[90 Day recurring revenue Challenge] - $0 - $5,000 per month from scratch

45 replies
So that's my goal, get to $5,000 MRR (Monthly Recurring Revenue) within the next 90 days.

The end date is: May 16, 2021

So what's the back story and how do I intend to hit the target?

Well, my girlfriend is a nail technician and because of the national lockdowns due to covid-19 in the UK, she couldn't go back to work. We decided to merge my online marketing knowledge and her skill set to launch a membership site for her.

As I write this that site is hovering at around $2831.31 MMR. That is with no paid traffic and doesn't include up-sells and affiliate sales or brand deals.

With the current growth rate and earning's from the site, she doesn't need to go back to doing clients. She can just focus on getting more members and catering to her current members. Only work a few hours a day because we have a 1 year old that takes up most of her day.

I love talking about online business and helping people get started, so I have set up my own membership site/monthly coaching offer helping ambitious people get up and running with a simple online business that can start in their spare time and earn at least an extra $1,000 a month like I did with my girlfriend.

I have no customers yet but I have created the training and put it online. I thought it would be cool to set a good target ($5K per month) and document my progress here to keep me accountable and hopefully inspire others to get started on their goals too.

I currently still have my day job (very tempted to leave). I may reward myself by handing in my notice when I smash this target lol.

Any questions, fire away!

Jouvan
#days #journey #month #recurring #revenue
  • Profile picture of the author Jouvan Johnson
    I know I will want to make use of remarketing so I have set up Google tag manager and added the FB pixel and Google remarketing pixel then added it all to my WordPress site.
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    • Profile picture of the author Jouvan Johnson
      Thank you
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  • Profile picture of the author lma trading
    Banned
    [DELETED]
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    • Profile picture of the author Jouvan Johnson
      You're definitely not wasting your time. Try dissecting what you are doing to see where the problem is.

      Are you getting impressions on your ad?
      Are people clicking your ad?
      Are people opting in for your lead magnet?
      Are people purchasing your offer?

      This may not be your exact setup but it could be similar, where in the process is broken? When you identify that, you can start to make better decisions on what to do next.

      Hope that helps!
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  • Profile picture of the author kriveculifestyle
    I wish you all the best! If you can believe it, you can do it!

    As I read your story, i think you already made it.
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    • Profile picture of the author Jouvan Johnson
      Thank you. I have a long way to go but I am determined
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  • Profile picture of the author Matthew Stanley
    Love this. Had to feel great to help your gf make lemonade out of lockdown lemons - sounds like justification for a sterling testimonial for your site if you ask me
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    • Profile picture of the author Jouvan Johnson
      Yeah, it feels amazing, she is loving it! The lockdown lemonade tastes really good and I may even make her story the angle for my sales copy.
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      • Profile picture of the author Matthew Stanley
        Nice. Would certainly be thinking of doing the same were it me. Look forward to following along!
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  • Profile picture of the author Jouvan Johnson
    So after some reflecting, I've decided I need to go into hardcore list-building mode because that will take me further forward than anything else.

    For this journey, I'm going to hold off on promoting my own monthly recurring offer straight away. Firstly because conversions on the offer are not yet proven, my plan is to make use of proven to convert affiliate offers while building my list in the hopes to at least break even then I will launch my own recurring offer to make use of deadlines, urgency, limited launch only bonuses, etc to hopefully convert more people in one go, thus hitting my $5k MRR target.

    Regarding our other site that I built for my girlfriend. I'm going to start running paid traffic and work on email marketing.

    I am setting up tracking on both sites now.
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  • Profile picture of the author DWolfe
    Please use the quote button in the Classic View. It would be a lot easier to follow, who you are talking to.
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    • Profile picture of the author Jouvan Johnson
      I am not using the classic view, I am using the modern version and I just click reply on the comment I am replying to.
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      • Profile picture of the author DWolfe
        Originally Posted by Jouvan Johnson View Post

        I am not using the classic view, I am using the modern version and I just click reply on the comment I am replying to.
        By using the modern view. A portion of the viewers on the Warrior Forum have know idea. Who you are replying too.
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        • Profile picture of the author Jouvan Johnson
          Originally Posted by DWolfe View Post

          By using the modern view. A portion of the viewers on the Warrior Forum have know idea. Who you are replying too.

