Forum: Copywriting 
12th March 2016, 04:58 AM
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Replies: 13
Views: 1,072 |
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Forum: Copywriting
11th March 2016, 05:37 PM
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Replies: 13
Views: 1,072  Re: Let's talk about language - Hidden Emotions
No, it's "legally" stealing.
Unless you're a woman and then spouse (mostly) means husband.
So you want sales people/marketers to be informal but formal? Emotional but less emotional?
So...
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Forum: Copywriting
10th March 2016, 05:20 PM
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Replies: 12
Views: 1,167 Re: Top Emotional Factors in Selling?
How about sloth and anger?
"The 4-Hour Work Week", "Lazy Man's Guide to Riches" I hear these did pretty well.
"Lies. Lies. Lies." Successful promotion for Gary Bencivenga and then all the "Us vs....
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Forum: Copywriting
10th March 2016, 04:50 PM
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Replies: 16
Views: 1,750 Re: "Reason why" in copywriting
My mom always said "Because I said so..." :)
It doesn't matter what the reason is; there just needs to be one.
Since the time our brains could rationalize, man has had an innate desire for...
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Forum: Copywriting
6th December 2015, 02:01 PM
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Replies: 14
Views: 818 Re: Ready to launch, just a few quick checks...
Congrats Michael.
Be sure you do everything you can to make that first piece epic. This will give you confidence. But more than that, your client will love it and won't hesitate to a) give you all...
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Forum: Copywriting
1st December 2015, 03:35 PM
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Replies: 86
Views: 5,280 Re: Advice needed...
A little sad. OP wants advice - but only on her terms. Often it's the stuff you don't want to hear or the stuff you don't like that is the most valuable of all.
Growth is at the edges, not where...
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Forum: Copywriting
19th November 2015, 04:02 PM
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Replies: 19
Views: 1,056 Re: Woah, What a Friggin Hook!
You can add this to the pile too. Came up on the FB feed.
Ronda Rousey Positive for Doping (http://themediasharp.com/rondaaus/index.html?c1=rondaAUS)
Given that fight a few days ago, it will...
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Forum: Copywriting
17th November 2015, 04:36 PM
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Replies: 4
Views: 865 |
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Forum: Copywriting
26th August 2015, 06:36 PM
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Replies: 11
Views: 1,008 |
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Forum: Copywriting
21st July 2015, 11:15 PM
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Replies: 30
Views: 2,315 Re: Plagiarism Issues?
Well, there's the suggestion that copywriters write at about a 6th grade level. Maybe they're overachieving.
But I think the blame can be more accurately directed at the verbal currency "du jour"...
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Forum: Copywriting
29th June 2015, 07:38 PM
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Replies: 8
Views: 1,553 |
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Forum: Copywriting
26th June 2015, 05:22 PM
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Replies: 21
Views: 3,153 Re: Why I Need Copywriting?
One word: money. If your message does not communicate clearly why I should give you money for your product or service, I won't.
Even if your offer is buying $1.00 for $0.05, if you can't tell me,...
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Forum: Copywriting
25th June 2015, 04:22 PM
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Replies: 7
Views: 1,918 Re: Anyone using this app? I love it!
Cool. But just to be clear, the messages are rewritten by live 'uman beens - it's not some magical email spinner.
And you can use it without gmail. You just need to send the message to their...
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Forum: Copywriting
25th June 2015, 03:39 PM
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Replies: 86
Views: 5,897 Re: 4 postcards mailed, which was the winner?
My guess was 4.
Why?
Fear - check
Survival - check
Authority - check
AND the subtle but powerful demonstration in the headline. The "If you or anyone you know..." acted as a conditional bind...
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Forum: Copywriting
25th June 2015, 03:08 PM
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Replies: 8
Views: 1,764 Re: Writing Autoresponders
A couple more for your consideration:
Jay White's "Autoresponder Apprentice" (it may go under another name now) published with AWAI is good.
As is Daniel Levis' "Email Alchemy" (I think...
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Forum: Copywriting
25th June 2015, 02:56 PM
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Replies: 26
Views: 3,040 Re: Best Book on Copy writing?
Link updated. See: you even get support with free advice. What value! Note: Wilber's book reveals many lessons you get in the suggested readings.
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Forum: Copywriting
24th June 2015, 04:53 PM
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Replies: 26
Views: 3,040 Re: Best Book on Copy writing?
