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Search: Posts Made By: Kevin Z
Forum: Mobile Marketing 25th August 2013, 03:46 PM
Replies: 13
Views: 1,485
Posted By Kevin Z
Re: Best Strategy For Giving Away Free Mobile Sites??

One way that's killing it for us...

Regular $1997 setup fee + $100/mo hosting.

SPECIAL OFFER TO CLIENT: $997 setup INCLUDES 1 year of hosting!

Sells like crazy!:)
Forum: Mobile Marketing 24th August 2013, 03:00 PM
Replies: 26
Views: 1,438
Posted By Kevin Z
Re: How to deal with other webdesign agencies when selling mobile website

Position yourself as a MOBILE MARKETING EXPERT - not a generic web design company.

Took this from our mobile mastermind course... ways to drill-down the real problem with your client and have them...
Forum: Mobile Marketing 16th July 2013, 10:29 AM
Replies: 17
Views: 977
Posted By Kevin Z
Re: Responsive sites vs separate mobile website?

A topic that never seems to go away! A separate mobile site works fine as long as it follows Googles guidelines. In some cases you may find that responsive is the better option but IMO if you are...
Forum: Mobile Marketing 2nd April 2013, 12:32 PM
Replies: 6
Views: 935
Posted By Kevin Z
Re: Mobile Apps Languages (not coding)

If the platform ie App builder, mobile website builder etc is not Multi-language enabled then your developers and workers will have a touch time building in their language when they don't speak the...
Forum: Mobile Marketing 28th December 2012, 11:09 AM
Replies: 11
Views: 1,054
Posted By Kevin Z
Re: What do you price Mobile Sites For?

I think that is WAY too cheap given the value you are providing the business. Obviously this varies from market to market niche to niche, but I would be pricing the mobile sites anywhere between...
Forum: Mobile Marketing 19th December 2012, 06:35 PM
Replies: 2
Views: 552
Posted By Kevin Z
Re: I'm looking for lead generator apps for mobile websites

You have a free lead generator right at your finger tips....It's called....Google

Do a search for Your City + Niche.

Most likely 8/10 top results are not optimized in your town/city.
Forum: Mobile Marketing 29th November 2012, 03:00 PM
Replies: 4
Views: 1,010
Posted By Kevin Z
Re: A Common Mistake I Have Stopped Making

This is what it's all about, doing what is best for the customer, even if it means gracefully tapping out when you are in over your head. Your reputationis worth more then a few bucks for a botched...
Forum: Mobile Marketing 23rd November 2012, 03:13 PM
Replies: 13
Views: 920
Posted By Kevin Z
Re: Has anyone tried this to get clients?

You lost me at "Duda" :D LOL
Forum: Mobile Marketing 15th October 2012, 08:48 PM
Replies: 10
Views: 1,295
Posted By Kevin Z
Re: who Buys Mobiles Websites and Apps

Hi John,

Restaurants, bars & night clubs are low hanging fruit, that are great targets when you are looking to sell mobile marketing solutions.
Forum: Mobile Marketing 13th October 2012, 12:17 PM
Replies: 9
Views: 1,201
Posted By Kevin Z
Re: got the mobile website thing down..what about QR and SMS

As I have said many times here on the forum. SMS and QR are great traffic drivers for your mobile marketing campaigns. Depending on the complexity of what you are trying to do, you can put together...
Forum: Mobile Marketing 9th October 2012, 11:34 AM
Replies: 83
Views: 8,506
Posted By Kevin Z
Re: How To Sell Mobile Locally - Step by Step - Best System

Thanks Scotty!

But remember the materials will only take you so far. Eventually it comes down to yours and your teams ability to sell.

I read your other post with your business goals. I love...
Forum: Mobile Marketing 8th October 2012, 09:25 AM
Replies: 83
Views: 8,506
Posted By Kevin Z
Re: How To Sell Mobile Locally - Step by Step - Best System

It all depends on what you will be offering your clients. Sure go ahead create a mobile site collect the nice setup fee and charge a few bucks a month and then reach out to the client next year when...
Forum: Mobile Marketing 7th October 2012, 12:57 PM
Replies: 83
Views: 8,506
Posted By Kevin Z
Re: How To Sell Mobile Locally - Step by Step - Best System

WOW someone isn't a very happy camper...

Perhaps you should check the time stamps on this thread and my WSO.

Perhaps you should say thank you to someone trying to help fellow warriors start...
Forum: Mobile Marketing 7th October 2012, 12:47 PM
Replies: 19
Views: 2,740
Posted By Kevin Z
Re: How Can I Find A Decent App Developer?

Your best bet is to use elance or odesk for custom work. If you need basic apps there are many app builders that let you build apps yourself with little tech skills required.
Forum: Mobile Marketing 3rd October 2012, 05:28 PM
Replies: 16
Views: 1,443
Posted By Kevin Z
Re: Don't be afraid to talk to business owners!

