Forum: Ad Networks (CPM/CPL, Display) 
27th March 2016, 10:08 PM
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Replies: 5
Views: 638 |
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Forum: Copywriting
31st December 2015, 01:11 PM
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Replies: 10
Views: 655 |
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Forum: Copywriting
20th October 2015, 08:10 PM
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Replies: 10
Views: 875 |
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Forum: Copywriting
28th July 2015, 06:22 PM
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Replies: 4
Views: 1,058  Re: So, I was going to share some news...
Thanks for the reply, Ray. The main reason for my post was to let Warriors know about a sought-after item was available again for a short time. I know many Warriors have asked about it over the...
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Forum: Copywriting
29th June 2015, 11:22 AM
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Replies: 14
Views: 1,869 |
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Forum: Copywriting
18th June 2015, 08:19 PM
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Replies: 18
Views: 3,781 Re: How did you land your first copywriting gig?
Hi Drew. Welcome to the forum!
I started copywriting back in 2004 writing print and radio ads, brochures, press releases, etc. for local businesses (restaurants, florists, carpet stores, etc.)...
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Forum: Copywriting
16th June 2015, 08:51 PM
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Replies: 5
Views: 3,413 Re: One for your swipe file ...
Sorry for the broken link, Warriors. It's fixed now.
Also, here's the link to another Eric Betuel promo...
Wake Up America (http://bit.ly/1cZqZG0)
Enjoy! :cool:
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Forum: Copywriting
21st May 2015, 07:23 PM
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Replies: 2
Views: 1,320 |
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Forum: Copywriting
5th March 2015, 11:12 AM
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Replies: 4
Views: 1,194 Re: Local advertising
AND a "live" office webcam (http://www.bettercallsaul.com/livewebcam.php). :cool:
Thanks for posting this Joe. Reminds me a bit of The Copy God (http://www.thecopygod.com) and this little gem I...
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Forum: Copywriting
5th March 2015, 10:27 AM
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Replies: 16
Views: 2,103 Re: BEST Paid At-Home Copywriting Course?
I agree. Fortunately he left his articles up at The Total Package (http://www.makepeacetotalpackage.com) -- they contain most of the info that went into his various products and courses.
And...
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Forum: Copywriting
4th March 2015, 02:22 PM
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Replies: 5
Views: 1,216 Re: 1st, 3rd, or Does It Matter?
Two words: Test it.
Most people prefer to buy from a person, not a vague entity or website. Which is why 1st person almost always outpulls 3rd person in B2C sales letters -- it turns the process...
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Forum: Copywriting
4th March 2015, 02:15 PM
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Replies: 16
Views: 2,103 Re: BEST Paid At-Home Copywriting Course?
Mike is absolutely right. And so is The Copywriting Engineer -- since you've paid for the AWAI course, get as much out of it as you possibly can. Unless you're still within the refund window, in...
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Forum: Copywriting
2nd March 2015, 12:24 PM
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Replies: 6
Views: 983  Re: if I copy some body content ???
It seems this topic is coming up quite a bit lately. And while at first I found it disturbing, I'm glad people are asking the question rather than simply going out and stealing other people's work. ...
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Forum: Social Media
18th February 2015, 05:39 PM
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Replies: 21
Views: 1,762 Re: Don't forget about LinkedIn!
In a nutshell...
I'm a direct response copywriter and marketing consultant. So I connect with decision-makers in companies that hire people like me. At first, the effort was mostly on my end....
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Forum: Social Media
18th February 2015, 12:39 PM
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Replies: 21
Views: 1,762 Re: Don't forget about LinkedIn!
LinkedIn has been a six-figure goldmine for me... and I rarely spend more than 15 min. a day on the site. If you aren't using it, you should definitely consider it.
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Forum: Copywriting
18th February 2015, 12:21 PM
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Replies: 17
Views: 1,080 Re: Clients for Busisness
There's some great advice here, so I won't rehash it. But I did want to suggest another option: Use your writing and design skills to produce your own info-product, then market that. Since your blog...
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Forum: Copywriting
9th February 2015, 04:14 PM
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Replies: 9
Views: 1,201 |
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Forum: Copywriting
9th February 2015, 04:11 PM
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Replies: 9
Views: 1,201 |
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Forum: Copywriting
9th February 2015, 04:07 PM
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Replies: 6
Views: 1,270 Re: Makepeace-Bly swipe for your collection...
Believe me, if the piece didn't make money on the test mailing, it wouldn't have rolled out. Long copy -- even 40 pages selling vitamins -- works. Often better than shorter copy. You just have to put...
