Forum: Copywriting 
15th April 2014, 09:19 AM
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Replies: 4
Views: 1,354  Re: McLeod on Psych Insights
Most people don't realize what a big role Brian plays in the podcast. Heck, I didn't even know until I started working back stage with these guys a couple months ago.
Techie... musician......
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Forum: Copywriting
13th April 2014, 01:49 PM
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Replies: 14
Views: 1,055 Re: Sales page critique
Hi Doc,
Not a bad go for your first time. Congrats for putting pen to paper and making it happen.
You need a much stronger big idea for the sales letter. An irresistible hook. You're already...
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Forum: Copywriting
11th April 2014, 10:50 AM
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Replies: 11
Views: 908 Re: Sales letter critique please
Seth nailed it. This letter needs to be completely rewritten with new positioning.
You're losing them at the headline, which is where the greatest battle for sales is fought.
Are you making...
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Forum: Copywriting
8th April 2014, 09:49 AM
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Replies: 17
Views: 1,201 |
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Forum: Copywriting
5th April 2014, 09:02 PM
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Replies: 26
Views: 1,400 Re: Salespage critique request
I agree with Mark.
You need to put a "hard shell" around the message. Part of that is calling out BS. The other part is providing scientific evidence of your claims.
It's not going to be...
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Forum: Copywriting
4th April 2014, 09:59 AM
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Replies: 63
Views: 3,721 Re: Helping a homeless guy out...
I may be able to help there. One of my big clients is a former biz partner of Bob's. My client is now a leader in the coaching industry.
Send me the emails, Mark, and I'll pitch them to my...
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Forum: Copywriting
3rd April 2014, 07:39 PM
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Replies: 2
Views: 548 Re: Novel way to test out a website
I've used this tool several times now. It's extremely helpful... especially when you're gauging response to your USP/website headline... or the clarity of the message overall.
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Forum: Copywriting
3rd April 2014, 07:35 PM
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Replies: 24
Views: 1,198 Re: I Wonder If This Email Is Any Good
You're doing a lot of throat clearing in the beginning. It doesn't grab attention or compel interest in what you have to say.
Your story about the bank robber would make a much better lede. A lot...
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Forum: Copywriting
3rd April 2014, 07:29 PM
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Replies: 23
Views: 1,460 |
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Forum: Copywriting
3rd April 2014, 07:09 PM
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Replies: 63
Views: 3,721 Re: Helping a homeless guy out...
Wow... very cool. I just got my copy.
Podcast and radio interviews come to mind. The question is: what does he do AFTER the book? Can he work as a consultant to non-profits to further their work...
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Forum: Mind Warriors
29th March 2014, 07:23 PM
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Replies: 23
Views: 790 |
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Forum: Copywriting
24th January 2014, 03:30 PM
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Replies: 26
Views: 3,575 |
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Forum: Copywriting
13th November 2013, 10:11 PM
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Replies: 10
Views: 737 Re: What to look for in a GOOD Copywriter?
If I were looking for someone to outsource copy to (which I'm not), this is who I'd look for:
- Someone who has a portfolio with tested sales/lead gen results
- Who consistently delivers...
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Forum: Copywriting
1st November 2013, 07:25 AM
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Replies: 9
Views: 732 |
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Forum: Copywriting
31st October 2013, 07:27 PM
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Replies: 47
Views: 2,343 Re: Copywriting Help For Fishoil.com
It depends entirely on the type of customer you wish to attract.
Green Pasture's customers are going to be Westin Price devotees. They have no use for fish oil pressing "technology". They want it...
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Forum: Copywriting
25th October 2013, 07:43 PM
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Replies: 25
Views: 1,793 |
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Forum: Copywriting
23rd October 2013, 10:34 AM
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Replies: 7
Views: 689 |
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Forum: Copywriting
23rd October 2013, 10:01 AM
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Replies: 12
Views: 1,040 |
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Forum: Copywriting
22nd October 2013, 01:39 PM
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Replies: 3
Views: 631 Re: Reviews of This Letter Greatly Appreciated
Have you considered making the headline a mock bad review, personalized with the name of the prospect's business?
Then use the opening to talk about how reviews like that happen all the time, and...
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Forum: Copywriting
20th October 2013, 07:28 PM
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Replies: 16
Views: 720 Re: Feedback on a sales page?
Jared,
Can you get before/after photos of your friends? You need more social proof. Instead of saying you helped your wife and friends, show the results of your other *clients*.
Also, your...
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Forum: Copywriting
16th October 2013, 03:29 PM
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Replies: 11
Views: 830 Re: Musical Genius
I agree that natural talent helps.
AND... I know many top performers who don't have an ounce of natural talent in their bones. They don't deny the fact, either.
It's more often THOSE people...
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Forum: Copywriting
13th October 2013, 05:10 PM
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Replies: 10
Views: 962 |
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Forum: Copywriting
8th October 2013, 11:08 AM
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Replies: 13
Views: 731 |
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Forum: Copywriting
4th October 2013, 07:53 PM
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Replies: 18
Views: 1,206 Re: Is Copywriting Dying?
I second the notion that copy is copy, regarding of the media used to deliver it. Video has its pros and cons, just like every other form of media.
I like how Dan Kennedy frames it. He says that...
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Forum: Copywriting
27th September 2013, 04:28 PM
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Replies: 38
Views: 1,968 |
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Forum: Copywriting
26th August 2013, 08:01 AM
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Replies: 9
Views: 1,803 |