Forum: Off Topic Forum
8th January 2017, 04:02 PM
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Replies: 9
Views: 261 |
Forum: Copywriting
8th January 2017, 04:56 AM
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Replies: 8
Views: 309 Re: How far do you go to get killer content?
This really depends on the business' brand identity and typical clientele. The idea behind using 'edgy' things like profanity is to show you're hip, cutting edge, risk-taking, 'with it.' Let's say...
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Forum: Copywriting
8th January 2017, 03:49 AM
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Replies: 20
Views: 701 Re: What is a "true" benefit?
As Alex said, what you're talking about here are more accurately described as "strong" and "weak" benefits. Calling weak benefits "fake" is a bit overboard; they aren't of ZERO value, they just don't...
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Forum: Copywriting
8th January 2017, 03:19 AM
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Replies: 102
Views: 5,460 Re: Is the Age of Copywriters Over?
The most basic copywriting tasks--renew subscription emails, really short PPC ads, taglines--can probably be automated with AI based on current technology.
Long form stuff, or anything...
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Forum: Search Engine Optimization
26th August 2016, 01:12 PM
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Replies: 0
Views: 207 |
Forum: Copywriting
25th August 2016, 01:37 PM
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Replies: 32
Views: 626 Re: Do You Have a Copywriting USP?
I do a lot of work with tech clients, startups, IT consultants etc.
I position myself as a "fully-geeked out" copywriter who is actually nerd enough to understand their needs.
I know, it sounds...
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Forum: Copywriting
25th August 2016, 01:34 PM
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Replies: 43
Views: 1,568 |
Forum: Copywriting
25th August 2016, 01:27 PM
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Replies: 16
Views: 455 Re: Specialization in Copywriting?
Yeah, it's really smart to specialize--especially if your niche is something technical where the clients are used to marketing people who don't have a clue about their service area.
I specialize...
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Forum: Main Internet Marketing Discussion Forum
17th May 2016, 02:16 PM
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Replies: 4
Views: 388 Internet Marketing For Real Estate Agents.
Howdy!
I have a friend who is a real estate agent, and I'm trying to sell him on the idea of using more internet marketing to promote himself.
I've noticed over the years that real estate...
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Forum: Copywriting
10th May 2016, 03:53 PM
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Replies: 2
Views: 581 LinkedIn For Copywriting Leads: Legit
Hey Warriors,
Have a question for all the writers on the forum:
Has anyone here ever managed to getting any leads using LinkedIn?
I'm really big into the idea of diversifying my lead...
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Forum: Main Internet Marketing Discussion Forum
11th March 2016, 03:31 PM
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Replies: 3
Views: 453 |
Forum: Copywriting
4th February 2016, 11:57 AM
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Replies: 33
Views: 1,870 |
Forum: Copywriting
4th February 2016, 11:49 AM
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Replies: 5
Views: 589 |
Forum: Copywriting
23rd January 2016, 08:14 PM
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Replies: 19
Views: 1,500 Re: How to make $100,000/yr writing content
Man I am having this message hammered home HARD with one of my current clients.
I'm convinced there are clients out there who hire writers not because they need them, but simply as an excuse to...
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Forum: Copywriting
21st January 2016, 03:28 PM
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Replies: 9
Views: 1,697 Why I LOVE Neil Patel's Blogs
As most of you probably know, Neil Patel is an internet marketer who is very active on LinkedIn and has worked with some MASSIVE startups like Gawker, etc.
For some reason I've always found Neil's...
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Forum: Copywriting
21st January 2016, 12:38 PM
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Replies: 12
Views: 808 Re: Are claims like these even legal?
I try to keep it on the level when it comes to writing for my own services.
When a client really insists on something sketchy I usually put a red disclaimer on the section along the lines of...
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Forum: Main Internet Marketing Discussion Forum
20th January 2016, 03:03 PM
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Replies: 14
Views: 534 |
Forum: Main Internet Marketing Discussion Forum
20th January 2016, 03:00 PM
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Replies: 283
Views: 32,016 |
Forum: Copywriting
20th January 2016, 02:57 PM
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Replies: 23
Views: 659 |
Forum: Copywriting
16th October 2015, 04:00 PM
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Replies: 21
Views: 1,187 Re: Help improve my postcard copy
1. Is this a cold or warm sale? That headline is a little too ambiguous for a cold sale. What's my "old kitchen"? What's a "Meister"?
