

    However...for someone to come to the offline forum and put down cold calling?

    Probably doesn't have the skills to do it

    I know I do sometimes pick up the phone when I want to get business....I have no fear, no nerves, no problem...I don't even think of it as cold calling

    I dont' have to make many calls either

    I also know that IF I had to or needed to I could make about 3 calls to (carefully selected) phone jobs on craigslist

    I would not even go in for an interview...if I liked what they were offering in pay and product I would tell them that I will "come in and give it a try, put me on the phone cause that is the best interview" (and pay me for it haha) They will say "how fast can you get here you just sold me"

    Now...I don't need to do that but I can and I have and i could do it again

    drop me off in any medium sized english speaking city and I will be working that day
    no problem, no fear, no doubt, no nervous
    where's the coffee, where do they get the donuts, Krispy Kreme or Dunkin?

    The people who put down "telemarketing" are the ones who would sit there looking at the phone, reading and rereading and trying to rework the script, making lists, preparing to call

    meanwhile I would ring the bell, pop the balloon and grab the spiffs haha

    what I really find annoying is that most of the people who come in here and put down the idea of prospecting on the phone are the ones who are pushing some lame deal
    like the guy who pops in to push his sms service yawn or those who want to hire out sweat shop callers in the Phillipines

    I don't want to outsource calls, or work in a phone room...but honestly I have put a lot of true and valuable info on techniques here....I am insulted when some never seen person breezes by to tell us it does not work
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    • Profile picture of the author animal44
      Originally Posted by Freebiequeen1999 View Post

      JV to me means local networking...with people I can see and meet and have some accountability on both our parts
      So you've filled this thread with rants about something of which you have no knowledge...
      Originally Posted by Freebiequeen1999 View Post

      but honestly I have put a lot of true and valuable info on techniques here....
      Who's saying you haven't. It seems you feel you're the only person entitled to an opinion. Consider that there are some 21 million phone numbers registered on the UK "do not call" list. I wonder why that is?

      Edit: Just found the corporate TPS stats - 2.7 million numbers registered out of some 5 million UK businesses. And considering TPS corporate isn't that well promoted, don't you think that sends a message about cold calling...
      Originally Posted by Freebiequeen1999 View Post

      I am insulted when some never seen person breezes by to tell us it does not work
      Breezes by? I've been a member of this forum since 2008, some 8 years longer than you.
      I don't think I ever said cold calling doesn't work. I said it's ineffective, inefficient. Here's some stats for you. When we started our SEM business I cold called. I also did two JVs. The ratio of clients JV to Cold call was some 25 to 1. But that doesn't tell the whole story. It took about 3 months of cold calling every day. The JV was a period of a few weeks. In short, taking time into account, the ratio is probably more like 100 to 1.

      A few weeks ago we release a marketing roadmap by doing a paid workshop. We sent out an email sequence to one of our trusted customers clients. We had enough response to run two workshops. No cold calling involved at all. Let me see you get 80+ paying clients in the same time frame...

      But feel free to continue annoying your prospects with unwanted interruptions...

      For the benefit of the OP and anyone else who's interested, here's how a JV might work. If you're in business B2B you probably have an Accountant. And your Accountant has a client list. Lets say 1000 businesses. By doing a deal with your accountant to send out an offer to those 1000 businesses, you reach 1000 people with one email sequence. You borrow the credibility of the Accountant. You can expect at least 10% to respond, so that's 100 businesses calling you. That's the power of a JV. And it can be repeated with Printers, Secretarial Services, Virtual Office Services, maybe even web developers , anyone who has access to a list of your ideal customers...

      Note that you should first do your research. Understand who your customer is and why they're buying a website. And formulate your offer accordingly. This is of course, basic marketing 101. If the JV fails, it's most likely because you got this basic research wrong.
      Signature

      People say nothing is impossible, but I do nothing every day.
      What I do for a living

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      • Profile picture of the author iAmNameLess
        Originally Posted by animal44 View Post

        So you've filled this thread with rants about something of which you have no knowledge...

        Who's saying you haven't. It seems you feel you're the only person entitled to an opinion. Consider that there are some 21 million phone numbers registered on the UK "do not call" list. I wonder why that is?

