Having a high product ranking on Amazon is a great way to increase your sales. To rank successfully on Amazon, it’s important for sellers to understand how Amazon’s search algorithm (called A9) works.

Amazon’s Product Search Algorithm (A9)
Amazon’s product search algorithm is completely different to Google’s. When a buyer searches for a product on Amazon, results are delivered through a two-step process. Firstly, they pull relevant results from their catalogue and then they rank...

Do You Struggle To Convert Using Videos?

Here’s a quick proven formula:

Want to have better conversions with videos?

Then use this, it will HELP YOU!

Ok – here’s your outline:

1) Here’s Who I Am (Positioning, Credibility, WHY Listen)

2) Here’s What I’ve Got (Benefit Driven – Conversion)

3) Here’s What To Do Next (Call To Action – Tell Them What To Do)


Here are the...

Getting clicks is only half the battle in a successful PPC campaign. If your offer’s landing page isn’t optimized, you’re missing out on potential conversions. You’re paying for each click, so you definitely want to maximize your opportunity for ROI with a compelling (and functioning) landing page.

The good news is, you don’t have to spend a whole lot of time optimizing your landing page....

2.95 billion people actively use internet everyday. Given that 3.61 billion people use mobile phones, the power of digital media has never been felt more profoundly. Internet is transforming the way businesses communicate with their customers. We use data to contextualize contents, allowing businesses to truly engage with the hearts and minds of customers. Digital media enables people to talk about what matters to them online and your products are a part of the conversations!

Businesses...

In this blog post I’m going to show you how I went from +/-200 sales per month to +/-400 sales per month on one website by only having optimized the site using split testing.


It was November last year (2012) when I finally set myself to start doing split testing. I read about it a lot and planned on doing this for a longer time but never actually took the time to start doing it. Now normally the months November and December as for many other (online) businesses are the best...