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Search: Posts Made By: Brock Poling
Forum: Copywriting 5th September 2015, 10:11 AM
Replies: 46
Views: 2,950
Posted By Brock Poling
Re: Copywriters: How important is showing sample work ?

Really? Where do you find things like this?
Forum: Copywriting 5th September 2015, 09:43 AM
Replies: 17
Views: 1,220
Posted By Brock Poling
Re: Critique my copy please

Great post Seth.

I've worked a lot in the dating space, and while you're right... there is a lot of suspicion about bad products and bad advice ("been there, tried that... it didn't work.") The...
Forum: Copywriting 4th September 2015, 06:04 PM
Replies: 2
Views: 795
Posted By Brock Poling
Re: Old School... Hittin' the mailbox

Thanks Ewen! PMed you back. :)

Awesome idea.
Forum: Copywriting 4th September 2015, 02:54 PM
Replies: 2
Views: 795
Posted By Brock Poling
Old School... Hittin' the mailbox

I am working with a client who, for a multitude of reasons, needs to send an old school direct sales letter. Like "A-Pile" ... in the mailbox sales letter.

We are mainly mailing to our house list...
Forum: Copywriting 3rd September 2015, 03:18 PM
Replies: 16
Views: 1,258
Posted By Brock Poling
Re: Upping The Price of Guitar Lessons

You've got some good advice here...

But I will throw my .02 in the ring.

ABSOLUTELY NOT! -- Don't lower your prices.

I'd position your product around these points


Finally, this...
Forum: Copywriting 26th August 2015, 06:33 PM
Replies: 11
Views: 1,028
Posted By Brock Poling
Re: Want to be a successful marketer? Become a con man

That's a great article. Thanks for sharing.
Forum: Copywriting 26th August 2015, 07:56 AM
Replies: 29
Views: 3,492
Posted By Brock Poling
Re: 450 Clicks, 0 Sales - What Gives? (and I think my funnel is pretty good)

I used to think that :) But then I met a trainer that rocked my world.

No calorie tracking (per se)
No macro tracking
MRT training
Lighter weights volumetric approach
and a very healthy...
Forum: Copywriting 25th August 2015, 08:02 PM
Replies: 29
Views: 3,492
Posted By Brock Poling
Re: 450 Clicks, 0 Sales - What Gives? (and I think my funnel is pretty good)

I've done a fair amount of work in this space (online fitness coaching / info products) and I generally agree with most of the feedback you've got.

- No main hook
- Heard it all before
-...
Forum: Copywriting 25th August 2015, 07:13 PM
Replies: 2
Views: 1,118
Posted By Brock Poling
Re: The Interview Effect (How to guarantee you sound natural in your copy)

This is a good idea and one a master copywriter friend of mine uses almost exclusively. So I know it works.

I, on the other hand, read my copy about a quadzillion times over and over again out...
Forum: Main Internet Marketing Discussion Forum 2nd March 2012, 09:11 AM
Replies: 7
Views: 545
Posted By Brock Poling
Re: Content Producer looking for an Affiliate Network that pays recurring commissions

Does anyone know what 37signals is using? Their model is exactly what I am looking for.
Forum: Main Internet Marketing Discussion Forum 2nd March 2012, 09:10 AM
Replies: 7
Views: 545
Posted By Brock Poling
Forum: Main Internet Marketing Discussion Forum 2nd March 2012, 09:08 AM
Replies: 7
Views: 545
Posted By Brock Poling
Re: Content Producer looking for an Affiliate Network that pays recurring commissions

Thanks. I did take a look at CB.

My preference would be to process the payments myself and not go through a cart the affiliate network hosts. Also as I read through the CB documentation it is...
Forum: Main Internet Marketing Discussion Forum 1st March 2012, 10:14 AM
Replies: 7
Views: 545
Posted By Brock Poling
Content Producer looking for an Affiliate Network that pays recurring commissions

Greetings.

I am working on a software product that will be sold as a SaaS application for $27 - $37 /month (depending how you buy it).

Customers can pay MONTHLY through recurring billings on...
Forum: Main Internet Marketing Discussion Forum 18th August 2011, 09:35 AM
Replies: 1
Views: 581
Posted By Brock Poling
Selling a PHYSICAL product through an Affiliate Program -- Thoughts?

I am helping a friend out with a project. They are trying to sell a physical product they invented and have manufactured through an affiliate network.

The product has been in the market for a...
Forum: Main Internet Marketing Discussion Forum 18th August 2011, 08:55 AM
Replies: 64
Views: 2,550
Posted By Brock Poling
Re: Crap...I need legal advice...help!