        Edit: Just found the corporate TPS stats - 2.7 million numbers registered out of some 5 million UK businesses. And considering TPS corporate isn't that well promoted, don't you think that sends a message about cold calling...

        Breezes by? I've been a member of this forum since 2008, some 8 years longer than you.
        I don't think I ever said cold calling doesn't work. I said it's ineffective, inefficient. Here's some stats for you. When we started our SEM business I cold called. I also did two JVs. The ratio of clients JV to Cold call was some 25 to 1. But that doesn't tell the whole story. It took about 3 months of cold calling every day. The JV was a period of a few weeks. In short, taking time into account, the ratio is probably more like 100 to 1.

        A few weeks ago we release a marketing roadmap by doing a paid workshop. We sent out an email sequence to one of our trusted customers clients. We had enough response to run two workshops. No cold calling involved at all. Let me see you get 80+ paying clients in the same time frame...

        But feel free to continue annoying your prospects with unwanted interruptions...

        For the benefit of the OP and anyone else who's interested, here's how a JV might work. If you're in business B2B you probably have an Accountant. And your Accountant has a client list. Lets say 1000 businesses. By doing a deal with your accountant to send out an offer to those 1000 businesses, you reach 1000 people with one email sequence. You borrow the credibility of the Accountant. You can expect at least 10% to respond, so that's 100 businesses calling you. That's the power of a JV. And it can be repeated with Printers, Secretarial Services, Virtual Office Services, maybe even web developers , anyone who has access to a list of your ideal customers...

        Note that you should first do your research. Understand who your customer is and why they're buying a website. And formulate your offer accordingly. This is of course, basic marketing 101. If the JV fails, it's most likely because you got this basic research wrong.
        I don't agree with your thoughts on cold calling being ineffective, but I do agree that it isn't efficient. When you stop cold calling, you stop generating leads, there is no compounding effect that you get with other marketing activities, and it's impossible to scale up with just yourself.

        Also, keep in mind that no method is going to work for everyone. Sure, a lot of people are registered on your DNC list in the UK, but a lot of people aren't. Even with the JV example you're giving, 90% of people aren't paying attention. If we use the negative statistics as a basis of what we do or don't do, then no marketing technique would ever be used!

        What I think would be beneficial, is maybe you could create a separate thread on how a beginner can effectively JV with someone to grow their business. That's something that I'm sure a lot of people can benefit from and maybe clear things up for others who may be skeptical.
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    • Profile picture of the author hardyfella
      Originally Posted by Freebiequeen1999 View Post

      Thanks IamNameless...

      JV to me means local networking...with people I can see and meet and have some accountability on both our parts

      I am not interested in skype or wso's or crazy stuff

      besides...since I can "cold call" (expertly LOL)
      I can sell in person
      I feel I would bring far more to the table

      I really have no respect or interest in half the stuff I see people pushing round here
      (really more than half)

      a great example is the "wso" to teach people to rank a site in 4 hours and sell it for $15000
      with an "endorsement" by a naked Eastern European fiverr gal

      what would be in it for me? nothing that I can see but maybe it works for others

      However...for someone to come to the offline forum and put down cold calling?

      Probably doesn't have the skills to do it

      I know I do sometimes pick up the phone when I want to get business....I have no fear, no nerves, no problem...I don't even think of it as cold calling

      I dont' have to make many calls either

      I also know that IF I had to or needed to I could make about 3 calls to (carefully selected) phone jobs on craigslist

      I would not even go in for an interview...if I liked what they were offering in pay and product I would tell them that I will "come in and give it a try, put me on the phone cause that is the best interview" (and pay me for it haha) They will say "how fast can you get here you just sold me"

      Now...I don't need to do that but I can and I have and i could do it again

      drop me off in any medium sized english speaking city and I will be working that day
      no problem, no fear, no doubt, no nervous
      where's the coffee, where do they get the donuts, Krispy Kreme or Dunkin?

