Today I met with a potential supplier of goods/services for a new venture for the business.

It was my first interaction with the company and to be honest I hadn't heard of them before but I had been recommended to give them a try.

What were my expectations?
I expected whomever walked into my office would be completely up to speed on all areas of their offering and in a position to answer my questions - including the key one - COST?

After the first...

I have been dealing with people this week who are seriously lacking in the ability to be a big picture thinker.

Issues of blame, lack of accountability, lack of responsibility as well as an inability to see OVERALL the great progress being made on a major project, would drive many INSANE!

This may sound harsh however if anyone attempting to make a living (a decent living that is) from IM cannot take on the role NATURALLY of being a big picture thinker, then they are...

When I think about this headline it truly defines for me the many routes people are taking these days to promote their products both for IM products and also every other possible product under the sun!!

Promises of amazing benefits, great wealth, instant riches, youtube videos to supposedly back up proof and in some but not all use of "sex appeal" (putting it politely) to make you press the "BUY NOW" button.

We have become a world where the weirder...

Designing a product designed to suit the masses is never an easy task and more often than not, the intentions of the writer/producer are often not met as you come across as jack of all trades, master of none. Not only do you not sell your product well, you also lose the imagery of an IM marketeer who actually knows what they are talking about.

YES we would all LOVE to market a product that almost everyone has a demand for and when they hear about the product and read the sales copy...

We're talking about price here. :p

Over the holiday weekend I decided to buy some new garden furniture. We had moved house a year ago and with the promise of some fairly decent weather on its way, we went to the internet to hunt the perfect product for our garden.

What I thought would take an hour or so to find and buy what I wanted, actually took almost 2 days to first of all, find the product that ticked all my boxes and then to find the "right seller". ...