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Forum: Copywriting
9th February 2015, 11:31 AM
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Replies: 6
Views: 1,270  Makepeace-Bly swipe for your collection...
Found this while cleaning up old jumpdrives, and thought I'd share. It's the bookalog version of collaboration between Clayton Makepeace and Bob Bly. Those of you who used to read The Total Package ...
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Forum: Copywriting
2nd February 2015, 03:18 PM
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Replies: 6
Views: 1,276 |
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Forum: Copywriting
22nd January 2015, 01:30 PM
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Replies: 23
Views: 2,051 |
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Forum: Copywriting
2nd November 2014, 08:44 PM
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Replies: 6
Views: 1,278 Re: Best thesaurus?
Me, too. I've seen split-test results where changing one word boosted response by 300% and more. :cool:
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Forum: Copywriting
3rd April 2014, 11:01 AM
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Replies: 23
Views: 1,426 |
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Forum: Copywriting
2nd November 2013, 08:59 PM
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Replies: 6
Views: 623 Re: Do You Place Headlines In Letters?
As Mark said, it depends on the market -- as well as the offer, prospect, and a whole boat load of other factors.
If the letter needs to have that 1-on-1 personal communication feel without a...
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Forum: Copywriting
29th October 2013, 04:33 PM
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Replies: 35
Views: 2,063 Re: Where do you copywriters find work?
I've only actively advertised my copywriting services twice: The first time I emailed a few select publishers letting them know I had left Clayton Makepeace's agency. The other time I had a client...
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Forum: Copywriting
24th October 2013, 09:21 AM
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Replies: 35
Views: 2,063 Re: Where do you copywriters find work?
Absolutely. Once you have a few successes under your belt, finding work will probably not be a problem. Marketers who understand the value of copywriting talk to each other about who's good... who's...
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Forum: Copywriting
17th October 2013, 07:58 PM
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Replies: 3
Views: 534 |
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Forum: Copywriting
19th September 2013, 12:06 PM
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Replies: 0
Views: 3,586 Clayton Makepeace Mega-Swipe... Enjoy!
Hey Warriors!
Many of you know the value of a solid swipe file. And no doubt your files already include numerous swipes from Clayton Makepeace. But here's one you may not have in your...
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Forum: Ad Networks (CPM/CPL, Display)
12th September 2013, 04:07 PM
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Replies: 34
Views: 1,540 Re: I Need Traffic!
1. Have you considered approaching other publishers (financial, health and/or political) with the same target demographic about ad or email swaps?
2. Alternatively, you could repackage your free...
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Forum: Copywriting
13th September 2011, 07:54 AM
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Replies: 53
Views: 2,701 Re: Video Sales Letters Are Wrong..
Perfect example of finding ways to improve on the current standard. But as always, make sure you test (at least, in areas where they aren't required) before you roll out completely so you'll know...
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Forum: Copywriting
13th September 2011, 07:47 AM
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Replies: 53
Views: 2,701 Re: Video Sales Letters Are Wrong..
I won't presume to speak for anyone else, but for me it's easy: VSPs are proving to be extremely profitable for my clients. The combination of the a/v slideshow, exit pop, and long-form sales page...
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Forum: Copywriting
7th July 2011, 08:31 AM
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Replies: 15
Views: 1,029 Re: Creative Pricing of Kindle eBook
Here's a trick you may want to try: Pick a price that ends in "7." I've seen it pull better results on many occasions.
As Makepeace once said...
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Forum: Copywriting
3rd July 2011, 03:04 PM
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Replies: 16
Views: 3,358 Re: Makepeace Desktop Copy Coach for $100
The product was updated somewhat and tightened up for typos, etc. when it was re-released. And the bonus webinars were reformatted to play smoother on both computer screens and TVs. But otherwise,...
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Forum: Copywriting
1st July 2011, 09:29 AM
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Replies: 12
Views: 5,221 |
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Forum: Copywriting
14th June 2011, 11:55 AM
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Replies: 24
Views: 10,982 Re: Bullet points or paragraphs?
Great thread!
Nowhere does this come up more frequently than in the world of catalog copywriting, where every single word and piece of punctuation MUST pay for its placement. So in light of that,...
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Forum: Copywriting
8th June 2011, 04:21 PM
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Replies: 12
Views: 1,015 Re: New to copywriting, help please
Where to Start
This may sound dumb, but start by reading the books you've already bought. (It's amazing how many people don't.) But don't stop there. Also read the classics -- as in anything you can...