I agree with UsuallyClueless. If he is going to sue you he is going to sue you. At this point he is trying to threaten you to remove what he considers to be a damaging review.

For all the...
Forum: Main Internet Marketing Discussion Forum 18th August 2011, 08:24 AM
Replies: 2
Views: 341
Posted By Brock Poling
Re: Help a warrior out

Have you checked out reports from eMarketer and Forrester? They have excellent research and analysis of the larger e-commerce market. I suspect your school library might have an account to download...
Forum: Main Internet Marketing Discussion Forum 18th August 2011, 08:19 AM
Replies: 64
Views: 2,550
Posted By Brock Poling
Re: Crap...I need legal advice...help!

I agree with the last poster. Here is what I would do.


Remove the personal attack from your original post and let the rest of the review stand.
Put up another post apologizing to him for...
Forum: Search Engine Optimization 12th July 2011, 11:05 AM
Replies: 1
Views: 418
Posted By Brock Poling
Does Glossary of Terms = Keyword Stuffing

I am working on a niche business that is THICK with acronyms and unique language. If I create a page that is a Glossary of Terms and allow the search engines to crawl it, is that likely to cause...
Forum: Main Internet Marketing Discussion Forum 5th July 2011, 11:13 AM
Replies: 1
Views: 342
Posted By Brock Poling
New Niche Site, Need Some Advice.

I am thinking about starting a new niche site. The search traffic looks VERY promising, one of my keyword pairs is getting 550,000 monthly searches (according to google) and the competition volume...
Forum: Mind Warriors 15th June 2011, 07:52 AM
Replies: 66
Views: 3,103
Posted By Brock Poling
Re: P90X and IM

p90x rules, but it is the toughest program I have ever been on. I think the trick to it is not to try to be perfect but to just keep showing up. It might take 2 or 3 cycles of it before you can...
Forum: Main Internet Marketing Discussion Forum 14th June 2011, 09:05 AM
Replies: 0
Views: 371
Posted By Brock Poling
Affiliate Marketing Credit Cards? Experiences?

Have any of you set up affiliate marketing businesses in the credit card space? I am envisioning a site dedicated to helping people find credit cards? Sort of like lending tree -- but for credit...
Forum: Website Design 26th May 2011, 10:08 PM
Replies: 8
Views: 749
Posted By Brock Poling
Re: HELP!!! I just screwed up all the links on my site...

Thanks Istvan. That clears that up.

That is a bummer, but I am glad to know what the problem is.
Forum: Website Design 26th May 2011, 03:09 PM
Replies: 8
Views: 749
Posted By Brock Poling
Re: HELP!!! I just screwed up all the links on my site...

hmmm... I am still struggling.

When I change it to custom permalinks and /%year%/%postname%/ it throws 404 errors on every page except the home page. However, when I include the index.php...
Forum: Website Design 24th May 2011, 05:35 PM
Replies: 8
Views: 749
Posted By Brock Poling
Re: HELP!!! I just screwed up all the links on my site...

Wow, this permalinks thing has really been a bear. I have it working (sort of) now.

Here are a couple of my links: Thank You For Subscribing...
Forum: Website Design 24th May 2011, 07:18 AM
Replies: 8
Views: 749
Posted By Brock Poling
Re: HELP!!! I just screwed up all the links on my site...

Ok, that fixed it. Thank you!

So, is it normal if you change your permalinks settings once pages are built it doesn't go in and rename and re-link everything? WP and Thesis are usually so smart...
Forum: Website Design 24th May 2011, 05:54 AM
Replies: 8
Views: 749
Posted By Brock Poling
HELP!!! I just screwed up all the links on my site...

I am bumbling my way setting up my wordpress site and I am just technical enough to be dangerous.

I was messing with the permalinks option (trying to make simpler URLs) and now none of my interior...
Forum: Website Design 22nd May 2011, 06:21 AM
Replies: 5
Views: 797
Posted By Brock Poling
Re: Tweaking a Wordpress Theme and Skin

WOW! Thank you so much!
Forum: Website Design 21st May 2011, 06:21 AM
Replies: 5
Views: 797
Posted By Brock Poling
Re: Tweaking a Wordpress Theme and Skin

Sorry, the big one at the bottom that have the 3 text widgets in them (where I put the copywriting, split testing, and search headlines.

I want to put the title above this.
Forum: Website Design 20th May 2011, 08:11 PM
Replies: 5
Views: 797
Posted By Brock Poling
Tweaking a Wordpress Theme and Skin

Hi.