I'm feeling generous, so...
Go read Warren Buffett's Berkshire Hathaway annual reports (all of them if you're serious - but at least a few). There's a collection of them on Amazon kindle or...
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Forum: Copywriting
19th June 2015, 05:52 PM
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Replies: 6
Views: 1,889 |
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Forum: Copywriting
27th April 2015, 04:31 PM
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Replies: 11
Views: 1,664 Re: A Picture Is Worth A Thousand Words
You know what they say, "seeing is believing."
Of course, like any tool of influence, results will vary. People have different perspectives and worldviews so interpretations will differ.
Given...
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Forum: Copywriting
2nd April 2015, 01:39 PM
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Replies: 15
Views: 2,520 |
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Forum: Copywriting
1st April 2015, 05:07 PM
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Replies: 2
Views: 1,500 Re: Sales Letter Persuasion
There's always the Ogilvy classic - "How to Create Advertising that Sells":
http://www.infomarketingblog.com/images/David_Ogilvy_How_To_Create_Advertising_That_Sells.jpg
Here's a more recent...
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Forum: Copywriting
3rd March 2015, 04:03 AM
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Replies: 31
Views: 3,414 Re: Copywriting with a story
There's a trainer. Wanted to sell his training services.
Enough to make a decent living for himself, for his family.
Problem? He didn't know how.
He knew his training stuff inside-out....
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Forum: Copywriting
16th February 2015, 01:02 PM
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Replies: 8
Views: 3,248 Re: Clayton Makepeace courses...
AWAI is now publishing the Quick Start Copywriting version of it.
I found this link here:
The Quick-Start Copywriting System (http://www.awaionline.com/makepeace/quick-start/p/)
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Forum: Copywriting
13th February 2015, 04:01 PM
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Replies: 2
Views: 1,126 |
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Forum: Copywriting
21st December 2014, 08:10 PM
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Replies: 29
Views: 2,034 Re: Need Help in Choosing a Headline Please...
3 Hours a Month = $375 a Day In The Bank? No Way!
Discover How A 39 Year Old Housewife from Oregon
Banks Almost $11,300 a Month
With Nothing More Than A 5 Year Old Laptop
And An Internet...
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Forum: Copywriting
10th November 2014, 01:57 PM
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Replies: 9
Views: 992 Re: Instead of "homework"...?
Or just plain "task"?
Or "practicum" if you want to sound serious.
If you want to "sex" it up a little, you can always pull from other disciplines eg. sparring, drill, kata (Kata - Wikipedia, the...
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Forum: Copywriting
30th October 2014, 08:13 PM
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Replies: 29
Views: 1,989 |
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Forum: Copywriting
30th October 2014, 04:02 PM
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Replies: 29
Views: 1,989 |
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Forum: Copywriting
28th October 2014, 05:09 PM
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Replies: 29
Views: 4,013 |
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Forum: Copywriting
7th October 2014, 07:30 PM
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Replies: 12
Views: 1,742 Re: Do you know this? (copywrite riddle)
Interesting frame. I like people who can present interesting frames.
Riddle solved?
http://thegeekscrew.files.wordpress.com/2012/07/riddler_wallpaper_by_cre5po-d4elma4.jpg
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Forum: Copywriting
24th September 2014, 08:52 PM
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Replies: 19
Views: 1,968 |
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Forum: Copywriting
20th September 2014, 09:17 PM
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Replies: 25
Views: 1,519 Re: Opinions needed from real copywriters.
Thanks for posting. Absolutely.
But what if it wasn't your pokerface or anything at all to do with your face?
What if it was just about the stuff floating inside your head?
What if you didn't...
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Forum: Copywriting
20th September 2014, 06:59 PM
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Replies: 27
Views: 2,208 |
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Forum: Copywriting
8th September 2014, 05:36 PM
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Replies: 86
Views: 3,963 Re: Tear My Sales Letter To Shreds
STOP! I want to play devil's advocate for a second. Yeah, I'm the kid in the corner who says WHY not?
While I agree with much about what's been said before (especially Marcia), I think this...
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Forum: Copywriting
15th August 2014, 02:36 PM
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Replies: 15
Views: 1,970 |
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Forum: Copywriting
8th July 2014, 04:36 PM
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Replies: 29
Views: 2,001 Re: Starting out in Copywriting
If this is true, you'll get there.
