I critique a lot of emails from both clients as well as students I coach.

One of the biggest mistakes I see them both make... is not asking for the damn sale!

Don't be pamby mamby and tip toe around the sale... tell them to order now... and then drop the link in front of them.

Look, people need direction... they need to be led.

And the worse thing you can do is get them hot and bothered... and drop the ball at the end of the email and not...

I recently met Jack Scanlan on Skype and he's a pretty astute young marketer, he's also from Denver like me so he's a mile high guy like me.

Anyways Jack just released a pretty cool product on how he uses Facebook to get mobile clients for his business, FB Mobile Leads.

Jack gave me access to the members area and he's done a great job going through the steps on what he's doing to advertise on FB using FaceBook PPC.

I made some videos showing the members area...

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Prior to...

I've actually been using daily emails for several years now.

From almost the beginning, it's helped my sales double. In some markets, it has tripled sales for me.

Some marketers wouldn't even THINK about using daily email.

But why do I swear by them? Why do daily emails work when it comes to increasing sales?

Well, think about your list.

Who are the best customers? Who are the best people to sell to?

Bingo......

We've already looked at mobile payments in the MobiDev blog on Trends in Mobile: 2nd Half 2013, but with 2014 now well underway - and this being the time of the year for predictions - we thought it worth revisiting the subject of mobile payment technologies. The reason: simply that 2013 saw a number of providers begin a marketing onslaught to push the concept out to retailers and...