Use of Anchor text after penguin update?

31 replies
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hey guys,
Since the penguin update rolled out, lots of seo'ers have been talking about the impact of over optimization, especially about the use of anchor text. Is keyword targeted anchor text really that bad? i was just going to do some social bookmarking and i thought if i cant use the targeted keyword as title every time, then what shall i use as title that could help in ranking?:confused: and do i also have to avoid using same tags or descriptions in different sites while bookmarking?

Ch33rs!!
#anchor #penguin #text #update
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  • Profile picture of the author saovietxulynuoc
    Webspam always be penalized by Google for a long time, so we don't spam,we have no reason to worry about this
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    • Profile picture of the author shashank
      Use many different anchor texts......also, not always link to your website using keywords you want to rank for.....you can use "click here", "visit this website" and many other generic terms to make it look more natural........
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  • Profile picture of the author mikest4u
    The Basis Objective of Google Penguin Update to take care of webspam, So its Batter Technique that Fluctuate Anchor Text every time while performing any sort of seo submission, Try To make Niche Based Relevant Links for Your site.
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  • Profile picture of the author jhonybravo222
    This google update is against web spamming so variate the keyword in anchor tag or use the URL of your site for backlinking.
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  • Profile picture of the author JSProjects
    I wouldn't really worry about specific percentages. Just mix it up from time to time with related keywords, general keywords, anchor text, names, etc.
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    • Profile picture of the author jakecoop79
      Originally Posted by JSProjects View Post

      I wouldn't really worry about specific percentages. Just mix it up from time to time with related keywords, general keywords, anchor text, names, etc.
      Yep, this is it. Plus plain url links
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  • Profile picture of the author webdevpro
    You can still use the main keywords as an anchor text but often mix it with other link text as like 'click here', 'visit my site', 'read more..' etc.
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  • Profile picture of the author webmash
    Originally Posted by danny99999 View Post

    hey guys,
    Since the penguin update rolled out, lots of seo'ers have been talking about the impact of over optimization, especially about the use of anchor text. Is keyword targeted anchor text really that bad? i was just going to do some social bookmarking and i thought if i cant use the targeted keyword as title every time, then what shall i use as title that could help in ranking?:confused: and do i also have to avoid using same tags or descriptions in different sites while bookmarking?

    Ch33rs!!
    Yes,

    If you use one keyword (anchor text) and get backlinks from the same anchor text again then Google Penguin can catch you easily and consider as spam action.

    It is good to change anchor text in each backlinking. Avoid making many links in a day. It is really harmful.

    Give priority to daily small amount of quality links.

    Natasha
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  • Profile picture of the author eurekapsycrille
    Originally Posted by danny99999 View Post

    hey guys,
    Since the penguin update rolled out, lots of seo'ers have been talking about the impact of over optimization, especially about the use of anchor text. Is keyword targeted anchor text really that bad? i was just going to do some social bookmarking and i thought if i cant use the targeted keyword as title every time, then what shall i use as title that could help in ranking?:confused: and do i also have to avoid using same tags or descriptions in different sites while bookmarking?

    Ch33rs!!
    You can still use your keywords as your title in doing social bookmarking. Just mix it up. For example, if you are using the anchor text "computer" you can make it like "best computers", "computers for sale", just like that. Or you can come up with a long tail keywords/phrases that include your main keyword.

    Also, don't be afraid to use your website's URL as your anchor text. This is one way of diversifying your keywords.
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  • Profile picture of the author computermesh
    If you HAVE to build backlinks, just make sure to use a large variety of keywords to each page in the form of anchor text. Make it look natural.
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  • Profile picture of the author jimmyn
    It's funny that a lot of people commenting on this have nicely optimised anchor text in their signatures!

    Seems to be about getting a natural looking balance.
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    • Profile picture of the author shashank
      Originally Posted by jimmyn View Post

      It's funny that a lot of people commenting on this have nicely optimised anchor text in their signatures!

      Seems to be about getting a natural looking balance.
      Well Said
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  • Profile picture of the author sandyjack
    These people are suggesting this and that but their signature links are still using money keyword anchor text.. lol! the best thing to do for your anchor text right now is use the url of your website and the brand name of your domain or domain name. Instead, of using your money keywords as your anchor text.
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  • Profile picture of the author TrafficMystic
    yep.. penguin = mix up your main anchor + long tail + url of your site..