      The people who put down "telemarketing" are the ones who would sit there looking at the phone, reading and rereading and trying to rework the script, making lists, preparing to call

      meanwhile I would ring the bell, pop the balloon and grab the spiffs haha

      what I really find annoying is that most of the people who come in here and put down the idea of prospecting on the phone are the ones who are pushing some lame deal
      like the guy who pops in to push his sms service yawn or those who want to hire out sweat shop callers in the Phillipines

      I don't want to outsource calls, or work in a phone room...but honestly I have put a lot of true and valuable info on techniques here....I am insulted when some never seen person breezes by to tell us it does not work
      What exactly are you ranting on about? and people are thanking you.
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  • Profile picture of the author jeronamo
    Hi! I'm a web developer and from Canada too. I'm not sure where you are located but I'm in Ontario and the government has a program called the BEAM program which gives local business up $5000 dollars to build a website and get online. I don't do cold calling but I do participate in that program and have made good sales walking into local business showing my portfolio and letting them know about the grants.

    The little bit of cold calling that we did do was to smaller communities that do not have a large developer community. But we also restricted those call to people that were offering a service that could be marketed online.

    To get myself really well known locally I had to make myself known by attending local events like chamber of commerce events and other things like that. I also worked with the local Big Brother Big Sister and put on training classes where people paid by donation to attend. They had a list of 10,000 people that they sent out a newsletter too and this helped build leads and community rapport.

    Not all about cold calling but I thought it might help.
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  • Profile picture of the author Freebiequeen1999
    Uh.....UK is not the US.....we do not have do not call here for business numbers

    I do work locally with many other people...real people in person

    This was a thread about cold calling

    You came here with your arrogant self to tell us all it does not work
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  • Profile picture of the author alboboss
    IMO the problem with getting into these "complex" schemes with web design is that fact that there is 1000's of amateurs who are advertising themselves everywhere online and offering $200 sites. unless you have a crazy amount of talent, or are willing to deal with annoying picky customers, I think offline is a FAR better marketing method, in the Web Dev business.

    SUCCESSFUL people are a different story, they have been in business for 10 years and get everything off referrals,

    but the thing with telemarketing, there is 1000's of people selling bullsh*t services every day on the phone just because the odd duck out of the 100-500 people called. i have only gotten 2 customers from the entire time I've been in business from offline marketing, but that was within my first month doing this.

    i think telemarketing is honestly the best way to make money with this, and im looking to get all my new business from telemarketing in the very near future, but for now, i am still getting it from Craigslist.

    Edit: so far with each 100 calls i have gotten 2-3 leads so its looking successful...... as soon as i get on my feet im cutting off craigslist.
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    • Profile picture of the author bizgrower
      Do you have a team, or are you a one person show?

      I'm thinking that when you can, and if you want a business you can sell or transfer to your offspring, then you'd
      want to have several legs to keep deal flow and workflow going:
      telemarket, Craigslist posting and responding, inbound lead gen, written content, advertising,
      referral systems, upsell/additional services systems ...

      Maybe you have such plans, but in your post here you said "all from telemarketing".

      One thing - two things - about referrals, especially for new people, is that they have to be done properly.
      When I was young and dumb, calling so and so and saying so and so referred me got the same or worse response as if I had cold called. Making them interested prospects who call you, or are really expecting your
      call is what you want to set up. (Claude goes into this in more detail.)

      Number two, you have to be good enough to have the referrer confidently refer you.

      Again, when I was young and dumber, I got frustrated because people I knew (not clients)
      said they'd refer people to me and they never did. Took a while for me to realize they were
      saying that to be polite, but in reality they were not going to risk their reputations by referring
      people to me until I was up and running strong, and implementing well.

      Dan




      Originally Posted by alboboss View Post

      IMO the problem with getting into these "complex" schemes with web design is that fact that there is 1000's of amateurs who are advertising themselves everywhere online and offering $200 sites. unless you have a crazy amount of talent, or are willing to deal with annoying picky customers, I think offline is a FAR better marketing method, in the Web Dev business.

      SUCCESSFUL people are a different story, they have been in business for 10 years and get everything off referrals,

      but the thing with telemarketing, there is 1000's of people selling bullsh*t services every day on the phone just because the odd duck out of the 100-500 people called. i have only gotten 2 customers from the entire time I've been in business from offline marketing, but that was within my first month doing this.

      i think telemarketing is honestly the best way to make money with this, and im looking to get all my new business from telemarketing in the very near future, but for now, i am still getting it from Craigslist.
      Signature

      "If you think you're the smartest person in the room, then you're probably in the wrong room."