          It would be interesting to find out what percentage of people use the classic view over the modern one
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        • Profile picture of the author Diego Aguirre
          ooohh that's why I have no idea about this, I am using the modern view
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          • Profile picture of the author DWolfe
            Originally Posted by Diego Aguirre View Post

            ooohh that's why I have no idea about this, I am using the modern view
            Go to your user name in the tool bar. When the drop down box appears. At the bottom you will see Classic view. Click on that. It is so much easier for those still on Classic to know who you are talking to.

            To the OP. Congratulations on the engagement and the recent sales. Been following all your posts in this thread.
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  • Profile picture of the author Jouvan Johnson
    [UPDATE] - I have set up my lead funnel, tracking is in place and I have bought some solo ads.

    I have also put 6 affiliate offers on a rotator link that a new subscriber will have the option to click when they land on my bridge page.

    I chose offers that have proven to convert well, have low refund rates and I got some benefit from when I went through them.

    I have also set up retargeting pixels from Facebook and Google which I plan to deploy later down the road.
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  • Profile picture of the author Smartdan
    Amazing! I would love a case study on your the business you set up for your girlfriend and if I can be applied in other niches
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    • Profile picture of the author Jouvan Johnson
      Originally Posted by Smartdan View Post

      Amazing! I would love a case study on your the business you set up for your girlfriend and if I can be applied in other niches
      Yeah, it definitely can be applied to different niches. It's just a low-cost monthly membership. She delivers at least 3 new tutorials each week, the video's are usually less than 5 mins in lengths and recorded and edited on her phone.

      Its a lot less work than doing 8+ clients a day for atleast an hour each.

      Happy to answer any questions you have, and I will be adding some updates about the site every now and then because I am working on growing our members at the same time as this challenge.
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  • Profile picture of the author Jouvan Johnson
    [UPDATE] - Traffic has started to come in this morning. I've had about 54 unique clicks so far, a 20.4% conversion rate on my opt-in page. One variation of my squeeze page is converting at 26.7% while the other is converting at only 12.5% and I have made a couple of sales on my chosen affiliate offers, $14.14 to be exact.

    It is very early in the process but things are looking promising, so it will be interesting to see how it plays out as more traffic comes in and I start email marketing.
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  • Profile picture of the author Jouvan Johnson
    [UPDATE] - The 9-5 has been a biatch recently, and I just started working with an online personal trainer and I swear he believes I am trying to be a bodybuilder, he has me eating 6 times a day, taking a crap ton of supplements and training twice a day.

    I know this all sounds like excuses, but that is exactly what it is. IM FREAKING TIRED!!

    With my moaning out the way it's time to tell you whats been happening.

    My squeeze page converted pretty sh*t, I was trying to balance having an enticing offer while weeding out time wasters, but a couple of the solo ad providers declined my money because they felt it was not a good fit for their audience.

    So attempt number 2 I am going to switch up the offer and select 1 main product as my offer that will go out in my daily emails (that I have not started yet).

    I am going to make everything as specific as possible.
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  • Profile picture of the author Jouvan Johnson
    I haven't had an update in a while. So I started making a few more sales through my current funnel but I am concerned that I need a stronger offer that can brand me better and get my customer better results.

    So I have found an offer that I think is amazing and I have spent a few days going through it fully to make sure I can stand behind it 100% and would even sell it to my mother if she was in the market.

    -------------

    I think my squeeze page conversion was sh*t because it was too vague so I am going to test a very specific one that ties into my new offer more. Let's see how this goes
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  • Profile picture of the author Diego Aguirre
    I currently still have my day job (very tempted to leave). I may reward myself by handing in my notice when I smash this target lol.
    Keep on pushing my friend, That's exactly my goal too and I can't be happier for the ones that are pursuing that too.
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  • Profile picture of the author Jouvan Johnson
    UPDATE: The site with my girlfriend did $5159.61 last month. We have been working really hard to grow it.