As we always tell our members, if you aren't speaking to the business owner you're most likely wasting your time.
Forum: Mobile Marketing 3rd October 2012, 07:44 AM
Replies: 4
Views: 682
Posted By Kevin Z
Re: Getting Apple Apps Accepted

A lot of apps are not getting accepted these days including many from the various App building software out there.

Anyone looking to sell apps should be aware that mobile websites continue to be...
Forum: Mobile Marketing 1st October 2012, 07:16 PM
Replies: 31
Views: 1,905
Posted By Kevin Z
Re: APPs VS mobile website!?

Apps provide little value for a small local business.

This study was just released:

--------------

“The reality is there are only a couple of thousand apps that really make some kind of...
Forum: Mobile Marketing 1st October 2012, 09:39 AM
Replies: 5
Views: 722
Posted By Kevin Z
Re: Texting Service

Hi,

There are many great SMS text marketing services on the market. They all range in functionality and cost. It really depends on what you are looking to do. You should read up on this forum...
Forum: Mobile Marketing 30th September 2012, 05:10 PM
Replies: 28
Views: 1,669
Posted By Kevin Z
Re: Mobile Website Pricing

This is a good model to go by, again it all depends in the value that you are bringing your client that dictates what you can charge them.

If you are simply building a mobile site and you only...
Forum: Mobile Marketing 26th September 2012, 10:10 AM
Replies: 17
Views: 1,764
Posted By Kevin Z
Re: Best Way To Earn Money Over Mobile?

Best way is to start off with a mobile website as many businesses need a mobile website. Once you are able to secure the deal and you deliver a solid product you can up sell QR, SMS and Apps.
Forum: Mobile Marketing 23rd September 2012, 06:43 PM
Replies: 16
Views: 1,004
Posted By Kevin Z
Re: What weight do you give the W3C % results when deciding about a mobile site builder?

By not being W3C compliant you can be shutting your mobile sites to a massive slice of the market such as older Blackberry's Windows Phones etc...

It's funny that BB is not mentioned much these...
Forum: Mobile Marketing 16th September 2012, 10:40 PM
Replies: 83
Views: 8,506
Posted By Kevin Z
Re: How To Sell Mobile Locally - Step by Step - Best System

That's the beauty of mobile, you don't even have to be face to face. Try creating a demo site, find the number of a business owner cell phone and text him a shortlink to the demo site you created. ...
Forum: Mobile Marketing 11th September 2012, 02:43 PM
Replies: 83
Views: 8,506
Posted By Kevin Z
Re: How To Sell Mobile Locally - Step by Step - Best System

Hi Kam

There are a number of factors to consider when trying to figure out pricing.

#1 the population of the City/Town
#2 The type of business you are approaching.

I would quote a Lawyer...
Forum: Mobile Marketing 10th September 2012, 07:50 PM
Replies: 83
Views: 8,506
Posted By Kevin Z
How To Sell Mobile Locally - Step by Step - Best System

Mobile is a great door opener or up-sell for those who are already offering traditional online marketing services.

Your may be new to mobile marketing or you may be asking yourself how can I sell...
Forum: Mobile Marketing 6th September 2012, 06:59 PM
Replies: 18
Views: 1,595
Posted By Kevin Z
Re: Mobile website URL without m. or .mobi ???

Most likely using a responsive theme that is why you are seeing the same address. You can create a CNAME redirect and use an m. if you had a stand alone mobile site setup.
Forum: Mobile Marketing 6th September 2012, 09:02 AM
Replies: 16
Views: 890
Posted By Kevin Z
Re: Hosting Videos on Mobile Website

Vimeo would be the better option over your hostgator account.
Forum: Mobile Marketing 5th September 2012, 09:54 AM
Replies: 31
Views: 2,011
Posted By Kevin Z
Re: Suggestions to convince a client that mobile web is a good thing

Best move we like to use is to bring a report from Google Adwords research tool.

Run a few reports and filter the results down to mobile devices only in your country.

You will be surprised...
Forum: Mobile Marketing 3rd September 2012, 12:06 PM
Replies: 16
Views: 1,404
Posted By Kevin Z
Why responsive design may not be the best idea

There has been a lot written about responsive design being the preferred method of design these days for mobile. However one must know some of the caveats before deciding if responsive design is the...
Forum: Mobile Marketing 30th August 2012, 09:20 AM
Replies: 6
Views: 597
Posted By Kevin Z
Re: Need help to decide

@shoopt discounting mobile web would be foolish. Having an app is great for business retention but doesn't do much for client acquisition. That is where mobile web comes in, bring them (customers)...
Forum: Mobile Marketing 29th August 2012, 10:39 PM
Replies: 5
Views: 1,430
Posted By Kevin Z
Re: How do you save an icon out of a PSD icon template on photoshop?