    so if your only using 1-2 keywords expand these to 7-10 and also add in your url as the anchor
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  • Profile picture of the author adam337
    do i also have to avoid using same tags or descriptions in different sites while bookmarking?
    You can use same tags and descriptions in different sites.
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  • Profile picture of the author jasono
    It would be so bad if you keep using the same variations of anchor texts over and over again. I think the best way to do it is to use as many variations without thinking of optimizing a keyword.
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  • Profile picture of the author julianbooth123
    With the latest penguin update the usage of exact match anchor text in link building is greatly reduced. You need to vary the anchor text by using click here type keywords, using the anchor text like example.com or www.example.com, using the title of your site. There has not been any specified percentage for this, you can vary them as frequently as possible. You can read more about it in following link:

    The Penguin Update - Whiteboard Friday | SEOmoz
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    • Profile picture of the author danny99999
      Originally Posted by julianbooth123 View Post

      With the latest penguin update the usage of exact match anchor text in link building is greatly reduced. You need to vary the anchor text by using click here type keywords, using the anchor text like example.com or www.example.com, using the title of your site. There has not been any specified percentage for this, you can vary them as frequently as possible. You can read more about it in following link:

      The Penguin Update - Whiteboard Friday | SEOmoz
      I read in a few posts here in warrior forum that its better to limit the anchor text to 15% of the total backlink profile. if thats the case then i'm glad that penguin hasn't slapped me yet lol. i've taken care of it now though(i guess).
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      • Profile picture of the author HD Node
        Originally Posted by danny99999 View Post

        I read in a few posts here in warrior forum that its better to limit the anchor text to 15% of the total backlink profile. if thats the case then i'm glad that penguin hasn't slapped me yet lol. i've taken care of it now though(i guess).
        The fact that you've gone above 15% and not been slapped yet (Penguin was introduced three months ago) shows that there are no hard and fast rules when it comes to percentages. As others have said, don't worry too much about targeting specific figures - concentrate on mixing up your anchor text and making it look natural.
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        • Profile picture of the author danny99999
          Originally Posted by HD Node View Post

          The fact that you've gone above 15% and not been slapped yet (Penguin was introduced three months ago) shows that there are no hard and fast rules when it comes to percentages. As others have said, don't worry too much about targeting specific figures - concentrate on mixing up your anchor text and making it look natural.
          Yeah maybe there aren't any hard and fast rules when it comes to percentages but lately i've been thinking its always better to vary the keywords. so i used something like "click here", "mysitename.com" and all as keywords. i think its gonna be okay now. and thanx for your suggestion.
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          • Profile picture of the author Aarav
            After penguin update, Anchor text is very crucial things and much matters where we need to use different variation of keywords which is look like a natural for getting links of particular landing page.
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          • Profile picture of the author HD Node
            Originally Posted by danny99999 View Post

            Yeah maybe there aren't any hard and fast rules when it comes to percentages but lately i've been thinking its always better to vary the keywords. so i used something like "click here", "mysitename.com" and all as keywords. i think its gonna be okay now. and thanx for your suggestion.
            Since Penguin, in particular, it has become important to include anchor text like 'click here' and 'yourdomain.com'. After all, if we were to rely solely on others liking our content enough to link back, that's often the type of anchor text they would used.

            In addition to alternatives like 'click here', 'yourdomain.com' and LSI keywords, I've found that it's also worthwhile mixing up the main keyword itself. For example, if you are targeting 'Facebook likes', you could also use long-tail variations such as 'A guide to obtaining Facebook likes'.
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  • Profile picture of the author cooler1
    Some people are saying its a myth that anchor text needs to be varied. There seems to be some truth to it because there are sites on page 1 post penguin which are using about 80-90% of their targetted keyword as anchor text.

    Maybe whether anchor text optimization is a problem is a combination of on site and off site factors. Has anyone noticed a link between on page optimization for a keyword and the percentage of anchor text?
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  • Profile picture of the author capone2009
    If you mix in a few LSI variations and a lot of plain url links like yoursite.com, http://youtsite.com etc. then you should get no problem. I like to use lower quality links for anchor text variation and on the better ones I mainly use my targeted keyword.
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  • Profile picture of the author markhenryblogs
    use "Read more" " Click here" "Visit here". Do not boost your keyword links alone, if your site has relevant inner pages link that too.. We want to make user(readers) friendly, not search engine..
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    • Profile picture of the author rapatterson
      Still use your main keyword, but also use a variety of other related keywords and generic terms like click here, click here for more info, etc. Use your URL as well and don't just link back to your main page. Deep link to the other pages of your site too.
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  • Profile picture of the author marpfi
    i personally do use the main keyword in round about 10% of my backlinks the rest is a good mix of lsi keywords, niche related keywords, general text like click here and normal url links
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  • Profile picture of the author faysal969
    Do not try to spread spam, you will have no problem. Good quality and natural looking resource will worth your work and time.
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