Forum: Conversion Rate Optimization 
5th June 2014, 02:43 AM
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Replies: 4
Views: 1,143 |
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Forum: Social Media
15th May 2014, 12:02 PM
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Replies: 9
Views: 550 Re: Has Linkedin Worked for You?
With LinkedIn... to adapt an old saying... you must "Sell Soft and Carry a Big Network".
What this means is that if you start broadcasting each and every blagh post you won't get far. If on the...
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Forum: Main Internet Marketing Discussion Forum
15th May 2014, 11:22 AM
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Replies: 10
Views: 916 |
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Forum: Search Engine Optimization
15th May 2014, 11:17 AM
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Replies: 65
Views: 2,654  Re: SEO - Waste of time?
No, SEO is not a waste of time, but in order to do it properly you must understand its limitations: first of all it takes time, second of all it's a zero sum game (there are only that many places on...
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Forum: Wanted - Members Looking To Hire You
12th May 2014, 01:11 PM
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Replies: 5
Views: 448 Re: reviewers wanted - concept to sales
No offense man, but nobody will write a review if it feels like a chore. That's what the 500 word requirement does.
I'd be happy to test drive your product and write an in-depth review right on...
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Forum: Main Internet Marketing Discussion Forum
6th May 2014, 03:36 AM
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Replies: 3
Views: 492 |
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Forum: Main Internet Marketing Discussion Forum
6th May 2014, 03:20 AM
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Replies: 60
Views: 2,046 |
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Forum: Copywriting
25th April 2014, 03:09 AM
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Replies: 15
Views: 1,674 Re: Busting My Chops to Convert Cold Traffic...
There's already some great advice in here. As an additional tool, maybe you should try retargeting. That's generally a much more effective venue than cold PPC (although you still need to bring...
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Forum: Main Internet Marketing Discussion Forum
9th April 2013, 07:31 AM
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Replies: 13
Views: 410 Re: Anybody Else Have this Problem?
Wait! What? Gaming does not equal gambling.
Ever noticed how we suffer from ADHD at work and OCD while playing a computer game?
The program I mentioned uses this potential destructive mental...
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Forum: Main Internet Marketing Discussion Forum
9th April 2013, 05:59 AM
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Replies: 13
Views: 410 Re: Anybody Else Have this Problem?
Try gaming. Seriously.
My favorite is HabitRPG.com . It works as a todo list, but you get experience, gold coins, level up and all that jazz when you accomplish a task. Leave a task unfinished for...
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Forum: Social Media
24th January 2013, 06:59 AM
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Replies: 34
Views: 1,135 |
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Forum: Mind Warriors
13th September 2012, 04:50 AM
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Replies: 5
Views: 1,323  The Trap of Consumerism and How to Escape It
Day in and day out we're bombarded with messages which tell us that happiness is one purchase away. We hear it so often that we don't even stop and try to figure out whether it's true or not.
As...
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Forum: Copywriting
27th June 2012, 09:41 AM
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Replies: 23
Views: 1,589 |
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Forum: Copywriting
27th June 2012, 06:28 AM
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Replies: 13
Views: 1,139 Re: Do you suffer from 'over copyfidence'?
Excellent point Ray!
Although I'm not strictly a copywriter anymore and I tend to deal with Analytics and heatmaps rather than Notepad, I make a point of searching writing projects every 6 months...
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Forum: Copywriting
27th June 2012, 06:04 AM
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Replies: 5
Views: 907 Re: Creating an impression - webpage copy critique
It reads like a fairly standard B2B sales page. Depending on where your traffic comes from that could work for or against you. Typically, the US likes a more "hype-y" approach, while the rest of the...
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Forum: Copywriting
27th June 2012, 02:31 AM
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Replies: 8
Views: 836 |
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Forum: Copywriting
27th June 2012, 02:17 AM
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Replies: 10
Views: 835 Re: Needs of criticism on my squeeze page
I'm beginning to think that a few grammar errors can actually have a positive effect on sales. This way the whole thing seems to be made by a non-copywriter. The fact that you have a non English...
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Forum: Copywriting
26th June 2012, 07:54 PM
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Replies: 18
Views: 1,146 Re: Is This A Page That Will Convert?
I actually like the page from an esthetic point of view. The sales letter isn't and shouldn't be a "one size fits all" kind of deal.
There are indeed problems, but mostly they derive from poor...