    Due to limited time, I focused only on that site and my current day job. My other site had to sit on the back burner because I was spreading myself too thin to get any traction.

    The current MRR (monthly recurring revenue) at the time of writing is $4517.67 it is enough for me to leave my day job and double down on growth.

    80% of the time will be focused on the site built with my girlfriend and 20% on more experimental other channels.
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    • Profile picture of the author DWolfe
      Originally Posted by Jouvan Johnson View Post

      The current MRR (monthly recurring revenue) at the time of writing is $4517.67 it is enough for me to leave my day job and double down on growth.
      Very nice to hear and thanks for coming back to give the update. Looks like your doing fantastic. Once you are able to double down, the numbers should skyrocket.
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    • Profile picture of the author Monetize
      Originally Posted by Jouvan Johnson View Post

      UPDATE: The site with my girlfriend did $5159.61 last month. We have been working really hard to grow it.

      Due to limited time, I focused only on that site and my current day job. My other site had to sit on the back burner because I was spreading myself too thin to get any traction.

      The current MRR (monthly recurring revenue) at the time of writing is $4517.67 it is enough for me to leave my day job and double down on growth.

      80% of the time will be focused on the site built with my girlfriend and 20% on more experimental other channels.

      Congratulations!!!

      I love GF's site and the videos that are available
      at YouTube. Since that membership system is
      doing so well, why not expand upon that by
      creating more beauty content and additional
      membership sites demonstrating other beauty
      techniques, perhaps hairstyles, pedicures and
      other salon type services.

      As someone who retired early from full-time
      employment to work on my business, I want
      to encourage you that if you've been able to
      get all of this done on a part-time basis, you
      should be able to do even more full-time,
      especially if you manage your time wisely
      and focus a few hours every day to your
      online business, as if it were an actual job.
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  • Profile picture of the author adammoore
    Awesome that you guys got this set up during the pandemic! It looks like you're definitely on your way to the goal of US$5K/mo. Good luck!
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  • Profile picture of the author Chris Ditfort
    Good on you mate. I'm also doing a challenge which focuses on email marketing and growing a list. If you available would love to collaborate. We could bounce ideas off of each other and help each other be successful.
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    • Profile picture of the author Jouvan Johnson
      Originally Posted by DWolfe View Post

      Very nice to hear and thanks for coming back to give the update. Looks like your doing fantastic. Once you are able to double down, the numbers should skyrocket.
      Thank you very much, Yeah I have finished my 30 days notice now so time to double down and see where we can take this site, we have so many ideas.

      Originally Posted by Monetize View Post

      Congratulations!!!

      I love GF's site and the videos that are available
      at YouTube. Since that membership system is
      doing so well, why not expand upon that by
      creating more beauty content and additional
      membership sites demonstrating other beauty
      techniques, perhaps hairstyles, pedicures and
      other salon type services.

      As someone who retired early from full-time
      employment to work on my business, I want
      to encourage you that if you've been able to
      get all of this done on a part-time basis, you
      should be able to do even more full-time,
      especially if you manage your time wisely
      and focus a few hours every day to your
      online business, as if it were an actual job.
      At the moment we are focused on the nail technician niche as that is where my partner's expertise are but we have a lot of ideas for growth and expanding revenue streams.

      With me going full time I can dedicate more time on growing my other site too.

      Originally Posted by adammoore View Post

      Awesome that you guys got this set up during the pandemic! It looks like you're definitely on your way to the goal of US$5K/mo. Good luck!
      Thank you. Our focus now is to grow it to a 6 figure business as soon as we can.

      Originally Posted by Chris Ditfort View Post

      Good on you mate. I'm also doing a challenge which focuses on email marketing and growing a list. If you available would love to collaborate. We could bounce ideas off of each other and help each other be successful.
      Hi Chris, yeah I am always up for connecting, I will check out your challenge too. Good luck
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  • Profile picture of the author Jouvan Johnson
    UPDATE: We consistently do well over $5,000 in monthly revenue now, that is from recurring payments, brand deals, and other product sales (in this niche) combined.

