Forum: Copywriting
19th September 2014, 03:25 PM
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Replies: 13
Views: 1,365 Re: Please Critique My "Warriors For Hire" Ad
Well, you asked for a critique, so here it is – no holding back.
In your letter, you make claims about being a top email response writer, yet I found myself bored throughout the entire thing.
...
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Forum: Copywriting
18th August 2014, 12:21 PM
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Replies: 55
Views: 2,711 |
Forum: Copywriting
16th August 2014, 11:54 AM
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Replies: 37
Views: 2,198 Re: Letter for my copywriting business
I've had to tell this to partners a lot. They had a tendency to want to put every piece of information on every piece of marketing collateral. Well, the audience may be different for each piece. The...
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Forum: Copywriting
13th August 2014, 09:39 AM
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Replies: 36
Views: 1,529 |
Forum: Copywriting
13th August 2014, 09:35 AM
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Replies: 36
Views: 1,529 |
Forum: Copywriting
13th August 2014, 08:08 AM
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Replies: 36
Views: 1,529 |
Forum: Copywriting
11th August 2014, 07:29 PM
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Replies: 52
Views: 2,355 Re: Robin Williams: DEAD
I sense your heart being in the right place about this...
...but I'm compelled to comment that misappropriating a celebrity's name and likeness, even for "the common good", is disastrously bad...
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Forum: Copywriting
30th July 2014, 02:45 PM
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Replies: 32
Views: 1,753 |
Forum: Copywriting
14th July 2014, 02:24 PM
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Replies: 18
Views: 1,631 |
Forum: Copywriting
8th July 2014, 08:56 AM
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Replies: 29
Views: 1,978 Re: Starting out in Copywriting
REFRAME: Wordsmith < Sales Writer
Copywriting is about salesmanship, not prose.
Writing that draws attention to its own cleverness typically flops, badly...
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Forum: Copywriting
19th June 2014, 02:35 PM
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Replies: 18
Views: 1,631 |
Forum: Copywriting
7th May 2014, 03:07 PM
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Replies: 31
Views: 4,015 Re: New to copywriting
Yeah, but everyone operates differently as far as learning is concerned.
His definition of step-by-step process may be completely different from mine, from yours, from Gary Halbert's.
Does he...
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Forum: Copywriting
5th May 2014, 03:13 PM
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Replies: 15
Views: 1,131 Re: Do You Want To Be The Best... Or Not?
It's an unrealistic goal.
And striving for it can cause a lot of unneeded stress and worry.
A better approach is to set an income goal. Determine how good you need to be to attain it.
...
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Forum: Copywriting
28th February 2014, 06:40 AM
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Replies: 20
Views: 1,080 Re: Benefits-The Driving Force Behind Every Sale
Always worth hunting out the "benefit within the benefit"
If we look at the weight loss niche (I'm surprised there aren't more sites on this...hardly any competition...)
Anyway.
The benefit...
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Forum: Copywriting
27th February 2014, 11:26 AM
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Replies: 20
Views: 1,080 |
Forum: Copywriting
14th February 2014, 09:31 AM
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Replies: 5
Views: 693 Re: Working for Competing Clients
I'd turn it down AND consider telling the current client that you were approached but declined the work. It affirms they made a good choice by hiring you and will strengthen the relationship.
(It...
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Forum: Copywriting
12th February 2014, 03:47 PM
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Replies: 5
Views: 693 Re: Working for Competing Clients
I was just put into that situation.
I declined.
Because I get backend royalties from my original client. I don't want to endanger that.
Sometimes, clients will put a no-complete clause in...
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Forum: Copywriting
11th February 2014, 12:30 PM
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Replies: 12
Views: 1,117 |
Forum: Copywriting
20th January 2014, 02:02 PM
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Replies: 40
Views: 3,249 |
Forum: Copywriting
20th January 2014, 01:38 PM
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Replies: 40
Views: 3,249 |
Forum: Copywriting
16th January 2014, 10:31 PM
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Replies: 8
Views: 734 |
Forum: Copywriting
15th January 2014, 01:16 PM
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Replies: 8
Views: 734 |
Forum: Main Internet Marketing Discussion Forum
13th January 2014, 08:32 PM
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Replies: 11
Views: 404 Re: How Does One Create an Effective Squeeze Page?
There is no one-size-fits-all approach. There is no template. Instead, your squeeze page must fit the needs of your actual traffic base. No theory. No top-down solution. No off-the-shelf solution....
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Forum: Copywriting
8th January 2014, 07:23 PM
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Replies: 12
Views: 894 |
Forum: Copywriting
8th January 2014, 07:00 PM
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Replies: 12
Views: 894 |
Forum: Main Internet Marketing Discussion Forum
4th January 2014, 08:00 AM
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Replies: 50
Views: 1,943 Re: What should I put in my signature?
If you started the thread (you are post #1):
The easiest way is to simply navigate to the thread page and copy the URL from your browser. Use that URL when building your link.
Linking to a post...
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Forum: Copywriting
2nd January 2014, 12:20 PM
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Replies: 12
Views: 837 |
Forum: Copywriting
31st December 2013, 01:09 PM
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Replies: 12
Views: 837 |
Forum: Copywriting
30th December 2013, 09:49 AM
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Replies: 12
Views: 837 |
Forum: Copywriting
24th July 2013, 05:28 PM
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Replies: 15
Views: 1,883 How to Write a Proposal that Lands Copy Clients
At the request of some of the copywriters who have PM'd me for help on getting clients, I've decided to put together a "how to write a winning proposal" report for them.
