Top 10 Cold Call Commandments:

1. You are the salesperson that will solve your prospect’s problems and concerns and take them out of their bondage.
2. Thou shalt sound like thou art the most interested and enthused person on the planet after uttering your first syllable on the phone.
3. Thou shall not ask someone “how they are doing” when they answer your phone call.
4. Thou shall not pitch any gatekeepers before the coveted Decision Maker.
5. Thou shalt not be tentative and timid for

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Well today after having always being a student of selling and marketing, I've decided to launch a little blog called www.NaturalColdCalling.net where I will make posts around how I make my sales calls for booking my music shows (as I'm a professional country music singer).

What I've found, after making thousands of hours of cold calls, sales calls and marketing campaigns is being yourself is always best and educating people is always the goal, never to make the actual sale.
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When you are in the marketing game; specially B2B, you need to be very aware of your environment as leads are not only acquired through the traditional ways such as newspapers, magazines or even those using paid advertising online.

I was recently traveling interstate here in Malaysia and it reached a point that during my trip; I could not help but noticing the amount of billboards they have on the highways.

Given that I was bored, I requested my friend to pen down...