    Pure MRR (monthly recurring revenue) as of writing this is $4808.68 so close to the target. But as I am now full-time on the business I expect to blow past that very soon.

    I would say the major contributing factors to us getting here is consistently growing our audience, putting offers in front of them (giving them an opportunity to buy every day), and actually caring about our customers.
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  • Profile picture of the author Jouvan Johnson
    UPDATE: So I got engaged at the weekend. I proposed to my long-time girlfriend and business partner on her birthday and I thought it would be a good idea to use the occasion as a promotion.

    I thought that people buy into a story and she is well-loved in the niche so all the congrat's messages on social media will drive more eyeballs to our offer which was a limited 30% discount on either your first month or your first full year if you take the yearly payment option.

    It worked exactly how we hoped. It has taken our MRR to $5457.19 and with a lot of people taking the 30% discount on the yearly option (which gave 2 months free already), we had our best day so far with a net revenue of $1166.52 on the last day of the promotion which was yesterday.

    I hope my updates have inspired someone and if you have any questions, just holler.

    Jouvan
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    • Profile picture of the author Monetize
      Originally Posted by Jouvan Johnson View Post

      UPDATE: So I got engaged at the weekend.

      CONGRATULATIONS on the engagement
      as well as your brilliant marketing ideas!
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    • Profile picture of the author Diego Aguirre
      I don't use hats, but imagine I have one and I am taking it off while nodding my friend.
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      • Profile picture of the author Jouvan Johnson
        Originally Posted by Monetize View Post

        CONGRATULATIONS on the engagement
        as well as your brilliant marketing ideas!
        Thank you so much, I am a very happy man at the moment

        Originally Posted by Diego Aguirre View Post

        I don't use hats, but imagine I have one and I am taking it off while nodding my friend.
        I read "I don't use hats" and thought, where's this going? lol. Thank you very much my friend. Imagine me returning the gesture
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        • Profile picture of the author Diego Aguirre
          Originally Posted by Jouvan Johnson View Post

          Thank you so much, I am a very happy man at the moment



          I read "I don't use hats" and thought, where's this going? lol. Thank you very much my friend. Imagine me returning the gesture
          I am getting good at creating open loops to make my readers keep reading
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          • Profile picture of the author Jouvan Johnson
            Originally Posted by Diego Aguirre View Post

            I am getting good at creating open loops to make my readers keep reading
            That's a great skill
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    • Profile picture of the author Serene Carmen
      Awesome news Jouvan, love the updates on your thread.

      Congratulations on your engagement!
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      • Profile picture of the author Jouvan Johnson
        Originally Posted by Serene Carmen View Post

        Awesome news Jouvan, love the updates on your thread.

        Congratulations on your engagement!
        I appreciate that, thank you very much
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  • Profile picture of the author Jouvan Johnson
    Update: Last month was our best month so far with our membership site. We did $7476.48 which was dope as we're well on our way to a 6 figure membership.

    I think it's time I end this journey and maybe start a new one (Affiliate marketing). What do you think?
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  • Profile picture of the author DWolfe
    Congratulations well done. You hit your goal ! You can start a new Path and let this one go.
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    • Profile picture of the author Jouvan Johnson
      Originally Posted by DWolfe View Post

      Congratulations well done. You hit your goal ! You can start a new Path and let this one go.
      OK so I have finally decided to start a whole new journey with affiliate marketing.

      You can follow along at the link below:

      https://www.warriorforum.com/warrior...marketing.html

      Jouvan
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      • Profile picture of the author DWolfe
        Already read your new project yesterday. ;>)
        Will continue to follow that one to. Good Luck
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        • Profile picture of the author Jouvan Johnson
          Originally Posted by DWolfe View Post

          Already read your new project yesterday. ;>)
          Will continue to follow that one to. Good Luck
          Thank you, I need to pull my finger out and get to work.
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