Hi Sarah,

In the icon template right click on the icon and you should be able to select the layer. Most icon templates come with many layers and each icon is on its own layer.

Once you select...
Forum: Mobile Marketing 11th June 2012, 09:26 AM
Replies: 6
Views: 895
Posted By Kevin Z
Re: What is the most effective mobile marketing strategy?

We always say you have the best mobile marketing lead generation tool at your finger tips.

GOOGLE!!

Search out local industries you want to target in Google.

For example:

"Chicago Steak...
Forum: Mobile Marketing 11th June 2012, 09:19 AM
Replies: 12
Views: 1,070
Posted By Kevin Z
Re: Need some pricing advice on Mobile Services

@martbost

Your monthly charge sounds about right for your service offering however depending on the quality of mobile sites you are setting up for the client you are selling yourself WAY short.
...
Forum: Mobile Marketing 4th June 2012, 07:54 AM
Replies: 3
Views: 652
Posted By Kevin Z
Re: Next question - What about getting listed in mobile search results?

@cjshu99

You want to make sure that you properly SEO your mobile site the same way you would SEO your desktop site.
Keywords in your content, Title tags, Meta data the same rules apply.
...
Forum: Mobile Marketing 4th June 2012, 07:49 AM
Replies: 15
Views: 11,833
Posted By Kevin Z
Re: Motiply?

Looks similar to gomobi where plans are a few dollars a month.

Could be useful depending on the types of clients you are trying to attract. Not sure how well they work across all phone...
Forum: Mobile Marketing 1st June 2012, 07:39 AM
Replies: 15
Views: 1,738
Posted By Kevin Z
Re: Responsive Themes for Mobile

Jay is spot on. Be careful with responsive as some developers claim their themes but in fact are bloated down with un-needed junk that will never validate well according to industry standards. IMO...
Forum: Mobile Marketing 28th May 2012, 07:40 AM
Replies: 10
Views: 1,439
Posted By Kevin Z
Re: Images on Mobile Sites

Yes its very easy to do and can make your site look unique.

If you check our mobile site you will see the scrolling images on top which can also be swiped or tapped to be linked to an internal...
Forum: Mobile Marketing 22nd May 2012, 09:24 AM
Replies: 23
Views: 2,019
Posted By Kevin Z
Re: Anyone using mobile marketing?

Mobile marketing is more then just mobile ads or mobile apps or SMS.

Its about combining all the mobile technologies together to provide your clients a turn key mobile marketing solution. ...
Forum: Mobile Marketing 15th May 2012, 09:41 AM
Replies: 12
Views: 1,642
Posted By Kevin Z
Re: Can I Make a Decent Living Selling Mobile Websites Alone ?

@Bstenz is correct, its a good idea to bundle multiple mobile marketing services together however Mobile Websites is a great way to get your foot in the door. The key is to focus your time on...
Forum: Mobile Marketing 14th May 2012, 09:17 AM
Replies: 25
Views: 2,562
Posted By Kevin Z
Re: Mobile Commerce CMS?

There are a bunch of third party M-commerce offerings out there, that range in functionality and price so its best to do your research and see what is the best fit for your model. M-commerce is not...
Forum: Mobile Marketing 12th May 2012, 07:43 PM
Replies: 28
Views: 6,068
Posted By Kevin Z
Re: $200 For Duda Mobile Membership

IMO Duda is for newbies and DIY. Personally I don't think your clients would like it if they found out you were charging thousands for a mobile site that they could have done themselves in 5...
Forum: Mobile Marketing 10th May 2012, 10:04 AM
Replies: 15
Views: 838
Posted By Kevin Z
Re: To QR Code, or Not to QR Code

QR Codes is not the answer but its a piece of the puzzle when it comes to Mobile marketing. A properly planned and executed mobile marketing campaign will bring together 1. Mobile Optimized...
Forum: Mobile Marketing 9th May 2012, 12:50 PM
Replies: 11
Views: 1,093
Posted By Kevin Z
Re: Are mobile sites really "hot stuff"?

As Thomas mentioned its more then just selling a "mobile site", you want to provide them a complete mobile marketing solution.

Mobile sites are the future and it's only getting bigger by the day.
Forum: Mobile Marketing 12th April 2012, 01:40 PM
Replies: 4
Views: 742
Posted By Kevin Z
Re: About Hosting Mobile Websites for Customers

WillR is right, sometimes webmasters can be pretty grumpy and can sometimes be "gatekeepers" that don't want to open the gate so easily for someone else to move into their territory. It happens all...
Forum: Mobile Marketing 14th January 2012, 02:17 AM
Replies: 229
Views: 39,697
Posted By Kevin Z
Re: Whats best mobile website builder?

brickandmobile provides the most robust system to create premium mobile webites that are truly steps ahead in terms of both design and technology.

It's a fully hosted cloud solution, so although...
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