Warning: this is as close a I get to a rant!

A few years ago, one of the regular suggestions as to where you should post your content was article directories.

They were the "go to" place that you put new content because you got almost instant traffic.

But over the years, the rules of these sites have got tighter.

Yesterday, I posted an article to one of the biggest article directories online. I've used them for years but hadn't posted...

Google's updated search engine algorithm assigns more value to websites that receive a lot of social approval signals. These are indications that social media users find these pages helpful or useful and include such things as Facebook "Likes", how many times a link to the page has been posted on Twitter, and the number of "+1's" a site has on Google+.
To increase these social approval signals on your web pages, you need to be active on social media. The bigger the number...

The fastest and most effective way to engage your readers into your content is to draw them into a story. People are naturally pre-disposed to want and enjoy stories. If you can wrap your web page content in an engaging story that connects emotionally with your reader, you have a better chance of getting them to follow your call to action.

The Power of Your Personality
The story you create can be either your own first person account of something that changed your life, or it...

In show number 47 of the Content Champion podcast, I’m thrilled to be speaking with Californian traveler and entrepreneur, Danny Flood, about how to use email outreach techniques to grow your business and brand whilst living a ‘laptop lifestyle’.

Danny Flood has fought in Thai boxing matches in Bangkok (respect), rafted down the Amazon and climbed many of South America’s highest mountains. He’s sailed across the South China Sea and crossed most of Southeast Asia on a motorbike....