I am building a new site (The Performance Marketing Journal (http://www.performancemarketingjournal.com)) and I am running this on Wordpress using the Thesis Theme, and the Kolakube Nexis...
Forum: Main Internet Marketing Discussion Forum 5th May 2011, 09:20 AM
Replies: 26
Views: 3,032
Posted By Brock Poling
Re: Help! Our domain name has been bought by someone else

This is a tough situation. Here's where I would start. Go to a lawyer and have them find out everything they can on the company -- basically have them run down the names of the key people, and good...
Forum: Search Engine Optimization 5th May 2011, 08:26 AM
Replies: 42
Views: 879
Posted By Brock Poling
Re: Domains -- to .com or not to .com?

Thanks so much for your thoughts. I really appreciate your opinions. I had no idea so many people were experimenting with TLDs that weren't .com extensions.
Forum: Search Engine Optimization 4th May 2011, 02:00 PM
Replies: 42
Views: 879
Posted By Brock Poling
Domains -- to .com or not to .com?

Would you ever register a domain other than .com? Do you prefer a .com address more than the root name?

I am curious to get your thoughts?

What would be your second choice of a domain...
Forum: Copywriting 23rd April 2011, 05:01 PM
Replies: 11
Views: 754
Posted By Brock Poling
Re: How Long is Too Long

I hear you. I am not trying to make it long because I think that is where conversions come from.

Basically, I sat down and started writing a first person narrative of how guys in their 30's -...
Forum: Main Internet Marketing Discussion Forum 23rd April 2011, 06:49 AM
Replies: 8
Views: 575
Posted By Brock Poling
Re: Can anyone tell me what font this is?

Awesome! Thanks for the help, and the tips on the font identifiers.

Those will definitely get book marked.
Forum: Copywriting 22nd April 2011, 02:51 PM
Replies: 11
Views: 754
Posted By Brock Poling
Re: How Long is Too Long

Thanks for your thoughts.

I guess I should have been clear, this is a web based sales letter site.
Forum: Copywriting 22nd April 2011, 02:21 PM
Replies: 11
Views: 754
Posted By Brock Poling
How Long is Too Long

I am working on a long form sales letter selling a very targeted diet/exercise product aimed at guys in their late 30's through early 50's.

I got on a roll and wrote about 5000 words.

The...
Forum: Main Internet Marketing Discussion Forum 22nd April 2011, 02:15 PM
Replies: 8
Views: 575
Posted By Brock Poling
Can anyone tell me what font this is?

I got the Nexis Skin (from Kolacube) for Thesis 1.8 and I am trying to figure out what this font is? I like it, and I would like to try my site's headline with this. I have the PSD but the title is...
Forum: Main Internet Marketing Discussion Forum 11th March 2011, 05:23 PM
Replies: 2
Views: 581
Posted By Brock Poling
Forum: Main Internet Marketing Discussion Forum 11th March 2011, 03:46 PM
Replies: 2
Views: 581
Posted By Brock Poling
Study Guides to Augment Branded Products -- Opinions Wanted!

I have a question and would like to get some feedback. Hopefully some of you will have experience with this.

I have been thinking about creating "study aids" for a commercial education product. ...
Forum: Search Engine Optimization 3rd December 2010, 10:06 AM
Replies: 6
Views: 493
Posted By Brock Poling
Re: How hard would this be to rank for?

Personally I think if you niche very tight you could do well, but my question is with the quick turn over in the video game market what would you do to sustain the market once your game was stale?
...
Forum: Main Internet Marketing Discussion Forum 30th November 2010, 01:39 PM
Replies: 18
Views: 611
Posted By Brock Poling
Re: Putting Your face on it - Opinions Wanted!

WAIT!!! David D' Angelo is a pen name? I had no idea.

I know a lot of guys in the seduction field use "handles" to (slightly) obscure who they really are (Mystery, Style, etc.) but I figured...
Forum: Main Internet Marketing Discussion Forum 30th November 2010, 09:15 AM
Replies: 18
Views: 611
Posted By Brock Poling
Re: Putting Your face on it - Opinions Wanted!

I agree you have to be careful what you post online under your own name (like this thread) and that is the source of my reservation. If it was just between me and my customers then I would have no...
Forum: Main Internet Marketing Discussion Forum 30th November 2010, 08:50 AM
Replies: 18
Views: 611
Posted By Brock Poling
Re: Putting Your face on it - Opinions Wanted!