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Forum: Copywriting
28th March 2011, 11:57 AM
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Replies: 5
Views: 3,413  One for your swipe file ...
Everybody has their favorites -- and that doesn't change even when you become one of the top names in your industry.
Take Clayton Makepeace, for example.
Clayton is widely recognized as one of...
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Forum: Copywriting
8th March 2011, 09:38 AM
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Replies: 17
Views: 1,228  Re: Quotes around the headline of a sales page?
I'd say one reason so many headlines are put in quotes is because Ted Nicholas recommends doing so. In his 87 Marketing Secrets of the Written Word*, Ted writes:
Another reason they may be...
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Forum: Copywriting
7th March 2011, 08:54 AM
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Replies: 31
Views: 4,448 |
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Forum: Copywriting
4th March 2011, 10:36 AM
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Replies: 34
Views: 3,885 |
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Forum: Copywriting
28th February 2011, 10:09 PM
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Replies: 16
Views: 3,620 Re: Average price for squeeze page/copywriting
Hi charto911,
Only you can decide if a rate is reasonable based on your budget and the caliber of the copywriter. But I believe the "going" rate for a squeeze page written by a professional...
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Forum: Copywriting
18th February 2011, 05:19 PM
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Replies: 17
Views: 764 Re: Could you give me your opinion on this?
Hi Nathan,
There are certainly plenty of businesses who could benefit from the type of class you're talking about. So I wish you the best of luck!
One thing to keep in mind is not to piss off...
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Forum: Copywriting
16th February 2011, 01:25 PM
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Replies: 33
Views: 1,375 Re: Email Marketing Copy
Just found this list I believe Rich Schefren compiled a few years back ... It's not a perfect guide, but it may help.
100 Words to Slaughter E-mails
1. 100% free
2. 50% off
3. Act now...
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Forum: Copywriting
16th February 2011, 01:17 PM
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Replies: 33
Views: 1,375 Re: Email Marketing Copy
Hi phanio,
What kind of subject lines are you using... can you share some examples?
To help steer clear of spam filters, here are a few tips:
1. Don't use ALL CAPS, G A P P Y T E X T ... or...
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Forum: Copywriting
16th February 2011, 10:53 AM
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Replies: 26
Views: 4,052 Re: Best Copywriting Course.
OK, I talked to Wendy and Clayton ... and it turns out that while they shut down the store, they do have a limited amount of inventory left including Clayton's Quick-Start Copywriting System and...
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Forum: Copywriting
9th February 2011, 06:29 PM
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Replies: 20
Views: 1,189 |
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Forum: Copywriting
8th November 2010, 05:20 PM
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Replies: 30
Views: 1,432 Re: The Great Copywriting Divorce
Well said! More than anything else, copywriting is a science. Creativity is crucial, but without proven test results, opinions are nothing but guesses.
I've seen copy I absolutely hated mail for...
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Forum: Copywriting
28th October 2010, 05:52 PM
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Replies: 19
Views: 3,281 Re: Anyone Have A Clayton Makepeace Swipe?
@ Angel - No, Clayton didn't write the Chlorella piece. That one's by Carline Anglade Cole (who studied under him). Here's the link to an article about the pice by Larry Owen, who handled the design:...
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Forum: Copywriting
26th October 2010, 02:36 PM
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Replies: 19
Views: 3,281 Re: Anyone Have A Clayton Makepeace Swipe?
OK, here are TWO Clayton Makepeace swipes for you...
1. Coq10 Conspiracy! http://www.warriorforum.com/blogs/len-bailey/11361-clayton-makepeace-swipe-your-collection.html
2. The Great Dollar...
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Forum: Copywriting
26th October 2010, 12:15 PM
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Replies: 19
Views: 3,281 |
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Forum: Copywriting
26th October 2010, 12:13 PM
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Replies: 19
Views: 3,281 Re: Anyone Have A Clayton Makepeace Swipe?
Angel - I'm scanning one of those swipes for you now.
Stephen - Depends on the product... I believe some were written by Clayton ... but I know some were done by other copywriters (including me)....
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Forum: Copywriting
26th October 2010, 11:18 AM
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Replies: 19
Views: 3,281 |
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Forum: Copywriting
11th October 2010, 03:12 PM
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Replies: 54
Views: 74,865 |
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Forum: Copywriting
9th July 2010, 11:10 AM
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Replies: 32
Views: 15,281 |
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Forum: Copywriting
22nd June 2010, 02:45 PM
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Replies: 5
Views: 2,459 |