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  • Profile picture of the author alboboss
    what would you value my web design package at?:

    Unlimited Pages
    Mobile friendly website
    Gallery
    Image Slider
    Google Maps
    “Get a Quote” form
    Client/Employee Database
    Pricing Tables Display
    Client Login with File Sharing between employees, customers, and managers for invoices, bill payments, and business files
    Live phone call button
    Mobile app to chat with visitors(customer service), manage website, and add/edit website pages with microsoft word software
    Visitor statistics
    Contact form
    Tablet friendly website
    Social Media Integration
    FAQ Section
    Website management application
    Company Name Google Listing
    Online meeting booking
    Newsletter System
    Video integration
    Testimonial system
    Facebook/Twitter News Feed
    Blog
    Payment/E-Commerce Option
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    • Profile picture of the author iAmNameLess
      Originally Posted by alboboss View Post

      what would you value my web design package at?:

      Unlimited Pages
      Mobile friendly website
      Gallery
      Image Slider
      Google Maps
      "Get a Quote" form
      Client/Employee Database
      Pricing Tables Display
      Client Login with File Sharing between employees, customers, and managers for invoices, bill payments, and business files
      Live phone call button
      Mobile app to chat with visitors(customer service), manage website, and add/edit website pages with microsoft word software
      Visitor statistics
      Contact form
      Tablet friendly website
      Social Media Integration
      FAQ Section
      Website management application
      Company Name Google Listing
      Online meeting booking
      Newsletter System
      Video integration
      Testimonial system
      Facebook/Twitter News Feed
      Blog
      Payment/E-Commerce Option
      You're presenting features, not value. It's not about how many features you can offer, that's not what matters when it comes to pricing, or selling.
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    • Profile picture of the author Mav91890
      Originally Posted by alboboss View Post

      what would you value my web design package at?:

      Unlimited Pages
      Mobile friendly website
      Gallery
      Image Slider
      Google Maps
      "Get a Quote" form
      Client/Employee Database
      Pricing Tables Display
      Client Login with File Sharing between employees, customers, and managers for invoices, bill payments, and business files
      Live phone call button
      Mobile app to chat with visitors(customer service), manage website, and add/edit website pages with microsoft word software
      Visitor statistics
      Contact form
      Tablet friendly website
      Social Media Integration
      FAQ Section
      Website management application
      Company Name Google Listing
      Online meeting booking
      Newsletter System
      Video integration
      Testimonial system
      Facebook/Twitter News Feed
      Blog
      Payment/E-Commerce Option
      Why are you asking? I thought you were selling sites for $1000 an hour with the automated artificial intelligence?
      Signature

      “The only thing standing between you and your goal is the bullshit story you keep telling yourself as to why you can't achieve it.” ― Jordan Belfort

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  • Profile picture of the author Bill Jenkins
    Banned
    I would highly recommend looking into alternate lead generation techniques instead of cold calling. I have done it all and find cold calling a time consuming and low performing activity.

    I for one have great success in this field using things like purl postcards and trade publication magazines. They produce all the clients I can handle in an extremely cost effective way. And these clients almost always turn out to be less of a headache than those I derive from online.

    You want to leverage your time and in my opinion, cold calling does not perform well in this respect.

    PM me if you need any further clarification...

    Bill
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  • Profile picture of the author alboboss
    I do... but maybe i should take more.
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  • Profile picture of the author animal44
    Originally Posted by iAmNameLess View Post

    I don't agree with your thoughts on cold calling being ineffective, but I do agree that it isn't efficient.
    Unlike some people, I have no issue with people disagreeing with me, so long as they're rational about it...

    Originally Posted by iAmNameLess View Post

    Sure, a lot of people are registered on your DNC list in the UK, but a lot of people aren't.
    The DNC list was never advertised, yet more than half of UK business have signed up. Doesn't that speak volumes...? The mere fact that it exists indicates there's a demand. Politicians don't make laws without a significant amount of pressure.

