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It’s time for session 23 of the Content Champion podcast, and this time round I’m speaking with Stan Smith of Pushing Social. Stan is a renowned business growth strategist, social media expert and content marketing coach, and uses his experience to help a host of high profile clients grow their online brands.

Pushing Social was named as a Top 10 social media blog in both 2012 and 2013 – and it’s easy to see why. Stan’s lucid writing style and structured, positive approach...

First impressions are very important and for LinkedIn profiles images influence first impressions the most. Get them right and you are halfway there, get them wrong and people will leave your profile before checking any other content on it.



Let’s see what kind of images can you add to your LinkedIn profile to improve its visual performance:

Header Image

Your LinkedIn profile starts with a Header...

LinkedIn is the no.1. business social network in the World, with over 300 million users. This means 300 million potential big-ticket customers!



Of course, like with every other case, you can't just start with saying that everyone on LinkedIn is your potential customer, but still 300 million users mean that you surely will find those who are your actual target customers.

You should always remember that LinkedIn...

Remember that time in high school when you realized that the best way to get instant popularity is to hang out with people who are already popular? When being a part of a clique or gang takes your “image” to a whole new level?

That applies in online marketing, too.

Being associated with influencers not only...