2. There are a few pieces on this postcard that look like...
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Forum: Copywriting
16th October 2015, 03:41 PM
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Replies: 4
Views: 688 |
Forum: Copywriting
16th October 2015, 03:32 PM
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Replies: 14
Views: 1,246 |
Forum: Copywriting
15th October 2015, 05:18 PM
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Replies: 52
Views: 3,029 |
Forum: Copywriting
15th October 2015, 05:10 PM
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Replies: 44
Views: 1,969 |
Forum: Copywriting
12th October 2015, 05:37 PM
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Replies: 15
Views: 926 Re: Right topic for blog
You want to look at basically 2 things:
1) What you're motivated to write about.
2) What has some kind of market for it.
These are both equally important. If you don't personally care about...
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Forum: Copywriting
15th September 2015, 04:24 PM
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Replies: 27
Views: 1,808 |
Forum: Copywriting
7th August 2015, 05:04 PM
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Replies: 18
Views: 1,906 Re: Why would you need a copywriter?
I see 4 basic issues with copy templates.
1. They're too generic.
Templates are designed to be "one size fits all" so the tone is usually not well-fitted to any one specific niche. I recall a...
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Forum: Copywriting
7th August 2015, 04:57 PM
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Replies: 34
Views: 4,957 |
Forum: Main Internet Marketing Discussion Forum
12th July 2015, 12:16 PM
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Replies: 36
Views: 1,142 Re: best ways to get more traffic ??
The best ways to get traffic are:
1. Provide real value in your content and,
2. Promote your content.
Write about something you're passionate about and post it regularly to FB, Twitter,...
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Forum: Main Internet Marketing Discussion Forum
24th June 2015, 07:31 PM
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Replies: 27
Views: 980 Re: Is Paid Traffic Overrated?
Paid traffic is the only real way to get traffic.
Don't listen to anyone telling you to try to bootstrap it with SEO... That doesn't work anymore, if it ever did I'm not really sure. Gurus telling...
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Forum: Copywriting
23rd June 2015, 06:41 PM
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Replies: 8
Views: 1,779 Re: Writing Autoresponders
There's nothing really like ARM, it's pretty unique, but there are other email copywriting courses. Perry Belcher's Secret Selling system is a bit like ARM but it covers more than just email...
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Forum: Copywriting
23rd June 2015, 06:29 PM
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Replies: 26
Views: 3,061 Re: Best Book on Copy writing?
IMO the best one is The Adweek Copywriting Handbook.
Next I'd say Carlton's Kickass Copywriting Secrets of a Marketing Rebel.
A lot of people recommend Ogilvy... I've never read him personally...
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Forum: Copywriting
23rd June 2015, 05:33 PM
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Replies: 6
Views: 1,049 Headlines That Just State The Product
Was wondering what y'all copy warriors think about headlines that simply state the name or type of product.
The way this is done on sales pages I've seen is to structure a headline with three...
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Forum: Main Internet Marketing Discussion Forum
21st June 2015, 12:10 AM
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Replies: 22
Views: 826 |
Forum: Copywriting
20th June 2015, 06:51 PM
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Replies: 1
Views: 1,060 |
Forum: Copywriting
20th June 2015, 06:47 PM
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Replies: 3
Views: 1,279 |
Forum: Copywriting
3rd June 2015, 02:56 PM
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Replies: 71
Views: 5,119 Re: Sales Letter pricing
There are so many different variables that go into pricing sales copy that it's impossible to really say that's the right price to pay. There are many different clients with many different needs, and...
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Forum: Copywriting
30th May 2015, 08:38 PM
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Replies: 10
Views: 1,889 Re: The Psychology of Pricing
Anybody who remembers buying stuff during their childhood will know that charm pricing works.
As kids, before we knew a thing or two about math, we always said a product priced at $1.99 cost "one...
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Forum: Mind Warriors
25th April 2015, 11:42 AM
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Replies: 3
Views: 1,361 Re: Do you think it's important to hustle?