Yeah, I am for sure going to be in multiple niches. In some ways I already am. I have several off line professional ventures and I don't want to mix my signals too much.

What do you think about...
Forum: Main Internet Marketing Discussion Forum 30th November 2010, 08:41 AM
Replies: 18
Views: 611
Posted By Brock Poling
Putting Your face on it - Opinions Wanted!

I am looking for some input on this from other IMers. I have a new product / sales letter site that I am launching that will set at the crossroads of 3 popular niches - Fitness/Nutrition, Career/$$,...
Forum: Main Internet Marketing Discussion Forum 17th November 2010, 11:51 AM
Replies: 10
Views: 474
Posted By Brock Poling
Opinions Wanted.. PAID ebook, or FREE ebook?

I am launching a new niche site which will take several products over a group of seemingly unrelated subjects and stitching them into a "curriculum" that will show a group of people how to improve...
Forum: Main Internet Marketing Discussion Forum 5th November 2010, 02:50 PM
Replies: 2
Views: 958
Posted By Brock Poling
eBook Pre-Sales?

Does anyone Pre-Sell upcoming eBooks?

If so, how do you handle the sale? Do you process the payment at the time of the pre-sale, or when the product ships? If you process when it ships what...
Forum: Main Internet Marketing Discussion Forum 4th November 2010, 10:05 AM
Replies: 12
Views: 504
Posted By Brock Poling
Re: Thinking of putting up a forum. Your thoughts?

It depends on your topic. I run a niche forum and we casually monitor it and it is "some" work, but not a nightmare at all. I love forums. I think they are a great tool to promote your message.
Forum: Main Internet Marketing Discussion Forum 3rd November 2010, 09:38 AM
Replies: 0
Views: 422
Posted By Brock Poling
iPhone app downloads

Does anyone know if there is a tool to estimate the number of downloads a particular iPhone app has gotten?

I am interested in making a better app than what is currently there now but want to see...
Forum: Search Engine Optimization 30th October 2010, 02:28 PM
Replies: 8
Views: 516
Posted By Brock Poling
Re: SEO / Domain Name question

Thanks. I think the content on the site will get me good ranking. The primary key words are the same as the domain.
Forum: Search Engine Optimization 29th October 2010, 10:23 PM
Replies: 8
Views: 516
Posted By Brock Poling
Re: SEO / Domain Name question

Actually, what I am thinking of calling my ebook is "train your dog" in a weekend. and that is available as a .com.

However (and here's the rub) the searches for that entire phrase are 0. But...
Forum: Main Internet Marketing Discussion Forum 29th October 2010, 08:05 PM
Replies: 38
Views: 1,069
Posted By Brock Poling
Re: Rumoured "Facebook Search" secretly in development.

It is my understanding that many/most of these projects come from the 20% (of time) engineers are allowed to invest in their own pet projects. This is where gmail came from as well as some of...
Forum: Search Engine Optimization 29th October 2010, 07:36 PM
Replies: 8
Views: 516
Posted By Brock Poling
SEO / Domain Name question

I have a question for you about choosing a domain name for SEO. For necessity sake I am going to be a bit vague, but I think you will see the larger question.

For example: Let's say I want to...
Forum: Main Internet Marketing Discussion Forum 22nd October 2010, 01:39 PM
Replies: 1
Views: 371
Posted By Brock Poling
Re: Are Facebook changing calling Pages to LIKE pages

It has been like that for some time. You can now Like a brand or like a post. The nomenclature is hard to adjust to.
Forum: Main Internet Marketing Discussion Forum 22nd October 2010, 08:08 AM
Replies: 76
Views: 4,937
Posted By Brock Poling
Re: Killer Membership Site Secrets - Silly Niche $4300 P/Month

I think you did just write an ebook. This is awesome. Thanks so much for taking the time to write this up.
Forum: Main Internet Marketing Discussion Forum 21st October 2010, 07:39 AM
Replies: 76
Views: 4,937
Posted By Brock Poling
Re: Killer Membership Site Secrets - Silly Niche $4300 P/Month

Sorry, I mentioned this earlier, but I wanted to hone in on a question to those of you running paid membership sites.

When you are getting started, I understand about posting good content to read...
Forum: Main Internet Marketing Discussion Forum 20th October 2010, 06:38 PM
Replies: 76
Views: 4,937
Posted By Brock Poling
Re: Killer Membership Site Secrets - Silly Niche $4300 P/Month

Ok, ok... pardon me for being the slow kid in the class. I TOTALLY get the power of forums. I have run lots of them (free ones) and know that once you build an audience you can monetize it in lots...
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