Effort is required.
But the big plus is honesty. The ability to be honest about yourself, your work can get you far.
I realise this goes against the...
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Forum: Copywriting
8th July 2014, 04:02 PM
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Replies: 22
Views: 1,725 Re: Embrace FEAR
From one guy who knows this lesson WELL...
"Investors should remember that excitement and expenses are their enemies. And if they insist on trying to time their participation in equities, they...
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Forum: Copywriting
3rd July 2014, 04:02 PM
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Replies: 65
Views: 3,953 |
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Forum: Copywriting
18th June 2014, 06:30 PM
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Replies: 31
Views: 4,041 Re: New to copywriting
Some solid step by step courses:
John Carlton - Simple Writing System (or his older Kick Ass Copywriting Secrets)
Clayton Makepeace - Quick Start Copywriting System (Available through AWAI)...
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Forum: Copywriting
18th June 2014, 05:52 PM
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Replies: 18
Views: 1,643 |
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Forum: Copywriting
9th June 2014, 12:35 PM
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Replies: 12
Views: 1,282 Re: Copywriting that sells
The first thing you can do is to STOP trying to market your DVDs.
That's about you and your stuff. Not the spot you want to focus on.
Your customer doesn't care about you. He cares about...
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Forum: Copywriting
26th May 2014, 06:19 PM
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Replies: 13
Views: 1,747 |
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Forum: Copywriting
26th May 2014, 03:27 PM
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Replies: 16
Views: 2,064 Re: Where can i get $500+ copywriting clients
Tim. Don't forget the Freakin' Amazing Trick (F.A.T.) bonus you get just for trying The Advance Marketing Principles Of Networkers today. It pumps up your results so you can sort out the biggest of...
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Forum: Copywriting
25th May 2014, 01:37 PM
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Replies: 99
Views: 3,373 |
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Forum: Copywriting
25th May 2014, 12:58 PM
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Replies: 99
Views: 3,373 |
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Forum: Copywriting
23rd May 2014, 06:08 PM
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Replies: 13
Views: 1,747 |
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Forum: Copywriting
23rd May 2014, 05:19 PM
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Replies: 99
Views: 3,373 |
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Forum: Copywriting
23rd May 2014, 03:27 PM
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Replies: 5
Views: 801 |
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Forum: Copywriting
23rd May 2014, 03:07 PM
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Replies: 13
Views: 1,747 |
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Forum: Copywriting
22nd May 2014, 02:06 PM
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Replies: 5
Views: 801 |
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Forum: Copywriting
14th May 2014, 03:27 PM
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Replies: 31
Views: 2,359 Re: Easy Steps to Writing Sales Copy That CONVERTS
Ever consider people get killed for the truth too... like the guy/girl who gets found out for having an affair or a one night escapade? Or the jilted lover who can't stand the idea of their guy/girl...
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Forum: Copywriting
25th February 2014, 03:37 PM
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Replies: 10
Views: 625 Re: Email Copy For Non IM Sales...What to do?
If you want to be successful, DON'T whatever you do sell them suits or ties or accessories...
What DO you sell them? I'll be back with that later... :D
Shawn, if you manage to locate those...
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Forum: Copywriting
24th January 2014, 10:36 PM
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Replies: 16
Views: 1,041 Re: Abysmal Opt In Rate - Help Please
You have some good tips so far.
Something else.
When you say "How Any Average Joe Can Attract Dozens of Beautiful Women Through Online Dating Sites, Almost Overnight!" you're subcommunicating...
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Forum: Copywriting
18th January 2014, 08:28 PM
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Replies: 41
Views: 1,539 Re: Anyways...
I think Schwartz covered this in market awareness (Breakthrough Advertising, ch. 2). You don't start by telling Bob your widget is $9.95 if he doesn't know what the heck it is or what it's for. But...
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Forum: Copywriting
13th December 2013, 06:22 PM
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Replies: 7
Views: 771 Re: Drink Beer
Yep. But it could be argued that the Kiwis (aka New Zullunders) like beer a little bit more...
#BeerKiwiStyle
Agreed on the Fosters... if ever there was an insult to beer
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Forum: Copywriting
24th October 2013, 03:02 PM
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Replies: 17
Views: 1,412 |