    Are people really that different in the States that they want constant interruptions? Not in my experience. I don't know of any of my clients who will take cold calls - and I have clients across the pond... And in Australasia. No difference between them at all.
    Originally Posted by iAmNameLess View Post

    Even with the JV example you're giving, 90% of people aren't paying attention.
    10% was just an example. I've seen much higher responses. Depends on how well you hit the hot buttons in your copy (as I'm sure you're aware).

    Compare this with the example in this post. Let me see, 400 calls per day, 3 days per week, 4 weeks per month, for 3 months. That's 14,400 calls to get 11 clients, or 0.08% response. So 99.92% of people weren't interested in the cold calls...? vs 10% for a JV?

    And you say cold calling is the best way, the only way...? If that was a direct mail campaign, they'd can it immediately.

    Yet 70 people thanked for "this useful post"...

    The fact is, most people don't want cold calls... whatever country you're in...
    Originally Posted by iAmNameLess View Post

    What I think would be beneficial, is maybe you could create a separate thread on how a beginner can effectively JV with someone to grow their business. That's something that I'm sure a lot of people can benefit from and maybe clear things up for others who may be sceptical.
    Would anyone actually try it? I'm dubious. I think this forum is very cliquey with certain people propping up each others egos. However, for the benefit of offering an alternative view I'll consider doing a post.
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    People say nothing is impossible, but I do nothing every day.
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  • Profile picture of the author animal44
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  • Profile picture of the author alboboss
    might have gotten my first sale today with only 25 calls today,

    he said he is paying tommorow.

    I also bought a cell auto dialer and bluetooth so I am going to be making 200 calls daily now "on-the-go"
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  • Profile picture of the author IMAnthony
    If you are a salesman you can sell on the phone. Most would set up a meeting.
    But, honestly, unless you are able to lie to your potential customers and use unethical scarcity tactics AND you are good as salesman, you won't sell on the phone.

    But you won't be a web designer, you'll be a simple, common telemarketer.
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    • Profile picture of the author kenmichaels
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      • Profile picture of the author IMAnthony
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        • Profile picture of the author kenmichaels
          Me, I am a sales guy - I don't lie to sell and I personally know half a dozen others
          here in this forum the same way.

          I know more honest, integrity driven salespeople then I do scammers ...
          and I have been in the industry for over 20 years.

          You just walked in out of the blue and insulted the entire profession.

          Why would you do that?
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  • Profile picture of the author IMAnthony
    Hey I don't know if what you say is true or not.
    What I know, if that every telemarketer who has called me trying to sell SEO or Marketing stuff is a lier.

    And many of you, ( telemarketers AKA cold-callers, I don't talk about you specifically) are trying to entice newbies into the 'cold call' to sell their services when it's clear that not everybody and his grandmom are able to do cold calling.
    But they still try to persuade newbies into this as it was as easy as turning your computer and open a web page only to sell their 'techniques'... and that stinks.
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    • Profile picture of the author iAmNameLess
      Originally Posted by IMAnthony View Post

      But they still try to persuade newbies into this as it was as easy as turning your computer and open a web page only to sell their 'techniques'... and that stinks.
      So instead they should be using your LinkedIn "Technique" right?

      What I don't understand is why people come to a marketing forum, and act like marketing is evil.

      There's not a single technique out there that people can't say something bad about.

      We're marketers... business owners in some cases but we're marketing to customers. There's multiple ways to do it, multiple ways to be effective and efficient using any single technique available.

      It's not an issue of what is better than this or that... if you're into marketing, it's not about how wide your reach is in a certain medium, but the depth of what you do.

      FFS... don't like cold techniques? Then don't use them. Don't like marketing? Then why are you here?
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    • Profile picture of the author Michael Nguyen
      Originally Posted by IMAnthony View Post

      Hey I don't know if what you say is true or not.
      What I know, if that every telemarketer who has called me trying to sell SEO or Marketing stuff is a lier.

      And many of you, ( telemarketers AKA cold-callers, I don't talk about you specifically) are trying to entice newbies into the 'cold call' to sell their services when it's clear that not everybody and his grandmom are able to do cold calling.
      But they still try to persuade newbies into this as it was as easy as turning your computer and open a web page only to sell their 'techniques'... and that stinks.
      This is saying more about yourself than others. You don't know how to cold call, you wish you could cold call is why you feel the way you do. I'm deeply offended that you call me a liar because I do sell SEO but I don't ever lie to my customers and prospects. In fact I spoke with a lead today and thought he needed SEO, but I told him he needed Adwords...

