Forum: Copywriting
29th December 2014, 01:39 PM
|
Replies: 44
Views: 3,618 |
Forum: Copywriting
24th October 2014, 02:04 PM
|
Replies: 29
Views: 2,687 |
Forum: Copywriting
9th October 2014, 05:20 PM
|
Replies: 34
Views: 2,044 |
Forum: Copywriting
1st October 2014, 08:31 AM
|
Replies: 6
Views: 885 Re: Kick Ass Video Ad Grabs $10 mill. In Funding
I remember reading he was a 10+ year improv actor.
Doesn't surprise me. He knew his own shtick, how to act and how to do funny without being clownish, and the video embraces it. That perfectly...
|
Forum: Copywriting
25th September 2014, 12:23 PM
|
Replies: 11
Views: 1,085 Re: Please critique my copy for a band's page.
Story, story and story. Tattoo that on your wrist.
Steer clear of laying out her resume, and being too linear. If you do, your copy will resemble the brain-damaged twin brother of corporate...
|
Forum: Copywriting
24th September 2014, 02:31 PM
|
Replies: 17
Views: 1,141 Re: How many licks does it take?
This debate pops up alot, but I'm not seeing the "one or the other" here.
Your positioning is one (important) piece of the puzzle.
But even good positioning is no guarantee. For...
|
Forum: Copywriting
21st September 2014, 04:38 PM
|
Replies: 19
Views: 1,621 |
Forum: Copywriting
17th September 2014, 01:22 PM
|
Replies: 75
Views: 4,173 Re: Looking for a mentor
Interesting thread.
There is a powerful strain of survivorship bias on the forum, with regard to the "right way" a person is allowed to get started and get good. People who sucked dirt on the way...
|
Forum: Copywriting
17th September 2014, 11:43 AM
|
Replies: 25
Views: 1,510 Re: Opinions needed from real copywriters.
Well think of it like this...
The in-person selling process is immediate and fast paced. Get the attention, identify the need, alleviate the risk, close the deal...
In written copy, you also...
|
Forum: Copywriting
13th September 2014, 11:39 AM
|
Replies: 75
Views: 4,173 Re: Looking for a mentor
Huh... So, common wisdom here is the most desperate are often the most flakey. If so, that's a shame.
I contacted my first mentor at a time when I was broke, feeling lost and trapped. His...
|
Forum: Copywriting
8th September 2014, 11:49 AM
|
Replies: 86
Views: 3,831 Re: Tear My Sales Letter To Shreds
Guys, I'm missing an arm, and it sucks. I would do anything to have one.
In a perfect world would pay a qualified surgeon for a custom prosthetic, but I haven't got the budget. So I had the local...
|
Forum: Copywriting
28th July 2014, 04:46 PM
|
Replies: 103
Views: 10,232 |
Forum: Copywriting
25th July 2014, 12:37 PM
|
Replies: 11
Views: 923 |
Forum: Copywriting
24th July 2014, 12:48 PM
|
Replies: 14
Views: 924 Re: Please critique my sales page
The big green bar is functionally useless. Doesn't even have the navigation inside.
I would change "Our goal..." to something like "We make you more money, simple."
Your subheaders aren't...
|
Forum: Copywriting
22nd July 2014, 05:21 PM
|
Replies: 15
Views: 2,172 |
Forum: Copywriting
8th July 2014, 12:38 PM
|
Replies: 22
Views: 1,714 Re: Embrace FEAR
I'd argue that most greed is a fear-based means to an end.
Fear of feeling bad cause you have less than such-and-such.
Fear that you won't be good enough for "them" cause you have less.
...
|
Forum: Copywriting
8th July 2014, 11:16 AM
|
Replies: 29
Views: 2,136 |
Forum: Copywriting
18th June 2014, 12:08 PM
|
Replies: 45
Views: 1,841 |
Forum: Copywriting
17th June 2014, 06:40 PM
|
Replies: 45
Views: 1,841 |
Forum: Copywriting
7th June 2014, 04:15 PM
|
Replies: 7
Views: 989 Copywriting in a Comedy Shell
If you've never heard of the comedian John Oliver, you might be in for a treat... He has a hard-hitting, Monty Python-esque style that's sorely needed right now.