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Forum: Copywriting
26th June 2012, 03:55 PM
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Replies: 17
Views: 1,467 Re: Looking to Hire a Copywriter
Plenty of good advice here, not to mention the meta analysis (we do tend to see sales pitches everywhere, don't take it personally).
My advice is to focus on depth. Low cost, fast delivery and all...
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Forum: Copywriting
26th June 2012, 03:05 PM
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Replies: 11
Views: 2,338 |
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Forum: Internet Marketing Product Reviews & Ratings
13th June 2011, 06:25 AM
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Replies: 34
Views: 4,768 What Software Should I Use for a Membership Site?
I've finally decided to expand my horizons and become a webmaster as well. Since membership sites are all the rage, I figure that's where I should start.
My two options so far are Dolphin from...
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Forum: Main Internet Marketing Discussion Forum
4th June 2011, 11:06 AM
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Replies: 34
Views: 1,351 |
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Forum: Main Internet Marketing Discussion Forum
4th June 2011, 10:52 AM
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Replies: 34
Views: 1,351 |
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Forum: Main Internet Marketing Discussion Forum
4th June 2011, 10:30 AM
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Replies: 34
Views: 1,351 |
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Forum: Main Internet Marketing Discussion Forum
23rd May 2011, 11:17 AM
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Replies: 34
Views: 1,202 |
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Forum: Main Internet Marketing Discussion Forum
23rd May 2011, 11:08 AM
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Replies: 31
Views: 1,143 Re: Quit wasting my time with pointless video!
To put it straight, what you think and say about a particular sales page isn't worth very much. What matters is what you do.
If this particular approach yields a better conversion rate than a...
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Forum: Off Topic Forum
9th May 2011, 04:52 AM
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Replies: 20
Views: 921 |
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Forum: Off Topic Forum
8th May 2011, 08:10 AM
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Replies: 20
Views: 921 |
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Forum: Off Topic Forum
7th May 2011, 12:41 PM
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Replies: 20
Views: 921 The Future Is Depressing... And We're Part of It
From time it pays to do some serious reflection of just what our line of work entails.
The truth is that the days of Ogilvy are long gone and we are all heading into unknown. Or is it really? The...
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Forum: Copywriting
6th May 2011, 12:14 PM
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Replies: 20
Views: 1,009 Re: Best Way To Phrase This...
How about this?
"It either works or you don't pay a dime."
... or a longer version
"This is the real deal folks. If you're not satisfied you'll get your money back. YES! Down to the last...
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Forum: Copywriting
6th May 2011, 12:01 PM
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Replies: 59
Views: 3,642 Re: You've Been Lied To
Before becoming a copywriter I was for a short time involved in the distribution of DR materials. I had to deal with angry grandpas, unhelpful building administrators and at every step I felt...
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Forum: Copywriting
6th May 2011, 04:27 AM
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Replies: 59
Views: 3,642 Re: You've Been Lied To
Branding is measurable, there are such things as surveys and focus groups, not to mention the sales data. The problem is that these methods can get extremely expensive.
Nonetheless, I believe an...
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Forum: Copywriting
3rd May 2011, 09:17 AM
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Replies: 9
Views: 795 |
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Forum: Copywriting
30th April 2011, 11:37 AM
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Replies: 59
Views: 3,642 Re: You've Been Lied To
First of all, it's threads like this that make me love this forum. Intelligent debate is something to be treasured.
Now for my own 4 cents (gotta raise the stakes a bit), the issues which matter...
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Forum: Copywriting
28th April 2011, 05:40 AM
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Replies: 10
Views: 713 Re: Improve Conversions
I agree with Mirnova. Salesmanship is a process.You'd have better odds if you would treat it this way. Basically the steps go like this: lead>prospect>qualified prospect>customer>post sale support/...
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Forum: Wanted - Members Looking To Hire You
17th April 2011, 08:57 AM
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Replies: 4
Views: 496 |
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Forum: Main Internet Marketing Discussion Forum
17th April 2011, 07:59 AM
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Replies: 55
Views: 2,238 Re: why are there so many bad article writers?
I call BS on this one. Of course, the mere fact that I am not a native English speaker might have something to do with it.
Nonetheless I believe I'm right. Now let me explain you why.
Grammar...
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Forum: Main Internet Marketing Discussion Forum
17th April 2011, 05:19 AM
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Replies: 5
Views: 434 Re: When is it better to have an upsell?
There is no definite answer. Anecdotal evidence doesn't hold much value in the big picture. Each niche has customers with different behaviors.
The optimal way to find out what works best is to...