After all, doing this for...
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Forum: Copywriting
19th July 2013, 12:15 PM
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Replies: 13
Views: 924 Re: Creating 'fear' in a copy where none exists
If your target market is not aware of the dangers that your
products eliminate, then you would have to create that fear
in them. For example, your prospect may not know that
a fireplace can give...
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Forum: Copywriting
19th July 2013, 10:55 AM
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Replies: 13
Views: 924 Re: Creating 'fear' in a copy where none exists
You're not creating fear where none exists.
You're targeting the imbedded fears someone has for NOT being able to achieve what they REALLY want...
...or continuing to fall deeper into some sort...
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Forum: Copywriting
19th July 2013, 09:20 AM
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Replies: 13
Views: 924 Re: Creating 'fear' in a copy where none exists
Focus on the fear of loss if your prospect didn't buy the product...the loss of the key benefits.
Read any good sales letter to find how the copywriter handled the fear of loss component of the...
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Forum: Copywriting
19th July 2013, 08:08 AM
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Replies: 13
Views: 924 Re: Creating 'fear' in a copy where none exists
Fear of missing out.
Fear of never getting rid of a problem.
But, you only want to address that emotion if you know it is a dominant emotion of your target market.
If it is not, your copy...
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Forum: Copywriting
18th July 2013, 11:32 AM
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Replies: 8
Views: 741 |
Forum: Copywriting
18th July 2013, 10:40 AM
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Replies: 8
Views: 741 |
Forum: Copywriting
25th March 2013, 08:16 AM
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Replies: 7
Views: 970 Re: Most Efective Way to Get Copywriting Clients
I focus mainly on local offline businesses. You have to have a marketing plan or at least some sort of strategy to market your copywriting business.
I started off by joining Business Network...
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Forum: Copywriting
24th March 2013, 06:43 PM
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Replies: 7
Views: 970 Re: Most Efective Way to Get Copywriting Clients
There have been two methods that have gotten me like 90% of my work...
Networking and referrals.
For the first two years of my career, the only reason I got work was because I was good and...
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Forum: Copywriting
24th March 2013, 03:35 PM
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Replies: 7
Views: 970 |
Forum: Copywriting
16th March 2013, 08:20 AM
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Replies: 10
Views: 842 Re: Research...What exactly are you researching?
The approach I have taken is as follows:
1. Research the market before reviewing my clients product. Search forums, books, articles, magazines, and anything that I can find that will give me a...
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Forum: Copywriting
3rd February 2013, 10:22 PM
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Replies: 48
Views: 1,278 |
Forum: Copywriting
23rd December 2012, 02:04 PM
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Replies: 53
Views: 5,971 Re: How To Make Money Off Copywriting?
I made 6 figures with my own products before I even knew what the hell copywriting is.
I was following rules I didn't even know existed.
If you want to start making REAL money sooner, rather...
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Forum: Copywriting
17th December 2012, 10:24 PM
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Replies: 18
Views: 1,231 |
Forum: Copywriting
13th July 2012, 07:46 AM
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Replies: 26
Views: 2,691 The Most Expensive Piece of Copy
I've noticed recently that since I've started posting here on
the forum, I get a lot of people asking me for copy quotes.
And the one thing I've noticed in this short time here is
how many...
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Forum: Copywriting
13th July 2012, 06:22 AM
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Replies: 3
Views: 761 Re: A Little Help To Make You A Better Copywriter
Ewan, you're always full of good stuff - so keep it coming!!
Where clients have found value in me is when I've moved from being 'just a copywriter' to someone that can identify holes and profit...
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Forum: Copywriting
13th July 2012, 05:18 AM
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Replies: 3
Views: 761 A Little Help To Make You A Better Copywriter
First a little story to set the stage for your benefit...
I had a chance meeting this week with a guy who is part of a
network of websites with traffic amounting to 30 million monthly visitors....
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Forum: Copywriting
22nd June 2012, 10:24 AM
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Replies: 18
Views: 1,561 Re: What's The Best Way To Find Your Hook?
The "hook" of "lead" for your copy can come in a few different flavors:
1. You can make it 'newsy' so you tell the prospect something that
is in the "man bites dog" department.
2. Use an...
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Forum: Mind Warriors
13th April 2012, 02:59 AM
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Replies: 33
Views: 1,423 Re: Change Your Mindset Make Money
You outlined really good points above!
I think the more you love what you do, the less it will seem to be hard work.
You really only work hard when you are under pressure or too focused on...
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Forum: Mind Warriors
12th April 2012, 07:22 PM
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Replies: 33
Views: 1,423 Re: Change Your Mindset Make Money
Great post!
This is very common. I've heard it broken down like this.
1. Target. This is the ultimate goal which you are striving towards, though you may have no idea how to make it...
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Forum: Copywriting
21st March 2011, 07:45 AM
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Replies: 26
Views: 2,829 Re: How To Get Business Right Now
First, respectfully, don't make it harder than it needs to be. You're just having a conversation. It isn't a job interview.
Very simple. When you find a clearly underperforming piece...
DO...
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