      We don't entice anyone about cold calling. People are fascinated about cold calling which is why it gets talked about a lot because its hard, tough, but when it works, you're the master of your destiny.

      I cold call to train myself, not because I like it. Heck give me inbound leads all day long and I'll probably stop cold calling. I just don't have that luxury yet.

      Cold callers make things happen, not just sitting around waiting for an inbound lead. I think I speak for most here but you're a moron. Go get yourself trained before you speak your ideas.
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  • Profile picture of the author alboboss
    got my first sale Monday, for $650.

    I made 275 calls yesterday to landscape and electrician businesses.

    most answered dials were electricians with secretaries, so no success

    now I'm calling landscapers since the person answering is ALMOST ALWAYS the owner/decision maker.

    planning to make 800 calls tomorrow throughout different timezones and work 12 hours, with my autodialer.

    I seriously think this 2% average you see everywhere is BS. regardless if you can make up for the numbers in BULK, and are patient, its WORTH IT.....
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    • Profile picture of the author Freebiequeen1999
      Originally Posted by alboboss View Post

      got my first sale Monday, for $650.

      I made 275 calls yesterday to landscape and electrician businesses.

      most answered dials were electricians with secretaries, so no success

      now I'm calling landscapers since the person answering is ALMOST ALWAYS the owner/decision maker.

      planning to make 800 calls tomorrow throughout different timezones and work 12 hours, with my autodialer.

      I seriously think this 2% average you see everywhere is BS. regardless if you can make up for the numbers in BULK, and are patient, its WORTH IT.....
      Good for you ! Also cool to find a niche that works for you, and will also make creating the sites easier as you will learn more about their needs, terminology , etc so the next sites for landscaping will be easier
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  • Profile picture of the author netixon
    Hi everyone, I really like this forum and I have been reading a lot here and there, full of interesting people and interesting stuff.

    I would like to have your opinions on this situation of mine.

    I opened a company one year ago, realised a number of good looking and responsive websites together with my partner (she does all of the design now) and since two weeks we are working full time on this business. Now I came from a B2B background (export sales of industrial instrumentation), I am an Italian living in the UK and I have never done "telesales", most of my previous work was selling in a consultant style environment.

    My first idea was: "Well, let's call a list of customers in Italy who have small or medium size companies and whose website is bad".


    It took me 3 full days to create a list of companies with dreadful websites


    It took me 4 days to call 300 of them and get either a:
    • name of the director
    • email
    • find out that they had closed down


    It took me 2 days to "deliver the script", a short strong message aimed at finding out WHO is really interested and in the market and who is not.


    I started on the 18th and now it's the 28th . I have got 3 people that are "potentially interested" and want to talk back with me, a bunch of people who I still have to qualify and some companies where I cannot get to speak with the director, nor get their name.


    Now the question is: "Are my expectations too high?". I thought that by now I should have intercepted a full YES, instead I am still floating in a sea of "maybes".


    I am trying to understand if the problem is:
    • with the market (Italy or the specific sectors I am cold calling : fish factories, honey factories, cookies factories, water companies, construction companies"
    • with my approach: 1st call get the name of the decision make, send an email, follow up call a few days later trying to fix a phone/skype meeting
    • with what I say
    • with the numbers (should I be calling 1000 companies?)
    • with the fact that I am a guy cold calling from UK to Italy and they feel I am far away


    What do you think?
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    • Profile picture of the author animal44
      Originally Posted by netixon View Post

      Now the question is: “Are my expectations too high?”. I thought that by now I should have intercepted a full YES, instead I am still floating in a sea of “maybes”.
      In another thread on here a guy was cold calling for 3 months, 14,400 calls to get 11 clients...
      That's about 0.08% response...
      If it were direct mail they'd cancel the campaign and start over...

      Also, while researching for a JV post, I found some stats from the direct mail association which puts the cost per lead for telemarketing at four times the cost per lead of direct mail. In your case, you're spending your time, so maybe it's worthwhile...
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