I think it's very important to hustle. Maybe the most important thing of all, actually. It doesn't matter how good your sales are, how much spend on advertising, how much you think you "know"... If...
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Forum: Copywriting
13th April 2015, 10:11 PM
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Replies: 14
Views: 7,435 Re: How to Get Copywriting Clients
You get the biggest results by just contacting people cold. By email, phone, whatever. Of course you need to be intelligent about who you contact but if you're on the right side of the bell curve and...
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Forum: Copywriting
11th April 2015, 11:35 AM
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Replies: 4
Views: 1,331 A Thought On Serif And Sans Serif Fonts
The issue of Serif vs. Sans Serif fonts is something that gets talked about a lot in Copywriting and web design circles.
The idea is that having small lines attached to the end of letters, will...
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Forum: Copywriting
7th April 2015, 12:23 PM
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Replies: 42
Views: 2,258 Re: Long Sales Copy
The point isn't that everyone will read all of it. The point is getting the most sales. A long sales letter grabs the most customers because it offers something to every type of customers. The...
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Forum: Copywriting
7th April 2015, 12:18 PM
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Replies: 10
Views: 1,355 |
Forum: Mind Warriors
7th April 2015, 10:50 AM
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Replies: 77
Views: 6,146 |
Forum: Copywriting
7th April 2015, 10:33 AM
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Replies: 6
Views: 1,306 Re: My Top 2 Tips For New Freelance Writers...
This is important even when you have a thriving practice going. I often find that when I get swamped with work I usually end up going through a slow period afterward, because when I was busy with...
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Forum: Copywriting
7th April 2015, 10:27 AM
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Replies: 8
Views: 1,504 Re: Does The UK 'Do' Direct Response?
The basic idea of a sales letter will go over well anywhere because people like to be informed about products that meet their needs.
When you ask "can you use sales letters in the UK?" I feel like...
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Forum: Copywriting
7th April 2015, 10:19 AM
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Replies: 10
Views: 1,355 Need Advice On An Ebook Title
Advance warning to the "content isn't copy" crusaders I can see jumping on this topic with endless derision: I'm aware that ebooks aren't copywriting but book titles are part of marketing so I feel...
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Forum: Copywriting
29th March 2015, 10:26 AM
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Replies: 21
Views: 1,902 Re: My First Sales Letter - Does it Pass?
If this really is your first sales letter, it's probably the best 'first effort' I've ever seen. There are a few flaws with it, but it's quite good for someone's first attempt at a letter.
I agree...
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Forum: Copywriting
14th March 2015, 04:14 AM
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Replies: 8
Views: 1,986 |
Forum: Copywriting
12th March 2015, 08:17 AM
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Replies: 37
Views: 8,209 |
Forum: Copywriting
10th March 2015, 10:05 AM
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Replies: 8
Views: 1,986 Re: Copy On Apple's New MacBook Site Made Me LOL
I see where you're coming from but the line still made me, as someone who knows about this stuff, laugh out loud. It's probably an effective line from a copywriting perspective, I just thought it...
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Forum: Copywriting
9th March 2015, 04:03 PM
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Replies: 8
Views: 1,986 Copy On Apple's New MacBook Site Made Me LOL
Apple - MacBook (http://www.apple.com/macbook/?cid=www%E2%88%92us%E2%88%92yt%E2%88%92mb%E2%88%92reveal)
"The most efficient way to charge a notebook is by connecting a charger to a port."
...
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Forum: Copywriting
4th March 2015, 05:47 AM
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Replies: 28
Views: 2,626 |
Forum: Copywriting
4th March 2015, 05:38 AM
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Replies: 36
Views: 3,809 |
Forum: Copywriting
4th March 2015, 04:42 AM
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Replies: 9
Views: 2,446 |
Forum: Copywriting
4th March 2015, 02:16 AM
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Replies: 9
Views: 2,446 Writing For Women's Health Niche--Advice?
Hi Y'all,
I got a job recently to write a VSL to beat this control:
Food Hoax (http://www.foodhoax.com/e1.php) (current copy was written by the client)
My first thoughts,
1, I don't think...
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