8 {{ upvoteCount | shortNum }}
8 {{ upvoteCount | shortNum }}

Using duplicate content with my PPC campaign

by jake1980
7 replies
  • SEO
    • |
Hi,

Can anyone tell me if my quality score will suffer if I duplicate content, but changing only the geo keywords on the page to match the area I'm targeting?

Thanks,

Jake
#campaign #content #duplicate #ppc
  • Profile picture of the author Ilya Feynberg
    Which network are you using? Google? Yahoo? MSN? Etc?
    {{ DiscussionBoard.errors[2022826].message }}
    • Profile picture of the author jake1980
      Google only.

      Thanks.
      {{ DiscussionBoard.errors[2025045].message }}
      • Profile picture of the author Boris_yo
        I don't think duplicate content penalty applies here.
        {{ DiscussionBoard.errors[2025107].message }}
  • Profile picture of the author Russell Hall
    Originally Posted by jake1980 View Post

    Hi,

    Can anyone tell me if my quality score will suffer if I duplicate content, but changing only the geo keywords on the page to match the area I'm targeting?

    Thanks,

    Jake
    I'd say be careful with this approach. If you're publishing the same basic content on the one site then how could that not be seen as dupe content?
    Big G is not stupid and I think they'd get hip to your SEO keyword stuffing the same content on a single site.

    Why not at least spin that content a bit just to make it a bit more distinctive?
    The harsh reality in discovering whether your proposed technique worked or not could be either a sandboxing from Big G or a de-ranking in value of your site content,.. and if that happens you're back to square one and either have to work twice as hard to rebuild the site or nuke it and start over!
    That's my view
    Cheers,.. Russ
    Signature

    Mvlti svnt vocati, pavci vero electi - Many are called [but] few are chosen

    {{ DiscussionBoard.errors[2025313].message }}
  • Profile picture of the author Wayfatwhitey
    Over the last couple years about a billion **** pages would say duplicate content doesn't matter in this situation.
    Signature

    If you are still wasting your traffic on Adsense for pennies then read my review of the
    New Affiliate Network: Prosperent - The Adsense Replacement

    {{ DiscussionBoard.errors[2025691].message }}
  • Profile picture of the author internetempire
    I don't think Google penalizes same content ads. Try making sure the header is different. It's the Quality Score(Conversion of your ads) that matters ultimately.
    {{ DiscussionBoard.errors[2026508].message }}
  • Profile picture of the author Mamun_R
    I actually got slapped for using duplicate content!!
    Changed the contents and increased my bid. Took me 3 days before the QS started improving slowly.
    {{ DiscussionBoard.errors[2096815].message }}

Trending Topics