His "Net Neutrality" sketch hits...
|
Forum: Copywriting
7th June 2014, 10:04 AM
|
Replies: 33
Views: 1,542 Re: Headline Critique Needed Please
Hopefully you see the danger now in swiping headlines. You're getting a little of the "Copy Frankenstein" effect I like to talk about.
The fancy Carlton-style long headline doesn't work cause of...
|
Forum: Copywriting
30th May 2014, 08:49 AM
|
Replies: 30
Views: 1,310 Re: Content Strategies & Copywriting?
The new caesars have decided that people like to watch cats and dogs going at it. Vox populi baby.
I have a feeling they don't fully understand what they just did. So hopefully they will be open...
|
Forum: Copywriting
29th May 2014, 10:47 PM
|
Replies: 51
Views: 3,457 |
Forum: Copywriting
28th May 2014, 05:45 PM
|
Replies: 30
Views: 1,200 |
Forum: Copywriting
27th May 2014, 01:42 PM
|
Replies: 14
Views: 1,278 |
Forum: Copywriting
26th May 2014, 08:39 AM
|
Replies: 99
Views: 3,222 |
Forum: Copywriting
25th May 2014, 09:18 PM
|
Replies: 16
Views: 2,053 Re: Where can i get $500+ copywriting clients
Step 1: Be worth more than $200. Practice. Study. Listen. Read.
Step 2: Repeat step one, twice.
Step 3: Get some success under your belt, so you know what kind of results you can promise.
...
|
Forum: Copywriting
24th May 2014, 10:44 PM
|
Replies: 15
Views: 696 |
Forum: Copywriting
19th May 2014, 05:53 PM
|
Replies: 76
Views: 3,540 Re: Could I make a deal with a copywriter?
Clever7, there are alot of no-value schmucks in marketing. That's not a big revelation. But fortunately many of them flop (Politicians excepted).
I'm a tough customer and I used to share your...
|
Forum: Copywriting
14th May 2014, 05:56 PM
|
Replies: 13
Views: 1,283 |
Forum: Copywriting
14th May 2014, 10:57 AM
|
Replies: 25
Views: 1,464 |
Forum: Copywriting
8th May 2014, 08:53 AM
|
Replies: 22
Views: 1,315 Re: Critique my sales email please
Steve, with all due respect, it's a sinker. It reeks from the bottom up with the sterilized corporate feel that creates distance and distrust. Sales needs to eliminate distance.
If this was the...
|
Forum: Copywriting
7th May 2014, 05:38 PM
|
Replies: 22
Views: 1,315 Re: Critique my sales email please
Ah, I used to be a journalist. Critical difference here- big stuffy intellectual words score you you no points in this field.
This reads like a faceless tech support manual. Manuals are good for...
|
Forum: Copywriting
6th May 2014, 06:16 PM
|
Replies: 18
Views: 1,546 Re: Any advice for your wrist?
If the "quick fixes" don't fix it...
Consider that a huge amount of so called "wrist strain" is actually just stress.
Yup. The mind is an asshole. It creates diversions like a pain in the...
|
Forum: Copywriting
10th April 2014, 12:59 PM
|
Replies: 46
Views: 2,313 |
Forum: Copywriting
6th April 2014, 10:16 PM
|
Replies: 17
Views: 1,176 |
Forum: Copywriting
6th April 2014, 09:39 PM
|
Replies: 4
Views: 522 Re: Please critique my site
Hi Rosie. It reads more like a rant than persuasive writing. You have some work to do. Some thoughts:
* The small font combined with the minimalist design disappears into the great white unknown....
|
Forum: Copywriting
5th April 2014, 10:30 PM
|
Replies: 63
Views: 3,418 |
Forum: Copywriting
5th April 2014, 10:25 PM
|
Replies: 21
Views: 1,232 Re: Which Sales Video Do You Like Better?
Who cares? You're answering a question nobody asked you. If you're going to talk about football, you need to describe WHY first. Do not bore, especially at the beginning of the vid.
Example of a...
|
Forum: Copywriting
5th April 2014, 01:34 PM
|
Replies: 21
Views: 1,232 Re: Which Sales Video Do You Like Better?
Your presence is good. You seem like an athletic dude who believes in his product. Chris is right that you need to latch onto the emotions. But verbal flow is also critical, and your script is full...
|