The truth is... MANY people go online because they're looking for information that will help them solve a problem.

so here's an email template I've developed and used very successfully over the last 3 years or so... after about 6 years of testing, tracking, and tweaking.

It will work with your customer list, a freebie opt in list, and no matter how long they've been on your list.

And the longer they stay on, and the longer you use this template, the more...

In this post I’m going to point you in the right direction on how to create valuable unique content – content which is going to actively engage users and increase shareability.

A few days ago, Rand from SEOmoz covered a very interesting WhiteBoard Friday topic. The question was, “How unique does content have to be to perform well in search engines?”.

I’d like to rephrase the title and rather sum it up to be, “How valuable does content have to be to perform...

Sell your book the easy way — sell a proposal.

You can get paid to write a book. It’s easily possible to make a fast $10,000, or even a six figure amount. You could even make seven figures — over a million dollars for twenty pages of text. It sounds incredible, but a fast seven figures is certainly possible if you have a HOT, hot idea or have had an experience that hundreds of thousands of people want to read about. In his 2001 book about writing non-fiction, Damn! Why Didn’t...

One of the most common questions I get from copywriters is: "How much should I charge?"

And the answer is, "It depends."

A lot of factors come into play when you set your rates. Including the type of copy... your level of experience... and your history of producing winners.

Fortunately, Bob Bly has produced a top-notch guide to help you set your fees. I purchased a copy myself even though I had already established my rates -- and I...

Anyone who writes copy, either for their own products or services or for clients, should want their copy to be more effective. This means more satisfied customers and more sales. How do you increase the effectiveness of your copy?

Here's how:

Before you write one word, fix in your mind what you want to achieve with your sales letter or other promotional piece. Be specific. Don't just say to yourself, "I want the reader to buy my product". Instead, outline...