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Forum: Copywriting
18th February 2011, 08:02 AM
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Replies: 16
Views: 1,033 |
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Forum: Copywriting
17th February 2011, 06:56 AM
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Replies: 33
Views: 1,375 Re: Email Marketing Copy
The e-mail headline that resulted in my best conversion rate was something like "About your [company] subscription". It was an upsell offer for a VIP package.
What you must understand is that...
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Forum: Copywriting
17th February 2011, 06:48 AM
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Replies: 22
Views: 1,333 Re: A Question to Non-Native English Speakers
The basic idea when dealing with this problem is to simply walk around it. I must confess that I've never landed a gig through WF, but I believe my advice still applies.
Typically when making a...
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Forum: Offline Marketing
14th December 2010, 09:27 AM
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Replies: 9
Views: 3,072 Re: Marketing ideas for charity organisations
Pretty sound advice here. One extra, worth mentioning, is to contact the local schools and ask if they wish to get involved. Maybe the children could organize a concert singing carols, sell tickets...
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Forum: Copywriting
7th December 2010, 07:58 AM
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Replies: 13
Views: 1,034 Re: Hello writers. Does this sound about right?
I tend to agree that technical writing is your best bet. There's been a surge lately in demand for such writers. A good place to start getting better paid gigs is Elance. Make sure that you market...
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Forum: Copywriting
7th December 2010, 05:24 AM
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Replies: 8
Views: 690 Re: My First Sales Copy -help needed!-
There's a big problem with your page: It lacks credibility.
Here is some advice that will (at least partially) alleviate this problem:
1) Get a real domain.
2) Get a professional web designer...
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Forum: Search Engine Optimization
5th December 2010, 08:36 AM
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Replies: 44
Views: 1,446 Re: Are BAD backlinks worse than NO Backlinks?
Irrelevant linking is just that: irrelevant. Basically, even if they attract traffic it will be the kind that doesn't convert very well. You're better off if you focus on getting fewer but quality...
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Forum: Copywriting
2nd December 2010, 01:38 PM
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Replies: 28
Views: 1,090 |
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Forum: Copywriting
10th November 2010, 07:19 PM
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Replies: 14
Views: 909 Re: A Copywriting Formula
Just one more tip that needs to be added to this list (and no it doesn't belong to me). That big bold promise, the killer or the maker. HOW do you get at it?
Research seems the obvious answer, but...
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Forum: Off Topic Forum
10th November 2010, 11:40 AM
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Replies: 37
Views: 1,353 |
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Forum: Copywriting
10th November 2010, 11:36 AM
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Replies: 11
Views: 704 Re: Do You Have CopyWriting Ethics?
I make a point of asking my clients whether they're OK with me sharing the work as sample. Most of them actually say yes. And why wouldn't they? They get free traffic from people who are actually...
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Forum: Main Internet Marketing Discussion Forum
10th November 2010, 11:29 AM
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Replies: 6
Views: 1,747 |
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Forum: Main Internet Marketing Discussion Forum
10th November 2010, 10:23 AM
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Replies: 6
Views: 1,747 |
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Forum: Main Internet Marketing Discussion Forum
10th November 2010, 10:18 AM
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Replies: 60
Views: 1,988 |
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Forum: Main Internet Marketing Discussion Forum
9th November 2010, 12:29 PM
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Replies: 52
Views: 1,423 Re: I just don't get Twitter
Christ, is it so hard to understand?
Treat your followers with spam and you'll be treated like a spammer. Engage them in meaningful conversation and you'll be treated as a conversation partner.
...
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Forum: Main Internet Marketing Discussion Forum
9th November 2010, 11:40 AM
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Replies: 0
Views: 422 What Monkeys Can Teach Us [must see video]
Risk aversion is one of the constants you must understand when involved in IM. To my surprise, a recent study had quite a lot to teach me in this regard. And yes, it was conducted on monkeys.
This...
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Forum: Copywriting
9th November 2010, 11:27 AM
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Replies: 41
Views: 2,024 Re: Should I auto play video on sales page?
Of course. Each time you throw the dice, all you have are the odds. Each throw has a fresh start. All the previous throws do not count at all. However, by studying those past throws you may actually...
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Forum: Copywriting
9th November 2010, 11:10 AM
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Replies: 41
Views: 2,024 Re: Should I auto play video on sales page?
Statistics are a fairly well understood discipline. Obviously, each test comes with a degree of uncertainty (usually measurable), but as engineers say it's better to have a set of data than none at...
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